Blue Yonder Job Title:
Director, Industry & Solutions Marketing - Government / Defense
Location:
US - Remote
Eastern Time Zone required; Commutable to Washington DC Metro preferred
Overview:
Blue Yonder is looking for a creative and dynamic solutions marketer with a passion for supply chain management and a keen understanding of how government agencies leverage multi-tier supply chains to support their mission objectives.
This is a high-impact role responsible for helping Blue Yonder grow our position in end-to-end supply chain management for Federal government agencies, both defense and civilian.
Scope:
In this role, you will work closely with peers in marketing, product management, and our federal sales teams to create messaging and content that ensure new and existing agencies understand how they can use Blue Yonder offerings to improve the speed and efficiency of planning, logistics, and warehousing to control costs, drive supplier collaboration, and ensure successful fulfillment objectives.
What You Will Do:
- Work with product leaders to translate new solution capabilities into outcome-oriented messaging and content used in sales, awareness, and demand generation.
- Serve as the subject matter expert in marketing on how government agencies leverage supply chains and support sellers by creating or repurposing content to support deals.
- Partner with sales and industry leaders to build outcome-oriented messaging and content that helps supply chain leaders understand our value for planning and operations.
- Collaborate with stakeholders across sales, product, and marketing to drive government-specific/tuned programs and promotions that increase engagement.
- Evaluate opportunities to take share and depose competitors, working with competitive intelligence, sales, and partners.
- Partner with marketing and product teams on scripts and visual demonstrations used at events to showcase the value of Blue Yonder in the Federal government overall.
What We Are Looking For:
- Bachelor's Degree, preferably in marketing or a high-tech field; MBA/master's preferred
- 7+ years of industry and/or solution marketing experience
- 5+ years of experience in marketing to federal/defense markets
- 5+ years managing supply chain operations with a deep understanding of warehousing, logistics, and demand and supply planning processes
- Understanding of multi-tier supply chains and the importance of control towers/digital supply chain networks is a plus
- Excellent written and verbal communication skills to articulate complex technical concepts to business audiences in simple, compelling English
- Proven track record partnering with and leading cross-functional teams for product launches and go-to-market programs
- Strong technical knowledge of cloud-based software products
- Experience defining and measuring how industry marketing efforts support business goals
- Strong internal communication and collaboration skills
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The salary range for this position is $119,254.00 to $172,873.00 USD. The salary reflects the anticipated base salary based on current data; individual compensation may vary based on skills, experience, and location. The role is eligible for performance bonuses or commissions.
Our benefits include comprehensive medical, dental, vision, 401K with matching, flexible time off, fitness programs, and voluntary benefits.
We are committed to fostering an inclusive workplace where everyone can share their unique voices and talents. We are proud to be an equal opportunity employer, embracing diversity and inclusion.
Our Values:
Learn more about our core values that drive our success and culture: Core Values.
All qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
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