BBC UK
Job Requisition ID: 25943
Job Closing Date: 1/9/2025
JOB DETAILS
JOB BAND:
D CONTRACT TYPE:
Permanent, Full-time DEPARTMENT:
Commercial - BBC Studios Storyworks LOCATION:
New York - Hybrid PROPOSED SALARY RANGE:
$80,000 - $90,000 depending on relevant skills, knowledge, and experience. This range does not include bonus compensation or other benefits that an individual may be eligible for.
We're happy to discuss flexible working. If you'd like to, please indicate your preference in the application though there's no obligation to do so now. Flexible working will be part of the discussion at offer stage.
WE ARE BBC STUDIOS
A globally renowned media company borne of the BBC. We make and distribute the world's most sought-after TV, audio and digital content. Our ambition is to be the home of the most powerful, entertaining, and inspiring stories for people all around the world.
PURPOSE OF THE ROLE
Join BBC StoryWorks, the branded content studio of BBC Global Digital News & Streaming, and bring compelling storytelling to life for commercial partners across the Americas. As a Creative Strategist, you'll develop insight-driven, multi-platform campaigns that align with the BBC's trusted voice while delivering impact for global advertisers.
WHY JOIN THE TEAM
This is your chance to be part of a dynamic, close-knit creative team that sits at the intersection of storytelling, strategy, and innovation. You'll work with some of the world's most iconic content brands, shaping campaigns that reach passionate audiences across BBC.com. Every day offers the opportunity to experiment, learn, and grow.
YOUR KEY RESPONSIBILITIES AND IMPACT
Develop innovative branded content concepts across digital formats that reflect BBC editorial integrity and meet client objectives Craft strategic, compelling pitch materials in collaboration with sales, editorial, and design teams Respond to RFPs and create proactive content proposals informed by insights and trends Ensure alignment from concept to execution, offering creative oversight during production Analyze audience data and market trends to inform campaign strategy and strengthen storytelling impact YOUR SKILLS AND EXPERIENCE
ESSENTIAL CRITERIA
3-4+ years of experience in branded content, digital publishing, marketing, or media Strong storytelling instincts across formats including video, written, audio, and experiential Excellent communication and presentation skills with a sharp eye for detail Strategic thinker with a creative mindset and the ability to deliver under pressure Experience collaborating with cross-functional teams in a fast-paced environment DESIRED BUT NOT REQUIRED
Familiarity with BBC.com content verticals (e.g., BBC Culture, BBC Earth, BBC Travel) Background or education in marketing, journalism, English, or creative writing Experience in content distribution strategies and social-first campaign development Knowledge of global and North American audience insights and digital trends Previous experience at a content studio, publisher, or creative agency
Information at a Glance
This is your BBC
At the BBC you can create and innovate in an inclusive environment while contributing to some of the world's best loved content, and the BBC's mission to inform, educate and entertain.
Find out more about BBC Studios
You belong
We have a working environment where we value and respect every individual's unique contribution, so all our employees feel that they can belong, thrive and achieve their full potential.
We want to attract the broadest range of talented people to join us. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.
We welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief.
Find out more about diversity, inclusion and belonging in our strategy below.
Diversity, inclusion & belonging strategy
Disclaimer
This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.
Please note: If you were to be offered this role, the BBC will conduct Employment screening checks which include Reference checks; Eligibility to work checks; and if applicable to the role, Safeguarding and Adverse media/Social media checks. Any offer made is conditional on these checks being satisfactory.
For any general queries, please contact: bbchr@bbc.co.uk
If you need to discuss adjustments or access requirements for the interview process, or to carry out this role, please contact us via email and we'd be happy to discuss: reasonable.adjustments@bbc.co.uk
Job Closing Date: 1/9/2025
JOB DETAILS
JOB BAND:
D CONTRACT TYPE:
Permanent, Full-time DEPARTMENT:
Commercial - BBC Studios Storyworks LOCATION:
New York - Hybrid PROPOSED SALARY RANGE:
$80,000 - $90,000 depending on relevant skills, knowledge, and experience. This range does not include bonus compensation or other benefits that an individual may be eligible for.
We're happy to discuss flexible working. If you'd like to, please indicate your preference in the application though there's no obligation to do so now. Flexible working will be part of the discussion at offer stage.
WE ARE BBC STUDIOS
A globally renowned media company borne of the BBC. We make and distribute the world's most sought-after TV, audio and digital content. Our ambition is to be the home of the most powerful, entertaining, and inspiring stories for people all around the world.
PURPOSE OF THE ROLE
Join BBC StoryWorks, the branded content studio of BBC Global Digital News & Streaming, and bring compelling storytelling to life for commercial partners across the Americas. As a Creative Strategist, you'll develop insight-driven, multi-platform campaigns that align with the BBC's trusted voice while delivering impact for global advertisers.
WHY JOIN THE TEAM
This is your chance to be part of a dynamic, close-knit creative team that sits at the intersection of storytelling, strategy, and innovation. You'll work with some of the world's most iconic content brands, shaping campaigns that reach passionate audiences across BBC.com. Every day offers the opportunity to experiment, learn, and grow.
YOUR KEY RESPONSIBILITIES AND IMPACT
Develop innovative branded content concepts across digital formats that reflect BBC editorial integrity and meet client objectives Craft strategic, compelling pitch materials in collaboration with sales, editorial, and design teams Respond to RFPs and create proactive content proposals informed by insights and trends Ensure alignment from concept to execution, offering creative oversight during production Analyze audience data and market trends to inform campaign strategy and strengthen storytelling impact YOUR SKILLS AND EXPERIENCE
ESSENTIAL CRITERIA
3-4+ years of experience in branded content, digital publishing, marketing, or media Strong storytelling instincts across formats including video, written, audio, and experiential Excellent communication and presentation skills with a sharp eye for detail Strategic thinker with a creative mindset and the ability to deliver under pressure Experience collaborating with cross-functional teams in a fast-paced environment DESIRED BUT NOT REQUIRED
Familiarity with BBC.com content verticals (e.g., BBC Culture, BBC Earth, BBC Travel) Background or education in marketing, journalism, English, or creative writing Experience in content distribution strategies and social-first campaign development Knowledge of global and North American audience insights and digital trends Previous experience at a content studio, publisher, or creative agency
Information at a Glance
This is your BBC
At the BBC you can create and innovate in an inclusive environment while contributing to some of the world's best loved content, and the BBC's mission to inform, educate and entertain.
Find out more about BBC Studios
You belong
We have a working environment where we value and respect every individual's unique contribution, so all our employees feel that they can belong, thrive and achieve their full potential.
We want to attract the broadest range of talented people to join us. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.
We welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief.
Find out more about diversity, inclusion and belonging in our strategy below.
Diversity, inclusion & belonging strategy
Disclaimer
This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.
Please note: If you were to be offered this role, the BBC will conduct Employment screening checks which include Reference checks; Eligibility to work checks; and if applicable to the role, Safeguarding and Adverse media/Social media checks. Any offer made is conditional on these checks being satisfactory.
For any general queries, please contact: bbchr@bbc.co.uk
If you need to discuss adjustments or access requirements for the interview process, or to carry out this role, please contact us via email and we'd be happy to discuss: reasonable.adjustments@bbc.co.uk