University Frames, Inc.
Job Summary:
We are seeking an innovative and results-driven E-Commerce Specialist to join our team. The ideal candidate will manage and optimize our online sales channels, oversee digital marketing efforts, and enhance the customer experience across our e-commerce platforms. This role also requires expertise in social media strategy to drive traffic, increase engagement, and support revenue growth.
Key Responsibilities:
•
E-Commerce Management:
•
Manage and optimize the company's e-commerce platforms (e.g., Shopify, WooCommerce, Amazon, etc.) to achieve sales goals.
•
Monitor website performance, including user experience, conversion rates, and SEO optimization.
•
Oversee product listings, pricing, and inventory management to ensure accurate and timely updates.
•
Analyze sales data and customer behavior to make informed decisions and drive growth.
•
Social Media Strategy and Management:
•
Develop and execute social media strategies to increase brand awareness and drive traffic to e-commerce platforms.
•
Create and schedule engaging content for social media platforms (e.g., Instagram, Facebook, TikTok, LinkedIn, Pinterest).
•
Monitor social media trends and analytics to optimize campaigns and boost performance.
•
Collaborate with influencers and brand ambassadors to enhance social media reach and engagement.
•
Digital Marketing:
•
Plan and execute paid ad campaigns, including Google Ads, Facebook Ads, and retargeting campaigns.
•
Manage email marketing campaigns to engage and retain customers.
•
Utilize data analytics tools to track campaign performance and ROI.
•
Implement strategies to improve organic traffic and search rankings through SEO and content marketing.
•
Customer Engagement and Support:
•
Monitor customer inquiries and reviews across platforms, ensuring a positive shopping experience.
•
Collaborate with the customer service team to resolve issues and gather feedback.
•
Implement loyalty programs or campaigns to increase customer retention.
Requirements:
•
Bachelor's degree in Marketing, Business, or a related field.
•
Proven experience in e-commerce management and digital marketing.
•
Strong knowledge of social media platforms, trends, and best practices.
•
Proficiency in tools such as Google Analytics, Facebook Ads Manager, and email marketing platforms.
•
Familiarity with SEO, SEM, and web analytics tools.
•
Excellent communication, organizational, and problem-solving skills.
•
Creative mindset with an ability to think outside the box and adapt to changing trends.
Preferred Skills:
•
Experience with graphic design tools (e.g., Adobe Suite)
•
Knowledge of HTML, CSS, or other web development tools is a plus.
•
Familiarity with influencer marketing platforms.
What We Offer:
•
Competitive salary and benefits package.
•
Opportunities for professional growth and development.
•
A collaborative and innovative work environment.
If you're passionate about e-commerce, social media, and driving growth through digital innovation, we'd love to hear from you!
We are seeking an innovative and results-driven E-Commerce Specialist to join our team. The ideal candidate will manage and optimize our online sales channels, oversee digital marketing efforts, and enhance the customer experience across our e-commerce platforms. This role also requires expertise in social media strategy to drive traffic, increase engagement, and support revenue growth.
Key Responsibilities:
•
E-Commerce Management:
•
Manage and optimize the company's e-commerce platforms (e.g., Shopify, WooCommerce, Amazon, etc.) to achieve sales goals.
•
Monitor website performance, including user experience, conversion rates, and SEO optimization.
•
Oversee product listings, pricing, and inventory management to ensure accurate and timely updates.
•
Analyze sales data and customer behavior to make informed decisions and drive growth.
•
Social Media Strategy and Management:
•
Develop and execute social media strategies to increase brand awareness and drive traffic to e-commerce platforms.
•
Create and schedule engaging content for social media platforms (e.g., Instagram, Facebook, TikTok, LinkedIn, Pinterest).
•
Monitor social media trends and analytics to optimize campaigns and boost performance.
•
Collaborate with influencers and brand ambassadors to enhance social media reach and engagement.
•
Digital Marketing:
•
Plan and execute paid ad campaigns, including Google Ads, Facebook Ads, and retargeting campaigns.
•
Manage email marketing campaigns to engage and retain customers.
•
Utilize data analytics tools to track campaign performance and ROI.
•
Implement strategies to improve organic traffic and search rankings through SEO and content marketing.
•
Customer Engagement and Support:
•
Monitor customer inquiries and reviews across platforms, ensuring a positive shopping experience.
•
Collaborate with the customer service team to resolve issues and gather feedback.
•
Implement loyalty programs or campaigns to increase customer retention.
Requirements:
•
Bachelor's degree in Marketing, Business, or a related field.
•
Proven experience in e-commerce management and digital marketing.
•
Strong knowledge of social media platforms, trends, and best practices.
•
Proficiency in tools such as Google Analytics, Facebook Ads Manager, and email marketing platforms.
•
Familiarity with SEO, SEM, and web analytics tools.
•
Excellent communication, organizational, and problem-solving skills.
•
Creative mindset with an ability to think outside the box and adapt to changing trends.
Preferred Skills:
•
Experience with graphic design tools (e.g., Adobe Suite)
•
Knowledge of HTML, CSS, or other web development tools is a plus.
•
Familiarity with influencer marketing platforms.
What We Offer:
•
Competitive salary and benefits package.
•
Opportunities for professional growth and development.
•
A collaborative and innovative work environment.
If you're passionate about e-commerce, social media, and driving growth through digital innovation, we'd love to hear from you!