Away
Social Media & Brand Content Senior Manager
Join to apply for the
Social Media & Brand Content Senior Manager
role at
Away Social Media & Brand Content Senior Manager
Join to apply for the
Social Media & Brand Content Senior Manager
role at
Away About Away
We believe travel makes us better. Launched in 2016 with one perfectly designed carry-on, we now offer a range of luggage and travel essentials for every journey. Together we create, innovate, and embark on this journey as a community of travelers, helping to make travel more seamless for everyone. About Away
We believe travel makes us better. Launched in 2016 with one perfectly designed carry-on, we now offer a range of luggage and travel essentials for every journey. Together we create, innovate, and embark on this journey as a community of travelers, helping to make travel more seamless for everyone.
Join The Crew
We are hiring a Social Media & Brand Content Senior Manager to join our Brand Marketing team. This position reports to the Vice President of Brand Marketing and takes Away further by steering our social and storytelling strategy, driving cultural relevance, and creating brand entertainment that resonates deeply with our audiences.
What you’ll do as the Social Media & Brant Content Senior Manager
Social Media & Cultural Strategy
You’ll define the overarching social vision and roadmap, ensuring our brand leads culture rather than follows it You’ll identify cultural trends, moments, and conversations to create timely, relevant content that drives brand affinity You’ll oversee an editorial calendar that incorporates overall social media strategy You’ll produce and execute upon a real-time marketing approach that allows the brand to show up authentically and during key cultural events and moments You’ll use data-driven insights to refine content strategies and identify new opportunities for audience growth You’ll continuously evaluate platform shifts to optimize posting cadence, creative formats, and audience engagement strategies You’ll work in lock-step with the paid media team to ensure a 360-degree approach to social media marketing
Brand Content & Entertainment
You’ll own the voice, tone, and personality of the brand across all social channels (Instagram, TikTok, YouTube, emerging platforms) You’ll lead the creation of social-first content series, campaigns, and brand entertainment initiatives You’ll collaborate with internal and external partners to bring scroll-stopping concepts to life You’ll leverage storytelling formats that span video, audio, live, and interactive experiences to push the boundaries of what brand content can be You’ll experiment with emerging content types to keep the brand ahead of trends
Who You Are
You have substantial experience and expertise in social media, brand content, or creative strategy roles with experience at the Manager level or above You have proven success in building culturally resonant brand campaigns that spark brand impressions, conversion, and conversation You have deep knowledge of the social landscape, platform ecosystems, and creator economy You have experience leading innovative content strategies that blend brand storytelling with entertainment You have a portfolio or track record of content that has achieved cultural relevance (viral moments, buzzworthy campaigns, social-first collaborations) You have exceptional creative instincts, with the ability to ideate and direct high-quality, top-performing content You have strong leadership, communication, and cross-functional collaboration skills You respect data and have a keen ability to analyze and translate results into action You are customer-obsessed—you understand our customers and how to engage them in social channels. You have exceptional storytelling skills that bring passion, energy, and inspiration to the forefront You obsess over how our brand shows up and have exceptionally high personal and team standards You have exceptional budget management capabilities—with laser-sharp budget allocation and optimization, and the ability to build the business case for spend You’re creative and innovative; you love to build great new things that are fresh and unique while staying on brand You’re agile, and motivated by a fast-paced and ever changing environment You’re passionate about transforming travel for all (but that’s a given!)
Excited to join the team, but not sure you meet all of the qualifications? Please apply, we’d still love to hear from you.
Who We Are
We’re travelers. Travel is about the journey - the transformative experiences and the growth each trip offers. All employees are encouraged to take time to get away through our variety of time away from work offerings. We’re driven. The work we do matters and collectively drives impact. No matter the job title, everyone at Away is a meaningful contributor in unlocking our ever growing potential. We’re supportive. We value the entirety of your life's journey, not just the milestones. You'll find an environment that celebrates balance, understanding that your personal passions and commitments outside of work, are threads of the same fabric that makes you unique.
What We Offer
At Away, we believe in the power of an inclusive, competitive and equitable total rewards program. Our compensation is purposely structured as one rate to provide transparency in the hiring process while honoring our internal pay bands. Salary and benefit offerings are reviewed during phone screenings to ensure alignment.
Compensation: $140,000.00 annually This role is eligible to participate in Away’s Annual Company Performance Incentive Bonus Plan, the terms of which are determined at the discretion of the company Equity Grant: commensurate with level determined at the discretion of the company Benefits Overview: Take care of yourself and your family through our health insurance offerings Invest in your future by participating in our 401(k) (with a company match!) Find balance through our many paid time off programs (vacation, wellbeing, holidays, summer Fridays, and compassion leave - just to name a few!) Build your travel uniform through discount codes, product stipends, and giveaways Give back through company-sponsored volunteer and charitable opportunities
How We Work
This is an office-based position that works from our Soho, NYC office four days a week. Our working hours are 9am-6pm et, but we embrace a common-sense approach to flexibility in the workplace. It’s about being present, engaged, and balancing work with real-life needs.
Our Commitment
As a company that values diversity, equity, and inclusion, Away seeks individuals of all backgrounds and experiences to apply for this opportunity. We’re creating an environment where everyone can thrive. Our customers are global and diverse, so we’re building a team that is too. Through initiatives like our Employee Resource Groups, anti-racism training, and bias prevention initiatives, we’re building the cultural foundation that gives people the emotional and physical space to bring their authentic selves to work.
EEOC Statement
Away is dedicated to hiring a diverse workplace that celebrates an inclusive culture and a sense of belonging. As an equal opportunity employer, we do not discriminate based on race, color, religion, sex (including pregnancy, gender identity, gender expression, and sexual orientation), national origin, age, veteran status, genetic information or disability.
Away is committed to providing reasonable accommodations for individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or accommodation due to a disability, you may contact us at talent@awaytravel.com. Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing and Sales Industries Retail Referrals increase your chances of interviewing at Away by 2x Get notified about new Social Media Manager jobs in
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Join to apply for the
Social Media & Brand Content Senior Manager
role at
Away Social Media & Brand Content Senior Manager
Join to apply for the
Social Media & Brand Content Senior Manager
role at
Away About Away
We believe travel makes us better. Launched in 2016 with one perfectly designed carry-on, we now offer a range of luggage and travel essentials for every journey. Together we create, innovate, and embark on this journey as a community of travelers, helping to make travel more seamless for everyone. About Away
We believe travel makes us better. Launched in 2016 with one perfectly designed carry-on, we now offer a range of luggage and travel essentials for every journey. Together we create, innovate, and embark on this journey as a community of travelers, helping to make travel more seamless for everyone.
Join The Crew
We are hiring a Social Media & Brand Content Senior Manager to join our Brand Marketing team. This position reports to the Vice President of Brand Marketing and takes Away further by steering our social and storytelling strategy, driving cultural relevance, and creating brand entertainment that resonates deeply with our audiences.
What you’ll do as the Social Media & Brant Content Senior Manager
Social Media & Cultural Strategy
You’ll define the overarching social vision and roadmap, ensuring our brand leads culture rather than follows it You’ll identify cultural trends, moments, and conversations to create timely, relevant content that drives brand affinity You’ll oversee an editorial calendar that incorporates overall social media strategy You’ll produce and execute upon a real-time marketing approach that allows the brand to show up authentically and during key cultural events and moments You’ll use data-driven insights to refine content strategies and identify new opportunities for audience growth You’ll continuously evaluate platform shifts to optimize posting cadence, creative formats, and audience engagement strategies You’ll work in lock-step with the paid media team to ensure a 360-degree approach to social media marketing
Brand Content & Entertainment
You’ll own the voice, tone, and personality of the brand across all social channels (Instagram, TikTok, YouTube, emerging platforms) You’ll lead the creation of social-first content series, campaigns, and brand entertainment initiatives You’ll collaborate with internal and external partners to bring scroll-stopping concepts to life You’ll leverage storytelling formats that span video, audio, live, and interactive experiences to push the boundaries of what brand content can be You’ll experiment with emerging content types to keep the brand ahead of trends
Who You Are
You have substantial experience and expertise in social media, brand content, or creative strategy roles with experience at the Manager level or above You have proven success in building culturally resonant brand campaigns that spark brand impressions, conversion, and conversation You have deep knowledge of the social landscape, platform ecosystems, and creator economy You have experience leading innovative content strategies that blend brand storytelling with entertainment You have a portfolio or track record of content that has achieved cultural relevance (viral moments, buzzworthy campaigns, social-first collaborations) You have exceptional creative instincts, with the ability to ideate and direct high-quality, top-performing content You have strong leadership, communication, and cross-functional collaboration skills You respect data and have a keen ability to analyze and translate results into action You are customer-obsessed—you understand our customers and how to engage them in social channels. You have exceptional storytelling skills that bring passion, energy, and inspiration to the forefront You obsess over how our brand shows up and have exceptionally high personal and team standards You have exceptional budget management capabilities—with laser-sharp budget allocation and optimization, and the ability to build the business case for spend You’re creative and innovative; you love to build great new things that are fresh and unique while staying on brand You’re agile, and motivated by a fast-paced and ever changing environment You’re passionate about transforming travel for all (but that’s a given!)
Excited to join the team, but not sure you meet all of the qualifications? Please apply, we’d still love to hear from you.
