Azazie, Inc.
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This range is provided by Azazie, Inc.. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
$70,000.00/yr - $90,000.00/yr Additional compensation types
Annual Bonus Direct message the job poster from Azazie, Inc. AZAZIE stands as the leading direct-to-consumer (DTC) e-tailer, providing an array of bridal gowns, bridesmaid dresses, evening wear, and accessories. Designed in Los Angeles, AZAZIE disrupts the traditional wedding industry by presenting made-to-order gowns at an affordable price point. The brand is dedicated to promoting body-positive fashion, ensuring that all dresses, available in sizes 0-30, are meticulously cut and sewn to order. Explore our website, where you'll find hundreds of bridal and bridesmaid gowns and dresses, spanning over 80+ enticing color options. Job Overview: We’re looking for a strategic, data-driven marketer to own and scale our automated email programs across transactional, behavioral, and lifecycle touchpoints. This role is central to delivering automated revenue growth by mapping and optimizing the customer journey through timely, relevant, and high-performing flows. This role requires someone who is just as comfortable strategizing flows across the customer lifecycle as they are setting them up, testing, and analyzing performance hands-on. Responsibilities and Duties: Own automated email strategy to execution Lead the strategy, planning, build, monitoring, reporting and optimization of all Azazie automated communications across transactional, behavioral and lifecycle communications. Implement multi-channel automations using email, SMS and push notifications Map customer journeys and develop flow logic based on behaviors, segments, and lifecycle stage Continuously test and optimize all flows to improve performance Continually challenge the current status quo and accelerate growth through smart decision making & an agile & hands on mentality. Drive Revenue & Performance Own flow-level KPIs including revenue contribution, conversion rate, and engagement Build a testing roadmap to iterate on key flows for maximum impact Deliver weekly/monthly reporting and insights to stakeholders with actions Identify gaps and plan new flows to drive incremental revenue Set-up and deploy complex automated communications Work collaboratively with the data engineering and product team to drive best-in-class global customer engagement strategies. Hands-On Execution Use tools like Klaviyo (preferred), Mailchimp, Braze, Attentive, or similar to build, QA, and launch flows Work closely with creative, analytics, and product teams to align content, offers, and logic Maintain documentation for all flows and ensure seamless operations Qualifications: 4+ years of hands-on experience in automated email generation & management Proven track record of revenue growth marketing communications Strong understanding of customer journey mapping, segmentation, and behavioral triggers Hands-on experience in Klaviyo, Braze, Mailchimp, or equivalent platform Proficient in A/B testing, reporting, and using performance data to make decisions Balance of strategic thinking and tactical execution Highly motivated self-starter with strong retail or consumer marketing strategy and execution skills. Excellent judgment in setting and prioritizing goals. Familiarity with HTML/CSS for email customization is preferred Experience in fashion, bridal, or seasonal retail industries is preferred 100% Medical, Dental, Vision, Life insurance offered after a 60-day probationary period Paid vacation days and sick leave Paid Holidays + Floating Holidays 401k Free snacks and drinks in office Company engagement events Physical Requirements: While performing the functions of this job, the employee is regularly required to sit; frequently required to talk or hear; and occasionally required to stand, walk, use hands to finger, handle, or feel, reach with hands and arms, stoop, kneel, crouch, or crawl. The employee must occasionally lift and/or move up to 20 pounds. Specific vision abilities required by this job include close, distance and color vision. Azazie, Inc. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements. Azazie, Inc. complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing Industries Retail Apparel and Fashion Referrals increase your chances of interviewing at Azazie, Inc. by 2x Inferred from the description for this job
Medical insurance Vision insurance 401(k) Get notified when a new job is posted. Sign in to set job alerts for “Email Marketing Specialist” roles.
