Palmer Group
Palmer Group has partnered with our client in their search for a
Marketing Strategist
to join their team. Our client is a fast-growing SaaS start-up on a mission to redefine digital security. Powered by a dedicated team and innovative technology, they are seeking a digital marketing and communications powerhouse to amplify their message and drive expansion by positioning them in the market as an industry leader.
In this role, you'll shape and amplify the brand's presence across all digital touchpoints. From campaign planning to hands-on execution, you'll drive awareness, engagement, and conversions while ensuring a cohesive and compelling presence across platforms. If you are passionate about data, storytelling, and building meaningful audience connections, this role is for you. Work model:
Hybrid What you will do: Plan and implement multi-channel digital marketing campaigns across social media, email, SEO, PPC, and content Manage and maintain a consistent brand voice and messaging across the website, newsletters, blog, and product marketing materials Partner with product and sales teams to drive go-to-market initiatives and support lead generation efforts Track performance using analytics tools and optimize based on data Oversee tools and vendors to enhance campaign efficiency and automation Lead social media efforts to grow community presence and improve visibility Contribute to PR efforts, influencer outreach, and thought leadership campaigns Monitor industry trends to maintain a competitive edge What you will need to be successful: 3+ years of experience in communications, content strategy, or digital marketing, ideally in SaaS or B2B technology Demonstrated expertise in driving results through performance marketing, brand storytelling, and execution of impactful campaigns Proficiency in using tools such as Google Analytics, SEMrush, HubSpot, and CMS platforms to support marketing efforts Outstanding writing and editing abilities with a talent for simplifying complex concepts into clear, engaging content Enthusiasm for start-up environments, with a flexible mindset, a proactive attitude, and ease in navigating ambiguity Background in product launches, leading community engagement efforts, or hosting webinars is a plus Benefits overview: Health, dental, and vision insurance 401k PTO Interested and qualified candidates can contact Abigail Kramer at (515) 225-7000 or email akramer@thepalmergroup.com.
Marketing Strategist
to join their team. Our client is a fast-growing SaaS start-up on a mission to redefine digital security. Powered by a dedicated team and innovative technology, they are seeking a digital marketing and communications powerhouse to amplify their message and drive expansion by positioning them in the market as an industry leader.
In this role, you'll shape and amplify the brand's presence across all digital touchpoints. From campaign planning to hands-on execution, you'll drive awareness, engagement, and conversions while ensuring a cohesive and compelling presence across platforms. If you are passionate about data, storytelling, and building meaningful audience connections, this role is for you. Work model:
Hybrid What you will do: Plan and implement multi-channel digital marketing campaigns across social media, email, SEO, PPC, and content Manage and maintain a consistent brand voice and messaging across the website, newsletters, blog, and product marketing materials Partner with product and sales teams to drive go-to-market initiatives and support lead generation efforts Track performance using analytics tools and optimize based on data Oversee tools and vendors to enhance campaign efficiency and automation Lead social media efforts to grow community presence and improve visibility Contribute to PR efforts, influencer outreach, and thought leadership campaigns Monitor industry trends to maintain a competitive edge What you will need to be successful: 3+ years of experience in communications, content strategy, or digital marketing, ideally in SaaS or B2B technology Demonstrated expertise in driving results through performance marketing, brand storytelling, and execution of impactful campaigns Proficiency in using tools such as Google Analytics, SEMrush, HubSpot, and CMS platforms to support marketing efforts Outstanding writing and editing abilities with a talent for simplifying complex concepts into clear, engaging content Enthusiasm for start-up environments, with a flexible mindset, a proactive attitude, and ease in navigating ambiguity Background in product launches, leading community engagement efforts, or hosting webinars is a plus Benefits overview: Health, dental, and vision insurance 401k PTO Interested and qualified candidates can contact Abigail Kramer at (515) 225-7000 or email akramer@thepalmergroup.com.