Astrix
VP of Growth, E-commerce & Consumer Acquisition
Astrix - California, Missouri, United States, 65018
Work at Astrix
Overview
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Overview
VP of Growth, E-commerce & Consumer AcquisitionVP of Growth, E-commerce & Consumer Acquisition Get AI-powered advice on this job and more exclusive features.
The VP of Growth, E-commerce & Consumer Acquisition will lead the company’s digital commerce and growth marketing efforts. This role is responsible for developing and executing comprehensive strategies to accelerate customer acquisition, retention, and brand performance through owned e-commerce platforms and emerging channels.
A variety of soft skills and experience may be required for the following role Please ensure you check the overview below carefully.
Location:
Hybrid (Los Angeles County, CA preferred)
Pay Range:
$185,000 - 225,000 Annually
Direct Hire
Key Responsibilities
Lead growth initiatives across owned Shopify-based platforms, new digital sales channels, subscription services, and international e-commerce markets. Own and optimize the e-commerce P&L, focusing on scalable revenue growth, margin improvement, and increasing customer lifetime value (LTV). Oversee performance marketing efforts across paid media, including search, social, affiliate, programmatic, and influencer marketing. Design and execute integrated marketing strategies across the entire funnel—from brand awareness to retention—grounded in data and consumer behavior insights. Drive ongoing experimentation and optimization of customer acquisition strategies to improve return on ad spend (ROAS) and reduce customer acquisition cost (CAC). Create and manage real-time performance dashboards and key metrics, providing executive leadership with data-driven insights and strategic recommendations. Build, lead, and inspire a cross-functional team covering growth marketing, digital commerce, creative, and data analytics. Stay current with evolving digital trends, platforms, and consumer technologies to keep the company at the forefront of e-commerce innovation.
Qualifications
10+ years of experience in DTC e-commerce, digital growth, and performance marketing; industry preference in wellness, health, supplements, or consumer biotech.Strong experience managing full e-commerce P&L, with demonstrated success scaling revenue fromDeep knowledge of Shopify and experience with marketplaces such as Amazon is a strong plus.Highly analytical mindset with fluency in marketing analytics and business intelligence tools; capable of communicating complex data clearly to senior stakeholders.Proven leadership in planning, executing, and iterating strategic growth roadmaps in high-growth, entrepreneurial environments.Exceptional communication, storytelling, and team-building abilities.Passionate about innovation in health, longevity, and science-driven wellness solutions.
This job description outlines a complete list of desired skills, but not all are required. We strongly encourage candidates who possess some of these qualifications to apply. We look forward to a conversation to learn more about you!
INDBHSeniority level
Seniority levelExecutive Employment type
Employment typeFull-time Job function
Job functionMarketing and Sales IndustriesIT Services and IT Consulting Referrals increase your chances of interviewing at Astrix by 2x Get notified about new Vice President of Growth jobs in
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A variety of soft skills and experience may be required for the following role Please ensure you check the overview below carefully.
Location:
Hybrid (Los Angeles County, CA preferred)
Pay Range:
$185,000 - 225,000 Annually
Direct Hire
Key Responsibilities
Lead growth initiatives across owned Shopify-based platforms, new digital sales channels, subscription services, and international e-commerce markets. Own and optimize the e-commerce P&L, focusing on scalable revenue growth, margin improvement, and increasing customer lifetime value (LTV). Oversee performance marketing efforts across paid media, including search, social, affiliate, programmatic, and influencer marketing. Design and execute integrated marketing strategies across the entire funnel—from brand awareness to retention—grounded in data and consumer behavior insights. Drive ongoing experimentation and optimization of customer acquisition strategies to improve return on ad spend (ROAS) and reduce customer acquisition cost (CAC). Create and manage real-time performance dashboards and key metrics, providing executive leadership with data-driven insights and strategic recommendations. Build, lead, and inspire a cross-functional team covering growth marketing, digital commerce, creative, and data analytics. Stay current with evolving digital trends, platforms, and consumer technologies to keep the company at the forefront of e-commerce innovation.
Qualifications
10+ years of experience in DTC e-commerce, digital growth, and performance marketing; industry preference in wellness, health, supplements, or consumer biotech.Strong experience managing full e-commerce P&L, with demonstrated success scaling revenue fromDeep knowledge of Shopify and experience with marketplaces such as Amazon is a strong plus.Highly analytical mindset with fluency in marketing analytics and business intelligence tools; capable of communicating complex data clearly to senior stakeholders.Proven leadership in planning, executing, and iterating strategic growth roadmaps in high-growth, entrepreneurial environments.Exceptional communication, storytelling, and team-building abilities.Passionate about innovation in health, longevity, and science-driven wellness solutions.
This job description outlines a complete list of desired skills, but not all are required. We strongly encourage candidates who possess some of these qualifications to apply. We look forward to a conversation to learn more about you!
INDBHSeniority level
Seniority levelExecutive Employment type
Employment typeFull-time Job function
Job functionMarketing and Sales IndustriesIT Services and IT Consulting Referrals increase your chances of interviewing at Astrix by 2x Get notified about new Vice President of Growth jobs in
Los Angeles County, CA . Los Angeles, CA $170,000.00-$190,000.00 2 weeks ago VP, Digital Strategy, Entertainment - Versant Universal City, CA $200,000.00-$250,000.00 1 day ago Westlake Village, CA $256,000.00-$384,000.00 6 days ago Vice President, Business Development and Sales Long Beach, CA $180,000.00-$200,000.00 12 hours ago Vice President, Hospital Partnerships and Institutional Strategy Los Angeles, CA $155,000.00-$217,000.00 1 month ago VP Production, Design & Visual Effects (Marketing) (FX) Los Angeles, CA $191,800.00-$257,200.00 2 weeks ago Vice President, Global Infrastructure Technology and Ops - DiabetesSenior Vice President, Business Development & Client Officer - Healthcare Los Angeles, CA $150,000.00-$200,000.00 1 month ago Associate Vice President, University Development & Chief Development Officer Pomona, CA $175,000.00-$210,000.00 3 weeks ago VP, Commercial Sales - Ceremony of Roses Los Angeles, CA $204,100.00-$300,250.00 12 hours ago Associate Vice President, University Development & Chief Development Officer Pomona, CA $175,000.00-$210,000.00 2 months ago Associate Vice President of Justice for Taxpayers, Workers, & Small Business Owners Los Angeles, CA $140,000.00-$160,000.00 3 weeks ago Area Vice President, Small Business Benefits & HR Consulting Glendale, CA $108,000.00-$210,500.00 2 weeks ago Los Angeles, CA $250,000.00-$500,000.00 1 month ago Vice President Business Development, Water/Wastewater/ PFAS Sector Pasadena, CA $186,800.00-$357,100.00 1 month ago Vice President, Legal Vendor Strategy & Management Los Angeles, CA $170,000.00-$210,000.00 2 weeks ago Los Angeles, CA $235,000.00-$352,600.00 1 month ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr