24 Seven Talent
Marketing Specialist, Subscription, Lifecycle
24 Seven Talent, Culver City, California, United States, 90232
Marketing Manager, Customer Lifecycle Strategist
12 month contract
Hybrid, West Los Angeles
Pay $65/hr (w2)
Summary
We're looking for a seasoned lifecycle marketer with a passion for growing consumer subscription businesses. As a
Customer Lifecycle Strategist , you'll collaborate cross-functionally with product, engineering, operations, analytics, design, and business teams to develop and optimize programs that drive engagement and maximize subscriber value - all in a privacy-first way.
Key Responsibilities
• Develop and refine customer engagement and retention strategies for subscription services • Drive continuous optimization through A/B testing and data-driven insights • Define customer journeys, value propositions, and educational messaging • Collaborate with cross-functional teams across multiple time zones • Build strategic plans to improve performance against key metrics • Maintain clear operational briefs to ensure smooth campaign execution • Implement a feedback loop to drive continuous improvement
Minimum Qualifications
• 5-7 years leading lifecycle marketing programs for consumer subscription services • Proven success improving engagement and retention • Expertise in email, push, and in-app marketing strategies • Strong project management skills with sharp attention to detail • Deep knowledge of A/B testing and performance optimization • Ability to manage multiple priorities and gain cross-team alignment • Bachelor's degree required
Ideal Candidate Qualifications
• Experience uniting product, engineering, design, and business teams toward shared goals • Strong written, verbal, and presentation skills - able to influence at all levels • Proven ability to manage large, time-sensitive, global projects
12 month contract
Hybrid, West Los Angeles
Pay $65/hr (w2)
Summary
We're looking for a seasoned lifecycle marketer with a passion for growing consumer subscription businesses. As a
Customer Lifecycle Strategist , you'll collaborate cross-functionally with product, engineering, operations, analytics, design, and business teams to develop and optimize programs that drive engagement and maximize subscriber value - all in a privacy-first way.
Key Responsibilities
• Develop and refine customer engagement and retention strategies for subscription services • Drive continuous optimization through A/B testing and data-driven insights • Define customer journeys, value propositions, and educational messaging • Collaborate with cross-functional teams across multiple time zones • Build strategic plans to improve performance against key metrics • Maintain clear operational briefs to ensure smooth campaign execution • Implement a feedback loop to drive continuous improvement
Minimum Qualifications
• 5-7 years leading lifecycle marketing programs for consumer subscription services • Proven success improving engagement and retention • Expertise in email, push, and in-app marketing strategies • Strong project management skills with sharp attention to detail • Deep knowledge of A/B testing and performance optimization • Ability to manage multiple priorities and gain cross-team alignment • Bachelor's degree required
Ideal Candidate Qualifications
• Experience uniting product, engineering, design, and business teams toward shared goals • Strong written, verbal, and presentation skills - able to influence at all levels • Proven ability to manage large, time-sensitive, global projects