Who We Are
We’re travelers. Travel is about the journey - the transformative experiences and the growth each trip offers. All employees are encouraged to take time to get away through our variety of time away from work offerings. We’re driven. The work we do matters and collectively drives impact. No matter the job title, everyone at Away is a meaningful contributor in unlocking our ever growing potential. We’re supportive. We value the entirety of your life's journey, not just the milestones. You'll find an environment that celebrates balance, understanding that your personal passions and commitments outside of work, are threads of the same fabric that makes you unique.
What We Offer
At Away, we believe in the power of an inclusive, competitive and equitable total rewards program. Our compensation is purposely structured as one rate to provide transparency in the hiring process while honoring our internal pay bands. Salary and benefit offerings are reviewed during phone screenings to ensure alignment.
Compensation: $140,000.00 annually This role is eligible to participate in Away’s Annual Company Performance Incentive Bonus Plan, the terms of which are determined at the discretion of the company Equity Grant: commensurate with level determined at the discretion of the company Benefits Overview: Take care of yourself and your family through our health insurance offerings Invest in your future by participating in our 401(k) (with a company match!) Find balance through our many paid time off programs (vacation, wellbeing, holidays, summer Fridays, and compassion leave - just to name a few!) Build your travel uniform through discount codes, product stipends, and giveaways Give back through company-sponsored volunteer and charitable opportunities
How We Work
This is an office-based position that works from our Soho, NYC office four days a week. Our working hours are 9am-6pm et, but we embrace a common-sense approach to flexibility in the workplace. It’s about being present, engaged, and balancing work with real-life needs.
Our Commitment
As a company that values diversity, equity, and inclusion, Away seeks individuals of all backgrounds and experiences to apply for this opportunity. We’re creating an environment where everyone can thrive. Our customers are global and diverse, so we’re building a team that is too. Through initiatives like our Employee Resource Groups, anti-racism training, and bias prevention initiatives, we’re building the cultural foundation that gives people the emotional and physical space to bring their authentic selves to work.
EEOC Statement
Away is dedicated to hiring a diverse workplace that celebrates an inclusive culture and a sense of belonging. As an equal opportunity employer, we do not discriminate based on race, color, religion, sex (including pregnancy, gender identity, gender expression, and sexual orientation), national origin, age, veteran status, genetic information or disability.
Away is committed to providing reasonable accommodations for individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or accommodation due to a disability, you may contact us at talent@awaytravel.com. Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing and Sales Industries Retail Referrals increase your chances of interviewing at Away by 2x Get notified about new Social Media Manager jobs in
New York, NY . New York, NY $80,000.00-$105,000.00 5 days ago New York, NY $62,000.00-$65,000.00 1 week ago New York, NY $65,000.00-$80,000.00 1 week ago Social Media Strategy & Content Assistant Manager
New York City Metropolitan Area $80,000.00-$85,000.00 2 weeks ago New York City Metropolitan Area $65,000.00-$82,000.00 2 days ago New York, NY $90,000.00-$100,000.00 2 weeks ago Social Media Manager and Content Creator
New York, NY $100,000.00-$120,000.00 2 weeks ago New York, NY $65,000.00-$116,000.00 5 days ago New York City Metropolitan Area $95.00-$100.00 3 weeks ago Fall 2025 Internship - Social Media/Digital Marketing (Creator Management)
New York, NY $80,000.00-$95,000.00 4 days ago New York, NY $80,000.00-$95,000.00 1 month ago Assistant Brand Manager, Integrated Brand Marketing
New York, NY $100,000.00-$135,000.00 2 weeks ago New York, NY $115,000.00-$125,000.00 4 months ago New York City Metropolitan Area $120,000.00-$135,000.00 3 weeks ago New York, NY $96,000.00-$120,000.00 1 week ago New York City Metropolitan Area $60,000.00-$90,000.00 1 month ago New York, NY $83,000.00-$119,000.00 2 months ago Instagram Global Consumer Brand Marketing Manager
New York, NY $150,000.00-$211,000.00 5 days ago New York, NY $105,000.00-$156,200.00 6 days ago Springfield, NJ $70,000.00-$75,000.00 3 weeks ago New York, NY $111,200.00-$125,100.00 3 days ago New York, NY $138,000.00-$170,000.00 5 days ago New York, NY $98,200.00-$137,500.00 3 days ago Global Brand Marketing Manager (Hybrid Role - New York)
New York, NY $90,000.00-$115,000.00 2 days ago New York, NY $72,000.00-$78,000.00 1 week ago New York City Metropolitan Area 3 weeks ago New York, NY $72,600.00-$155,200.00 1 week ago New York, NY $80,000.00-$105,000.00 5 days ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr