Sandboxx
Head Of Community Programs
Sandboxx is the leading platform dedicated to finding and building technology solutions throughout a service member's military life cycle. We're looking for people with drive and initiative who are excited about making great technology and a positive attitude for our service members. Come help us build meaningful solutions for the military community! About the Role:
Community is at the heart of everything we do at Sandboxx. We've built a passionate base of nearly 100,000 supportersfamilies, friends, veteranswho come together to celebrate recruits, swap stories, and find resources. Now it's time to turn that energy into a thriving, self-sustaining ecosystemand we need someone who's been there before. As our Head of Community Programs, you'll own the end-to-end strategy for growth, engagement, and monetization. You've proven you can launch paid tiers, build ambassador networks, and integrate partner offerings at scale. You'll design the roadmap for content, events, and premium experiences that keep members coming back week after weekand build a sustainable business in the process. This is a hands-on leadership role. You'll create playbooks for virtual meetups, quarterly challenges, and tiered membership offerings; set the metrics for success; and build the processes and tooling to make it all repeatable across tens of thousands of members. You'll partner closely with Product, Marketing, Engineering and the Executive team to ensure community feedback shapes our roadmapand that our programs deliver real value to both members and the business. Why We're Hiring For This Role Now:
This is a pivotal moment. Our community already outperforms on retention and spend, but turning that into a reliable, revenue-driving machine demands deep, hands-on expertise. We need a leader who treats community as a P&L responsibilitydefining clear business goals, measuring ROI, and iterating programs to hit both engagement and revenue targets We've seen community members deliver significantly higher lifetime value than non-members, but our current efforts are ad hoc and inconsistent Our passionate supporter base needs structureregular content, events, challenges, and tiersto keep engagement high and advocacy growing Monetization isn't just about paid tiers; sponsorships, branded merch, in-community activations, and strategic upsells represent untapped revenue streams Integrating complex partnership offerings requires someone who can weave them seamlessly into the member journey We need a repeatable, scalable engineclear playbooks, tooling, and metrics ownershipso our community becomes a self-sustaining growth driver rather than a nice-to-have What You'll Be Responsible For:
Launching and optimizing monetization programspaid tiers, sponsorships, etc. and iterating on pricing, benefits, and go-to-market plans to meet revenue targets Designing and executing a 12-month community strategy covering content themes, virtual events, member challenges, ambassador cohorts, and premium offerings Defining and tracking core metricsDAU/MAU, engagement rate, NPS, LTVand reporting progress to leadership with clear business insights Building and managing a team of community managers, moderators, and contributors who bring your vision to life Developing onboarding flows and in-community prompts that guide new members toward "aha" moments within their first week Partnering with Marketing on cross-channel campaigns to drive sign-ups and reactivation, and with Product to surface member feedback into feature planning Creating toolkits and training for ambassadors and volunteer leaders to host meetups, run challenges, and grow local chapters Expanding our programs far beyond initial recruit cohortsengaging veterans, new military spouses and families to build lifelong relationships What We're Looking For:
A seasoned community operator who has grown an online membership from early traction to tens of thousands of active users Proven track record monetizing communities through paid tiers, sponsorships and strategic upsells Deep experience architecting end-to-end programscontent calendars, event series, ambassador networks, partner integrations, and long-term initiatives Data-driven mindset with expertise defining KPIs, building dashboards, and iterating programs based on real engagement, NPS, and revenue metrics Hands-on with mature community platforms (Circle.so, Discourse, Slack, Discord) and comfortable surfacing insights into business decisions Excellent communicator and mentor who can rally teams, train volunteers, and guide junior team members without hand-holding What Success Looks Like:
Within the first month, you'll:
Deliver a "state of community" report that audits channels, content, and events and highlights three quick wins Launch one recurring touchpoint (weekly Q&A, themed discussion, or mini-challenge) that drives a 20% lift in active participation Propose five high-level monetization concepts (e.g. sponsored webinars, micro-donations, merch drops, premium badges, partner activations) and map each to estimated revenue and resources Establish baseline metricsDAU/MAU, engagement rate, NPSand set up a live dashboard for ongoing tracking Recruit initial ambassador cohort framework: outline roles, incentives, and onboarding materials Within the first 3 months, you'll:
Introduce and pilot a premium tier or add-on offering, hitting at least 5% conversion of active members Roll out a structured content calendar and event cadence that maintains at least 10% cohort attendance Establish the first ambassador cohortrecruit, train, and empower 10 members to host local or virtual meetups Embed community feedback loops into product and marketingdeliver a "Voice of the Member" report synthesizing top insights Within the first 6 months, you'll:
Introduce and iterate a premium or paid offering (tiered membership, paid micro-course, partner bundle), achieving ?7% conversion of engaged members Grow DAU/MAU by 30% through targeted re-engagement campaigns and ambassador-led initiatives Develop a self-serve toolkit for ambassadors: event playbook, content templates, and reporting dashboard, driving 50% adoption among cohort Partner with Marketing to integrate community-sourced content into two major cross-channel campaigns After 12 months, you'll:
Build a self-sustaining community engine where 75% of events and content are created or led by ambassadors and members Drive community-attributed revenue to contribute at least 5% of Sandboxx's total revenue Raise community NPS to ?60 and maintain a DAU/MAU ratio of ?25% Scale beyond Basic Training cohortsengaging military spouses, veterans, families, and new service segments with dedicated sub-communities or programs Embed community feedback loops into Product and Marketing roadmaps via a quarterly "Voice of the Member" report What You're Like:
You lead with kindness and empathy, building trust and genuine connection in every interaction You've built and scaled vibrant online communities from scratch, growing active membership into the tens (or hundreds) of thousands You think of community as a P&L channel, setting clear goals, measuring ROI, and iterating until you hit both engagement and business targets You know how to turn passion into programslaunching paid tiers and sponsor activations that delight members and drive real revenue You thrive in ambiguity, writing clear processes and playbooks so your team can execute without needing constant direction You're a natural connector who can rally cross-functional teams, train volunteer leaders, and mentor your direct reports without hand-holding You obsess over datadefining the right KPIs, building accessible dashboards, and using insights to guide every decision You've navigated complex partner integrations before
Sandboxx is the leading platform dedicated to finding and building technology solutions throughout a service member's military life cycle. We're looking for people with drive and initiative who are excited about making great technology and a positive attitude for our service members. Come help us build meaningful solutions for the military community! About the Role:
Community is at the heart of everything we do at Sandboxx. We've built a passionate base of nearly 100,000 supportersfamilies, friends, veteranswho come together to celebrate recruits, swap stories, and find resources. Now it's time to turn that energy into a thriving, self-sustaining ecosystemand we need someone who's been there before. As our Head of Community Programs, you'll own the end-to-end strategy for growth, engagement, and monetization. You've proven you can launch paid tiers, build ambassador networks, and integrate partner offerings at scale. You'll design the roadmap for content, events, and premium experiences that keep members coming back week after weekand build a sustainable business in the process. This is a hands-on leadership role. You'll create playbooks for virtual meetups, quarterly challenges, and tiered membership offerings; set the metrics for success; and build the processes and tooling to make it all repeatable across tens of thousands of members. You'll partner closely with Product, Marketing, Engineering and the Executive team to ensure community feedback shapes our roadmapand that our programs deliver real value to both members and the business. Why We're Hiring For This Role Now:
This is a pivotal moment. Our community already outperforms on retention and spend, but turning that into a reliable, revenue-driving machine demands deep, hands-on expertise. We need a leader who treats community as a P&L responsibilitydefining clear business goals, measuring ROI, and iterating programs to hit both engagement and revenue targets We've seen community members deliver significantly higher lifetime value than non-members, but our current efforts are ad hoc and inconsistent Our passionate supporter base needs structureregular content, events, challenges, and tiersto keep engagement high and advocacy growing Monetization isn't just about paid tiers; sponsorships, branded merch, in-community activations, and strategic upsells represent untapped revenue streams Integrating complex partnership offerings requires someone who can weave them seamlessly into the member journey We need a repeatable, scalable engineclear playbooks, tooling, and metrics ownershipso our community becomes a self-sustaining growth driver rather than a nice-to-have What You'll Be Responsible For:
Launching and optimizing monetization programspaid tiers, sponsorships, etc. and iterating on pricing, benefits, and go-to-market plans to meet revenue targets Designing and executing a 12-month community strategy covering content themes, virtual events, member challenges, ambassador cohorts, and premium offerings Defining and tracking core metricsDAU/MAU, engagement rate, NPS, LTVand reporting progress to leadership with clear business insights Building and managing a team of community managers, moderators, and contributors who bring your vision to life Developing onboarding flows and in-community prompts that guide new members toward "aha" moments within their first week Partnering with Marketing on cross-channel campaigns to drive sign-ups and reactivation, and with Product to surface member feedback into feature planning Creating toolkits and training for ambassadors and volunteer leaders to host meetups, run challenges, and grow local chapters Expanding our programs far beyond initial recruit cohortsengaging veterans, new military spouses and families to build lifelong relationships What We're Looking For:
A seasoned community operator who has grown an online membership from early traction to tens of thousands of active users Proven track record monetizing communities through paid tiers, sponsorships and strategic upsells Deep experience architecting end-to-end programscontent calendars, event series, ambassador networks, partner integrations, and long-term initiatives Data-driven mindset with expertise defining KPIs, building dashboards, and iterating programs based on real engagement, NPS, and revenue metrics Hands-on with mature community platforms (Circle.so, Discourse, Slack, Discord) and comfortable surfacing insights into business decisions Excellent communicator and mentor who can rally teams, train volunteers, and guide junior team members without hand-holding What Success Looks Like:
Within the first month, you'll:
Deliver a "state of community" report that audits channels, content, and events and highlights three quick wins Launch one recurring touchpoint (weekly Q&A, themed discussion, or mini-challenge) that drives a 20% lift in active participation Propose five high-level monetization concepts (e.g. sponsored webinars, micro-donations, merch drops, premium badges, partner activations) and map each to estimated revenue and resources Establish baseline metricsDAU/MAU, engagement rate, NPSand set up a live dashboard for ongoing tracking Recruit initial ambassador cohort framework: outline roles, incentives, and onboarding materials Within the first 3 months, you'll:
Introduce and pilot a premium tier or add-on offering, hitting at least 5% conversion of active members Roll out a structured content calendar and event cadence that maintains at least 10% cohort attendance Establish the first ambassador cohortrecruit, train, and empower 10 members to host local or virtual meetups Embed community feedback loops into product and marketingdeliver a "Voice of the Member" report synthesizing top insights Within the first 6 months, you'll:
Introduce and iterate a premium or paid offering (tiered membership, paid micro-course, partner bundle), achieving ?7% conversion of engaged members Grow DAU/MAU by 30% through targeted re-engagement campaigns and ambassador-led initiatives Develop a self-serve toolkit for ambassadors: event playbook, content templates, and reporting dashboard, driving 50% adoption among cohort Partner with Marketing to integrate community-sourced content into two major cross-channel campaigns After 12 months, you'll:
Build a self-sustaining community engine where 75% of events and content are created or led by ambassadors and members Drive community-attributed revenue to contribute at least 5% of Sandboxx's total revenue Raise community NPS to ?60 and maintain a DAU/MAU ratio of ?25% Scale beyond Basic Training cohortsengaging military spouses, veterans, families, and new service segments with dedicated sub-communities or programs Embed community feedback loops into Product and Marketing roadmaps via a quarterly "Voice of the Member" report What You're Like:
You lead with kindness and empathy, building trust and genuine connection in every interaction You've built and scaled vibrant online communities from scratch, growing active membership into the tens (or hundreds) of thousands You think of community as a P&L channel, setting clear goals, measuring ROI, and iterating until you hit both engagement and business targets You know how to turn passion into programslaunching paid tiers and sponsor activations that delight members and drive real revenue You thrive in ambiguity, writing clear processes and playbooks so your team can execute without needing constant direction You're a natural connector who can rally cross-functional teams, train volunteer leaders, and mentor your direct reports without hand-holding You obsess over datadefining the right KPIs, building accessible dashboards, and using insights to guide every decision You've navigated complex partner integrations before