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$70,000.00/yr - $90,000.00/yr Additional compensation types
Annual Bonus Direct message the job poster from Azazie, Inc. AZAZIE stands as the leading direct-to-consumer (DTC) e-tailer, providing an array of bridal gowns, bridesmaid dresses, evening wear, and accessories. Designed in Los Angeles, AZAZIE disrupts the traditional wedding industry by presenting made-to-order gowns at an affordable price point. The brand is dedicated to promoting body-positive fashion, ensuring that all dresses, available in sizes 0-30, are meticulously cut and sewn to order. Explore our website, where you'll find hundreds of bridal and bridesmaid gowns and dresses, spanning over 80+ enticing color options. Job Overview: We’re looking for a strategic, data-driven marketer to own and scale our automated email programs across transactional, behavioral, and lifecycle touchpoints. This role is central to delivering automated revenue growth by mapping and optimizing the customer journey through timely, relevant, and high-performing flows. This role requires someone who is just as comfortable strategizing flows across the customer lifecycle as they are setting them up, testing, and analyzing performance hands-on. Responsibilities and Duties: Own automated email strategy to execution Lead the strategy, planning, build, monitoring, reporting and optimization of all Azazie automated communications across transactional, behavioral and lifecycle communications. Implement multi-channel automations using email, SMS and push notifications Map customer journeys and develop flow logic based on behaviors, segments, and lifecycle stage Continuously test and optimize all flows to improve performance Continually challenge the current status quo and accelerate growth through smart decision making & an agile & hands on mentality. Drive Revenue & Performance Own flow-level KPIs including revenue contribution, conversion rate, and engagement Build a testing roadmap to iterate on key flows for maximum impact Deliver weekly/monthly reporting and insights to stakeholders with actions Identify gaps and plan new flows to drive incremental revenue Set-up and deploy complex automated communications Work collaboratively with the data engineering and product team to drive best-in-class global customer engagement strategies. Hands-On Execution Use tools like Klaviyo (preferred), Mailchimp, Braze, Attentive, or similar to build, QA, and launch flows Work closely with creative, analytics, and product teams to align content, offers, and logic Maintain documentation for all flows and ensure seamless operations Qualifications: 4+ years of hands-on experience in automated email generation & management Proven track record of revenue growth marketing communications Strong understanding of customer journey mapping, segmentation, and behavioral triggers Hands-on experience in Klaviyo, Braze, Mailchimp, or equivalent platform Proficient in A/B testing, reporting, and using performance data to make decisions Balance of strategic thinking and tactical execution Highly motivated self-starter with strong retail or consumer marketing strategy and execution skills. Excellent judgment in setting and prioritizing goals. Familiarity with HTML/CSS for email customization is preferred Experience in fashion, bridal, or seasonal retail industries is preferred 100% Medical, Dental, Vision, Life insurance offered after a 60-day probationary period Paid vacation days and sick leave Paid Holidays + Floating Holidays 401k Free snacks and drinks in office Company engagement events Physical Requirements: While performing the functions of this job, the employee is regularly required to sit; frequently required to talk or hear; and occasionally required to stand, walk, use hands to finger, handle, or feel, reach with hands and arms, stoop, kneel, crouch, or crawl. The employee must occasionally lift and/or move up to 20 pounds. Specific vision abilities required by this job include close, distance and color vision. Azazie, Inc. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements. Azazie, Inc. complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing Industries Retail Apparel and Fashion Referrals increase your chances of interviewing at Azazie, Inc. by 2x Inferred from the description for this job
Medical insurance Vision insurance 401(k) Get notified when a new job is posted. Sign in to set job alerts for “Email Marketing Specialist” roles.
Redwood City, CA $69,000.00-$87,000.00 1 week ago Redwood City, CA $75.00-$80.00 2 weeks ago San Francisco Bay Area $48.04-$53.38 2 weeks ago San Jose, CA $80,000.00-$90,000.00 1 month ago Fremont, CA $75,000.00-$95,000.00 3 weeks ago San Francisco Bay Area $100,000.00-$125,000.00 2 weeks ago Marketing Communications Coordinator, Senior
Online Marketing Specialist - North America
Marketing Specialist - Digital & Social Media
Redwood City, CA $67,000.00-$87,000.00 3 weeks ago San Jose, CA $80,000.00-$105,000.00 2 weeks ago Senior Digital Marketing Specialist - eCommerce
Fremont, CA $80,000.00-$130,000.00 2 weeks ago San Jose, CA $62,000.00-$78,000.00 5 days ago Pleasanton, CA $80,000.00-$95,000.00 1 day ago Global Partner Marketing Engagement Coordinator
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San Jose, CA $4,812.00-$15,449.00 2 weeks ago Associate Athletics Director for Marketing, Digital Media & Licensing
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San Jose, CA $4,812.00-$15,449.00 1 week ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr