CALRegional
Who We Are
CALRegional partners with public institutions to deliver fast?paced, affordable healthcare training across California and Texas. Since 2013, we've propelled workforce growth while empowering students to launch meaningful careers in healthcare.
With 30%+ year-over-year growth and new locations on the horizon, were just getting started.
Our Culture
Our core valuesTrust
Loyalty Teamwork Commitment Consistency Honesty Expertiseguide everything we do. At CALRegional, we believe in cross-functional collaboration, open communication, and talent development from within. We value thoughtful ideas, purposeful work, and a culture where growth is mutual.
Who We're Looking For
Were searching for a Social Media Content & Community Manager to elevate our digital presence across key platforms. You'll handle organic content creation, content strategy, audience engagement, and cross-team collaboration. We want someone data?literate, creative at heart, and deeply engaged in community building.
Key Responsibilities
Develop and execute a cross-platform social media strategy (Instagram, Facebook, TikTok, LinkedIn, YouTube) Implement platform?specific funnel strategies (e.g., TikTok ? awareness; LinkedIn ? B2B nurture) Plan, draft, and publish social?first content: text, video, graphics, carousels Manage editorial calendars and scheduling tools (Planoly, Hootsuite, SocialPilot, HubSpot, etc.) Collaborate with internal stakeholders (e.g. instructors, marketing department) to source and repurpose content Build and manage SMS campaigns using platforms like Zoho and/or MailChimp Monitor and respond to online reviews (Google, Facebook, Yelp), including negative review protocols Track engagement and performance analytics; iterate based on data insights Oversee paid social campaigns alongside leadership Optimize for social SEO and platform discoverability Maintain brand consistency while introducing fresh creative perspectives Work cross-functionally on promotions, training campaigns, and content initiatives
Skills & Experience
Bachelors degree in marketing, communications, advertising or related field Minimum 2 years in social media, content marketing, or digital strategy Strong copywriting and communication with a professional yet approachable voice Proficiency in short?form video editing (CapCut, Premiere, TikTok/Reels editor) Experience with design tools (Canva, Adobe Creative Suite) Strategic understanding of organic vs. paid social Funnel intelligence across platforms and familiarity with content lifecycles Experience with review management, community moderation, and engagement Organized, proactive, and adept at juggling multiple projects Bonus: Familiarity with AI tools, content repurposing, and basic healthcare/workforce sector knowledge
What We Offer
Competitive salary with a 34?hour work week for better work?life balance Medical, dental, vision, and life insurance Discretionary performance?based bonuses Remote flexibility with weekly onsite collaboration in Live Oak, TX (2x/week onsite required) A collaborative, mission?backed culture valuing innovation and initiative
Think youre the one to keep our brand voice consistent and our content impactful?
Apply now to grow with CALRegional and help build something that matters. #J-18808-Ljbffr
CALRegional partners with public institutions to deliver fast?paced, affordable healthcare training across California and Texas. Since 2013, we've propelled workforce growth while empowering students to launch meaningful careers in healthcare.
With 30%+ year-over-year growth and new locations on the horizon, were just getting started.
Our Culture
Our core valuesTrust
Loyalty Teamwork Commitment Consistency Honesty Expertiseguide everything we do. At CALRegional, we believe in cross-functional collaboration, open communication, and talent development from within. We value thoughtful ideas, purposeful work, and a culture where growth is mutual.
Who We're Looking For
Were searching for a Social Media Content & Community Manager to elevate our digital presence across key platforms. You'll handle organic content creation, content strategy, audience engagement, and cross-team collaboration. We want someone data?literate, creative at heart, and deeply engaged in community building.
Key Responsibilities
Develop and execute a cross-platform social media strategy (Instagram, Facebook, TikTok, LinkedIn, YouTube) Implement platform?specific funnel strategies (e.g., TikTok ? awareness; LinkedIn ? B2B nurture) Plan, draft, and publish social?first content: text, video, graphics, carousels Manage editorial calendars and scheduling tools (Planoly, Hootsuite, SocialPilot, HubSpot, etc.) Collaborate with internal stakeholders (e.g. instructors, marketing department) to source and repurpose content Build and manage SMS campaigns using platforms like Zoho and/or MailChimp Monitor and respond to online reviews (Google, Facebook, Yelp), including negative review protocols Track engagement and performance analytics; iterate based on data insights Oversee paid social campaigns alongside leadership Optimize for social SEO and platform discoverability Maintain brand consistency while introducing fresh creative perspectives Work cross-functionally on promotions, training campaigns, and content initiatives
Skills & Experience
Bachelors degree in marketing, communications, advertising or related field Minimum 2 years in social media, content marketing, or digital strategy Strong copywriting and communication with a professional yet approachable voice Proficiency in short?form video editing (CapCut, Premiere, TikTok/Reels editor) Experience with design tools (Canva, Adobe Creative Suite) Strategic understanding of organic vs. paid social Funnel intelligence across platforms and familiarity with content lifecycles Experience with review management, community moderation, and engagement Organized, proactive, and adept at juggling multiple projects Bonus: Familiarity with AI tools, content repurposing, and basic healthcare/workforce sector knowledge
What We Offer
Competitive salary with a 34?hour work week for better work?life balance Medical, dental, vision, and life insurance Discretionary performance?based bonuses Remote flexibility with weekly onsite collaboration in Live Oak, TX (2x/week onsite required) A collaborative, mission?backed culture valuing innovation and initiative
Think youre the one to keep our brand voice consistent and our content impactful?
Apply now to grow with CALRegional and help build something that matters. #J-18808-Ljbffr