National Account Manager
Red Bull Gruppe - Tampa, Florida, us, 33646
Work at Red Bull Gruppe
Overview
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Overview
All the responsibilities we'll trust you with: Executes short and long term strategies and activities consistent with RBNA objectives and standards. Allocates resources where the investment has the highest payback with strategically important customers. Drives the business planning and budget process for the assigned businesses. Monitors market trends and feeds relevant consumer and competitive information to the HQ Insights Department. Penetrates the senior executive levels at each customer’s HQ & the various field based personnel via Business Review to align RedBull strategic objectives with that of the customer. Must align internal RedBull resources from all functional areas to achieve objectives. Shelf/Distribution - Executes distribution on priority packages consistent with RBNA recommendations and ACV goals for each retailer. Ensures all retailer account schematics reflect RedBull standards relative to flow, package mix, Fair Space Index, and Strike Zone. Price - sells RedBull’s optimum prices by utilizing best practices and available tools. Customizes presentations to appeal to customer’s needs and fulfill mutual objectives. Secures pricing and promotional programs that align with RedBull internal guidance documents. Promotion - Executes annual promotion schedule in accordance with RBNA objectives and customer volume/share goals. Creatively sells RedBull standards and price points in a way that resonates with the customer’s needs. Ensures all promotions are accompanied by effective POS and incremental displays. Presence - Customizes sales pitch to achieve account goals while driving effective, permanent merchandising in-store. Evaluates ROI prior to recommending specific POS or customized solutions. Executes merchandising in-line with RBNA guidelines. Constructs annual Customer Marketing Agreements and manages associated funds for each retailer. Consistently tracks and evaluates Trade Investments to ensure highest return on investment. Drives post-promotion analysis following all programs to evaluate promotional effectiveness and display execution. Thoroughly analyses customers’ sales to define priorities and focus for the team at both the national & Regional levels. Effectively establishes ‘Wiring Model’ that ensures all Regional management are wired with specific RedBull personnel that manage the HQ & Regional business. Establishes necessary tools and business review templates to ensure data consistency with Regions and DPs Gathers regularly/quarterly updates from marketing about the latest achievements/highlights and shares them with their team, the retailer HQ teams, and relevant Region personnel Communicates regularly and works effectively with all internal and external stakeholders. Leverages the input for marketing and finance experts to develop strong plans and conceptual sells to the retailer HQ teams. Consistently coaches broader account team to ensure effective partnerships, programs, key retail relationships, and collaborative relationships with RedBull & Distributor Partners (DP) field personnel in each Region. 8+ years Sales and Key Account experience with a strong track record of success Past experience in managing national chain business in grocery and/or convenience channels Strong analytical skills and experience using internal and external data sources (i.e. Nielsen, Circana, CPM, Sales Data) Ability to demonstrate solid “peer leadership/influence” Strong leadership presence with excellent communication skills Advanced strategic thinking, planning, financial management, decision-making, sales presentation, & negotiation skills Innovative, solution-oriented mindset and ability to drive collaboration across diverse functional groups to achieve goals Passion to make significant contributions to the RedBull organization through continuous process & ways of working improvement In-depth knowledge of Fast Moving Consumer Goods (FMCG) and Direct Store Delivery (DSD) industry Self-motivated and able to work independently Must be extremely proficient in software packages (Microsoft Excel and PowerPoint) & internal systems (CPM, SAP/BI) Travel 20-30% Permanent Benefits eligible WHERE YOU'LL BE BASED Tampa Florida, United States United States RedBullNorth America JOIN THE TEAM Got what it takes?
In your application we want to see your personal style - what makes you tick and why you think your next opportunity is here with us. Apply Now This position is open to U.S. citizens, U.S. permanent residents, or individuals who are currently authorized to work in the United States on a valid visa.The base salary range for this position is $124,000 to $186,000 + cash incentives. Actual salary offers may vary based on work experience. The base pay range is subject to change and may be modified.Our current Benefits include:Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location)Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law. National Account Manager Apply Now RELATED OPPORTUNITIES Looking for something else? Select your team
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In the 1980’s Dietrich Mateschitz developed a formula known as the RedBull Energy Drink. This was not only the launch of a completely new product, in fact it was the birth of a totally new product category. The company beyond the can Energy Drinks Company Athletes Media House Culture What drives us Chasing our potential Since the early days of RedBull, an entrepreneurial mindset has always guided our approach to work and the environment we create: TALENT COMMUNITIES Join our Talent Communities! Join now From the World of RedBull RedBull Jobs Got Questions? We got you covered. Jobs FAQ Get notified as soon as the applications open.
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