Social Media Strategy & Content Assistant Manager
Social Media Strategy & Content Assistant Manager
This range is provided by Tata Harper Skincare. Your actual pay will be based on your skills and experience talk with your recruiter to learn more.
Base pay range
$80,000.00/yr - $85,000.00/yr
About the Company
Tata Harper is a luxury skincare brand focused on a natural approach to regenerative skin care, certified by Cosmos Ecocert, the highest formula and sustainability standard encompassing both human and environmental health. The brand was born with the intention of offering the "purest" products. As a result, we formulate and manufacture products that are exclusively natural, plant-based, and contain a large concentration of organic ingredients in a vertically integrated model on a farm in Vermont.
Two years ago, Amore Pacific, the Korean skincare leader renowned for its expertise in botanical technology, acquired the brand. Now entering a new phase of growth, we are strengthening our team and refining our organization. As part of this evolution, we are seeking an in-house
Job Summary
We are looking for a highly creative, strategic, and agile individual to join our social media team for Tata Harper Skincare. This role will support the Director of Social Media Strategy in the development and execution of social media strategy across key social media platforms. You'll leverage data, trends, and creative intuition to enhance brand awareness, engage audiences, and foster community. The ideal candidate must possess an entrepreneurial spirit, a keen eye for content, and the ability to work collaboratively in a fast-paced environment.
This individual will also be responsible for overseeing our community management with the goal of fostering a dynamic social community and broadening our reach. They will support the brand team as an expert on social engagement, community, and analytics, with a strong ability to leverage data insights to provide actionable strategic recommendations. The ideal candidate is someone with their finger on the pulse of social trends who can balance the creative and analytical aspects of social media to deliver best-in-class digital storytelling that will set Tata Harper Skincare apart.
Principal Accountabilities
- Platform Management: Own the calendarization and posting of social content, ensuring alignment with brand marketing calendar, influencer activations, product priorities, and channel-specific needs (i.e., e-commerce/retailer tagging, event/promotional support) across key platforms, including but not limited to: TikTok, Instagram, YouTube, Pinterest, etc.
- Community Management: Monitor and engage with followers, respond to comments and messages in a timely manner, and foster community interaction both proactively and reactively
- Content Creation: Concept and create agile social-first content to increase brand relevancy and ownable storytelling, prioritizing trend and quick-to-market opportunities; attend creative shoots to capture content; responsible for Instagram Story concepting and design.
- Analytics and Reporting: Own the creation of weekly, monthly, quarterly, and annually reporting. Regularly analyze social media metrics and data to inform strategy and optimize performance
- Trend Monitoring: Understand the social media universe by staying up to date on industry trends, tools, best practices, and competitive landscape; regularly present opportunities / ideas to the broader team
- Strategy Implementation : Assist in the development and execution of social media strategies that align with overall business goals
- Campaign Support: Assist in the planning and execution of social media campaigns for both innovation and always-on; attend and participate in cross-functional brainstorms
- Cross-Functional Collaboration: Partner closely with other departments (e.g., paid media, PR and influencer, CRM, DTC, education) to ensure cohesive messaging and branding; be proactive with sharing content to be repurposed for other channels
- Administrative Support: Manage and submit invoices for social media projects, place product orders, and maintain daily trackers
Key Expierence and Skills
- 2-4 years of experience in social media, content creation, and analytics
- Bachelors Degree in Marketing, Communications, or relevant field
- A passion for luxury, clean beauty and the digital/social landscape
- Proactive, collaborative, and enthusiastic working style with ability to manage up and across several teams
- An organized and creative problem solver who can thrive in fast-paced environment, prioritize and oversee multiple projects at once with strong attention to detail
- Social media savvy with a thorough understanding of key platforms and emerging trends
- Visual and aesthetic sensibility with strong analytical skills to deliver on KPIs and larger business goals
- Team player with strong interpersonal skills a self-described people-person, comfortable speaking with all levels of an organization
- Excellent written and verbal communication skills
- Proficient in MS Office, Google Drive, Canva, and Capcut
Company Benefits
- Medical, Dental, and Vision Insurance
- HSA Employer Contributions and FSA Options
- 401k Participation with company matching.
- Discount on all APUS Brands Products
- Paid Maternity Leave
- Short Term and Long Term Disability Insurance
- Paid Time Off: Vacation / Personal days / Sick days
- Company offered Mental Counseling for all employees
- Office-closed holidays and floating holidays
- Company sponsored events
Tata Harper and AMOREPACIFIC, US, INC is an equal opportunity and Affirmative Action employer. We actively seek to maintain a diverse workforce, and AMOREPACIFIC US, INC, therefore, recruits qualified applicants regardless of race, color, religion, gender, national origin, age, disability, or Vietnam veteran status.
Seniority level
Seniority level
Mid-Senior level
Employment type
Employment type
Full-time
Job function
Job function
Marketing-
Industries
Personal Care Product Manufacturing
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Inferred from the description for this job
Medical insurance
Vision insurance
401(k)
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