InnerPlant
Field Marketing Manager
At InnerPlant we are on a mission to transform farming by enabling crops to communicate directly with farmers. By tapping into plants' immune systems, InnerPlant engineers crops that emit optical signals detectable as far away as space when under attack by disease, pests, or other stressors. We're backed by leading industry and venture partners, including John Deere and an alliance of North American farmers. InnerPlant is a place for people that believe they can make a difference and want to improve how decisions are made on the farm. We are currently seeking a Field Marketing Manager to join our team to drive marketing execution in the field, enabling our sales team and retail partners. The ideal candidate will demonstrate a deep empathy for farmers, a proven track record of creating and running marketing projects with high attention to detail, and strong communication skills. Responsibilities Lead the execution of marketing campaigns to drive awareness and adoption, including consistent application of approved messaging for key audiences, at both the farmer and retailer level Develop assets, and be able to work with agencies to develop assets, such as sell sheets, website pages, radio commercials, signs, powerpoint presentations, etc. Enable the sales team with messaging and collateral to drive revenue and retention Collaborate with marketing team at retail partners to create and execute co-branded campaigns, collateral, and assets Manage logistics, run-of-show, setup, attendance, and teardown of InnerPlant's presence at key trade shows, CropVoice Field Days, and events in the Midwest During June through October, may require ~40% travel to key geographies in the Midwest to support events and meetings
At InnerPlant we are on a mission to transform farming by enabling crops to communicate directly with farmers. By tapping into plants' immune systems, InnerPlant engineers crops that emit optical signals detectable as far away as space when under attack by disease, pests, or other stressors. We're backed by leading industry and venture partners, including John Deere and an alliance of North American farmers. InnerPlant is a place for people that believe they can make a difference and want to improve how decisions are made on the farm. We are currently seeking a Field Marketing Manager to join our team to drive marketing execution in the field, enabling our sales team and retail partners. The ideal candidate will demonstrate a deep empathy for farmers, a proven track record of creating and running marketing projects with high attention to detail, and strong communication skills. Responsibilities Lead the execution of marketing campaigns to drive awareness and adoption, including consistent application of approved messaging for key audiences, at both the farmer and retailer level Develop assets, and be able to work with agencies to develop assets, such as sell sheets, website pages, radio commercials, signs, powerpoint presentations, etc. Enable the sales team with messaging and collateral to drive revenue and retention Collaborate with marketing team at retail partners to create and execute co-branded campaigns, collateral, and assets Manage logistics, run-of-show, setup, attendance, and teardown of InnerPlant's presence at key trade shows, CropVoice Field Days, and events in the Midwest During June through October, may require ~40% travel to key geographies in the Midwest to support events and meetings