SFMC Developer
Kasmo Global - Schaumburg, Illinois, us, 60159
Work at Kasmo Global
Overview
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Overview
Client: Brillio
Brillio is looking for Salesforce Marketing Cloud Developer specializes in designing, building, and maintaining technical solutions. The role is critical in customized solutions to support marketing automation and customer engagement strategies and should ensures the seamless execution of campaigns, integration with other systems, Key Responsibilities: Enhance marketing automation solutions using SFMC tools Create custom solutions within Salesforce Marketing Cloud using advanced programming techniques such as AMPscript, SSJS (Server-Side JavaScript), and SQL. Configure and customize Marketing Cloud features such as Journey Builder, Email Studio, Mobile Studio, and more. Create and manage audience segmentation and targeting strategies. Monitor campaign performance and provide actionable insights. Educate marketing teams on best practices and platform capabilities. Troubleshoot issues and ensure seamless platform usage. Set up A/B testing and optimize campaigns based on performance metrics. Collect, organize, and maintain customer data within Marketing Cloud. Ensure compliance with data protection regulations, such as GDPR and CCPA. Implement API integrations to connect SFMC with other systems, such as CRM and analytics platforms. Automate workflows to streamline repetitive tasks and improve campaign delivery. Generate detailed reports on campaign success, engagement metrics, and ROI. Qualifications:
8+ years of experience in Salesforce ecosystem 3+ years of experience working with Health Care companies and strong domain experty. Salesforce Marketing Cloud Certified. Should have worked on at-least 1 industry cloud solution (Heatlthcloud or Life Science Cloud). Proficiency in Marketing Cloud Studios (Email, Mobile, Social, Advertising). Advanced knowledge of AMPscript, HTML, CSS, and SQL. Experience with data segmentation, audience building, and journey orchestration Strong analytical and problem-solving abilities. Understanding of compliance and data privacy standards. Candidates should demonstrate the below listed critical qualities :
Customer Advocacy - Ensures customer success on stated and unstated business priorities through advice and market leading solutions. Owner's Mindset - Is passionate about Brillio's business, deeply committed to its success and makes decisions that are in the best interest of the firm. Innovation Ethos - Embraces ambiguity and adopts relentless experimentation to challenge current practices and enable continuous growth. Execution with Pace - Displays agility to deliver high quality results in the face of changing stakeholder expectations. Big Picture Thinking - Creates a common definition of shared success and sets bold targets that inspire the team towards new horizons. Winning Through Teams - Enables a culture of collaboration and empowers teams to "raise their game" in order to create a winning formula.