Blue Yonder Job Title:
Director Industry & Solutions Marketing – Government /Defense
Location:
US - Remote
Eastern Time Zone required
Commutable to Washington DC Metro preferred
Overview:
Blue Yonder is looking for a creative and dynamic solutions marketer with a passion for supply chain management and a keen understanding of how government agencies leverage multi-tier supply chains to support their mission objectives.
This is a high-impact role responsible for helping Blue Yonder grow our position in end-to-end supply chain management for Federal government agencies, both defense and civilian.
Scope:
In this role, you will work closely with peers in marketing, product management, and our federal sales teams to create messaging and content that ensure new and existing agencies understand how they can use Blue Yonder offerings to improve the speed and efficiency of planning, logistics, and warehousing to control costs, drive supplier collaboration, and ensure successful fulfillment objectives.
What You Will Do:
- Work with product leaders to translate new solution capabilities into outcome-oriented messaging and content used in sales, awareness, and demand generation.
- Serve as the subject matter expert in marketing on how government agencies leverage supply chains and support sellers by creating or repurposing content to support deals.
- Partner with sales and industry leaders to build outcome-oriented messaging and content that helps supply chain leaders understand our value for planning and operations.
- Collaborate with stakeholders across sales, product, and marketing to drive government-specific programs and promotions that increase engagement.
- Evaluate opportunities to take share and depose competitors, working with competitive intelligence, sales, and partners.
- Partner with marketing and product teams on scripts and visual demonstrations used at events to showcase Blue Yonder's value in the Federal government overall.
What We Are Looking For:
- Bachelor’s Degree, preferably in marketing or a high-tech field, MBA/master’s preferred
- 7+ years of Industry and/or Solution marketing experience
- 5+ years of experience in marketing to federal/defense markets
- 5+ years of experience managing supply chain operations with a deep understanding of warehousing, logistics, and demand and supply planning processes and enabling solutions
- Understanding of multi-tier supply chains and the importance of control towers/digital supply chain networks is a plus
- Excellent written and verbal communication skills to articulate complex technical concepts to business audiences in simple, compelling English
- Proven track record partnering with and leading cross-functional teams to plan and execute product launches and go-to-market programs.
- Strong technical knowledge of cloud-based software products
- Experience defining and measuring how industry marketing efforts support business goals
- Strong internal communicator and collaborator
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The salary range for this position is $119,254.00 to $172,873.00 USD.
The salary range reflects the anticipated base salary based on current national data. Minimums and maximums may vary based on location. Salary will be commensurate with skills, experience, certifications, licenses, and other relevant factors. This role is also eligible for an annual performance bonus or commission, depending on the position.
At Blue Yonder, we care about employee wellbeing, reflected in our benefits package, including:
- Comprehensive Medical, Dental, and Vision
- 401K with Matching
- Flexible Time Off
- Corporate Fitness Program
- Voluntary benefits such as Legal Plans, Accident and Hospital Indemnity, Pet Insurance, and more
We are committed to an inclusive workplace that fosters belonging, guided by our core values. We embrace diverse experiences and opportunities for growth.
Our Values
Our values unite us and drive our success. Learn more about our core values here .
All qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
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