Simulmedia
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Senior Director, Crypto/Fintech
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Simulmedia 1 day ago Be among the first 25 applicants Join to apply for the
Senior Director, Crypto/Fintech
role at
Simulmedia Get AI-powered advice on this job and more exclusive features. About Simulmedia
At Simulmedia, we’re transforming TV and premium video advertising through best-in-class data science, artificial intelligence, and innovative software. Our About Simulmedia
At Simulmedia, we’re transforming TV and premium video advertising through best-in-class data science, artificial intelligence, and innovative software. Our
TV+ platform
enables advertisers to reach audiences across broadcast, cable, connected TV (CTV), and even video games — delivering campaigns with unmatched simplicity, transparency, and measurable impact.
For over 16 years, we’ve helped brand marketers, agencies, and publishers find untapped audiences, build awareness, and drive results across the entire marketing funnel. Now, we’re expanding our reach into the fast-evolving Crypto and Fintech sectors — empowering these brands to break through regulatory noise, establish trust, and scale adoption with performance-driven, premium video campaigns.
The Opportunity
We’re seeking a dynamic, entrepreneurial, and innovative
Senior Director, Crypto/Fintech
to lead our efforts in this rapidly expanding vertical. You’ll be the category lead, driving strategy, business development, and team leadership as we scale our presence with leading blockchain platforms, digital wallets, payment startups, and financial services innovators.
Responsibilities
Crypto/Fintech Category Leadership
Leverage deep industry knowledge to position Simulmedia’s unique capabilities to Crypto and Fintech advertisers. Stay on top of evolving regulations, market trends, and consumer sentiment to tailor positioning and go-to-market strategy.
Team Leadership
Drive prospecting, client meetings, pipeline development, and strategic sales plans. Represent Simulmedia at key industry events and conferences.
Sales Expertise
Use your network and sales acumen to pitch and sell premium, data-driven TV and CTV solutions to leading Crypto and Fintech brands. Translate complex offerings into clear, compelling value for growth-stage and enterprise-level clients.
Value Proposition Articulation
Clearly communicate Simulmedia’s differentiated position in driving performance outcomes for crypto exchanges, fintech apps, and financial platforms. Align our video advertising tools with the conversion, education, and trust-building goals of this category.
Business Development
Identify, initiate, and grow high-value client relationships. Collaborate cross-functionally to tailor campaign strategies that meet category-specific goals and challenges.
Client Consultation
Serve as a strategic partner to clients and their agencies, helping them build scalable and compliant campaigns that move consumers from awareness to action.
Strategic Communication
Provide leadership with category updates, market intel, and strategic recommendations to optimize vertical growth.
Qualifications
Experience
7+ years in advertising, marketing, or partnerships roles within the Crypto, Fintech, or Financial Services ecosystem. Experience across linear, CTV, or programmatic video platforms is a plus.
Industry Knowledge
Deep understanding of the unique challenges and opportunities in marketing Crypto/Fintech products — including regulatory considerations, audience education, and performance pressure. Familiarity with blockchain, DeFi, digital wallets, payment infrastructure, and neobanks is highly desirable.
Client Engagement
Proven ability to engage directly with high-growth startups, scaleups, and enterprise-level Fintech brands.
Relationships
Strong network within Crypto/Fintech marketing, growth, and media teams — both brand and agency side.
Sales Strategy
Ability to craft go-to-market plans that align with the acquisition and engagement goals of disruptive financial platforms.
Analytical Skills
Comfort working with performance data, dashboards, and measurement frameworks to inform client conversations.
Personal Attributes
Self-starter with strong organizational skills, a strategic mindset, and excellent presentation and communication abilities.
Technical Knowledge
Familiarity with digital and programmatic media, including CTV, is a strong plus.
We're required to include a reasonable estimate of the compensation range for this role. Compensation decisions are dependent on the unique facts and circumstances of each case, but a reasonable estimate of the current base range for this role is $150,000 - $180,000. Note that this range is specific to national metro areas and that offers take into account a wide variety of potential factors considered in compensation, including but not limited to skill, qualifications, accomplishments, experience, credentials, and business needs. Simulmedia offers competitive pay relative to its peers plus a wide range of best-in-class, comprehensive, and inclusive employee benefits. To learn more, visit our Careers Website .
Check Out Our Excellent Benefits & Perks
Fully paid premiums for employee and dependent medical, dental, vision, short-term disability, long-term disability and life-insurance coverage for full-time employees
○ Medical by Cigna
○ Dental by Guardian
○ Vision by EyeMed
Pre-tax plans for medical flexible spending, dependent care and transit/parking One-day-per-week remote schedule and flexible hours for better work/life balance in our New York office Flexible paid time off (PTO) Sick time off Extensive holiday schedule Generous parental leave policies after a year of service Phone and Data reimbursement program Fully paid Citi Bike membership and helmet stipend with Seamless+ and Lyft Pink Pet-friendly office Monthly happy hours, quarterly team building, plus tons of other fun events! Dedicated workshops for diversity, equity, inclusion and belonging Park Avenue office with 360-degree views and fully stocked kitchens
Simulmedia prioritizes diversity and representation in recruiting, embraces people of all backgrounds and works to create an inclusive culture to help all of our people thrive. We provide equal employment opportunities to all individuals regardless of their race, color, creed, religion, gender, age, sexual orientation, height, weight, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law. Discrimination of any type is not tolerated at Simulmedia. This policy applies to all terms and conditions of employment, including recruiting, hiring, promotion, termination, time off, and compensation.
Simulmedia is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at careers@simulmedia.com. Seniority level
Seniority level Director Employment type
Employment type Full-time Job function
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Senior Director, Crypto/Fintech
role at
Simulmedia 1 day ago Be among the first 25 applicants Join to apply for the
Senior Director, Crypto/Fintech
role at
Simulmedia Get AI-powered advice on this job and more exclusive features. About Simulmedia
At Simulmedia, we’re transforming TV and premium video advertising through best-in-class data science, artificial intelligence, and innovative software. Our About Simulmedia
At Simulmedia, we’re transforming TV and premium video advertising through best-in-class data science, artificial intelligence, and innovative software. Our
TV+ platform
enables advertisers to reach audiences across broadcast, cable, connected TV (CTV), and even video games — delivering campaigns with unmatched simplicity, transparency, and measurable impact.
For over 16 years, we’ve helped brand marketers, agencies, and publishers find untapped audiences, build awareness, and drive results across the entire marketing funnel. Now, we’re expanding our reach into the fast-evolving Crypto and Fintech sectors — empowering these brands to break through regulatory noise, establish trust, and scale adoption with performance-driven, premium video campaigns.
The Opportunity
We’re seeking a dynamic, entrepreneurial, and innovative
Senior Director, Crypto/Fintech
to lead our efforts in this rapidly expanding vertical. You’ll be the category lead, driving strategy, business development, and team leadership as we scale our presence with leading blockchain platforms, digital wallets, payment startups, and financial services innovators.
Responsibilities
Crypto/Fintech Category Leadership
Leverage deep industry knowledge to position Simulmedia’s unique capabilities to Crypto and Fintech advertisers. Stay on top of evolving regulations, market trends, and consumer sentiment to tailor positioning and go-to-market strategy.
Team Leadership
Drive prospecting, client meetings, pipeline development, and strategic sales plans. Represent Simulmedia at key industry events and conferences.
Sales Expertise
Use your network and sales acumen to pitch and sell premium, data-driven TV and CTV solutions to leading Crypto and Fintech brands. Translate complex offerings into clear, compelling value for growth-stage and enterprise-level clients.
Value Proposition Articulation
Clearly communicate Simulmedia’s differentiated position in driving performance outcomes for crypto exchanges, fintech apps, and financial platforms. Align our video advertising tools with the conversion, education, and trust-building goals of this category.
Business Development
Identify, initiate, and grow high-value client relationships. Collaborate cross-functionally to tailor campaign strategies that meet category-specific goals and challenges.
Client Consultation
Serve as a strategic partner to clients and their agencies, helping them build scalable and compliant campaigns that move consumers from awareness to action.
Strategic Communication
Provide leadership with category updates, market intel, and strategic recommendations to optimize vertical growth.
Qualifications
Experience
7+ years in advertising, marketing, or partnerships roles within the Crypto, Fintech, or Financial Services ecosystem. Experience across linear, CTV, or programmatic video platforms is a plus.
Industry Knowledge
Deep understanding of the unique challenges and opportunities in marketing Crypto/Fintech products — including regulatory considerations, audience education, and performance pressure. Familiarity with blockchain, DeFi, digital wallets, payment infrastructure, and neobanks is highly desirable.
Client Engagement
Proven ability to engage directly with high-growth startups, scaleups, and enterprise-level Fintech brands.
Relationships
Strong network within Crypto/Fintech marketing, growth, and media teams — both brand and agency side.
Sales Strategy
Ability to craft go-to-market plans that align with the acquisition and engagement goals of disruptive financial platforms.
Analytical Skills
Comfort working with performance data, dashboards, and measurement frameworks to inform client conversations.
Personal Attributes
Self-starter with strong organizational skills, a strategic mindset, and excellent presentation and communication abilities.
Technical Knowledge
Familiarity with digital and programmatic media, including CTV, is a strong plus.
We're required to include a reasonable estimate of the compensation range for this role. Compensation decisions are dependent on the unique facts and circumstances of each case, but a reasonable estimate of the current base range for this role is $150,000 - $180,000. Note that this range is specific to national metro areas and that offers take into account a wide variety of potential factors considered in compensation, including but not limited to skill, qualifications, accomplishments, experience, credentials, and business needs. Simulmedia offers competitive pay relative to its peers plus a wide range of best-in-class, comprehensive, and inclusive employee benefits. To learn more, visit our Careers Website .
Check Out Our Excellent Benefits & Perks
Fully paid premiums for employee and dependent medical, dental, vision, short-term disability, long-term disability and life-insurance coverage for full-time employees
○ Medical by Cigna
○ Dental by Guardian
○ Vision by EyeMed
Pre-tax plans for medical flexible spending, dependent care and transit/parking One-day-per-week remote schedule and flexible hours for better work/life balance in our New York office Flexible paid time off (PTO) Sick time off Extensive holiday schedule Generous parental leave policies after a year of service Phone and Data reimbursement program Fully paid Citi Bike membership and helmet stipend with Seamless+ and Lyft Pink Pet-friendly office Monthly happy hours, quarterly team building, plus tons of other fun events! Dedicated workshops for diversity, equity, inclusion and belonging Park Avenue office with 360-degree views and fully stocked kitchens
Simulmedia prioritizes diversity and representation in recruiting, embraces people of all backgrounds and works to create an inclusive culture to help all of our people thrive. We provide equal employment opportunities to all individuals regardless of their race, color, creed, religion, gender, age, sexual orientation, height, weight, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law. Discrimination of any type is not tolerated at Simulmedia. This policy applies to all terms and conditions of employment, including recruiting, hiring, promotion, termination, time off, and compensation.
Simulmedia is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at careers@simulmedia.com. Seniority level
Seniority level Director Employment type
Employment type Full-time Job function
Job function Other Industries Software Development Referrals increase your chances of interviewing at Simulmedia by 2x Get notified about new Senior Director jobs in
New York, NY . New York, NY $170,000.00-$190,000.00 5 days ago New York, NY $173,432.42-$204,968.58 1 week ago New York, NY $135,000.00-$176,000.00 2 weeks ago Manhattan, NY $112,925.08-$133,456.92 2 weeks ago New York, NY $180,000.00-$225,000.00 1 week ago New York, NY $188,000.00-$250,000.00 1 week ago New York, NY $130,000.00-$160,000.00 1 month ago New York, NY $157,500.00-$170,000.00 4 months ago Senior Director of Digital - Vibrant Experiential Brand - NYC
New York City Metropolitan Area $208,920.00-$348,000.00 2 weeks ago Director of Casting & Talent Partnerships
New York, NY $160,000.00-$175,000.00 3 weeks ago New York, NY $180,000.00-$240,000.00 2 weeks ago Brooklyn, NY $150,000.00-$180,000.00 1 week ago Senior Director, Marketing & Communications
New York, NY $110,000.00-$125,000.00 2 days ago New York, NY $350,000.00-$385,000.00 2 weeks ago Senior Director Materials and Innovation
New York, NY $160,000.00-$175,000.00 2 weeks ago New York, NY $120,000.00-$135,000.00 3 weeks ago New York, NY $110,000.00-$130,000.00 1 week ago New York, NY $210,000.00-$230,000.00 3 weeks ago Senior Director, Strategy and Operations
New York, NY $130,000.00-$200,000.00 1 month ago Vice President - Global Communications Advisory Firm
New York City Metropolitan Area $200,000.00-$250,000.00 4 days ago Senior Director of Sports & Creative Marketing
New York, NY $230,000.00-$500,000.00 13 hours ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr