Vice President of Product Marketing
About the Company
Innovative IT services & consulting organization
Industry
Computer Software
Type
Privately Held, Private Equity-backed
Founded
2004
Employees
1001-5000
Categories
- Information Technology & Services
- Technology
- Cloud Security
- Cyber Security
- IT Infrastructure
- Software
- Compliance
- Identity Management
- Information Technology
- IT Management
- Security
- Access Management
- Cybersecurity
- Identity Protection
- Cloud Solutions
- Compliance & Certifications
- Risk Analysis
- Computers
- Design Services
- Integration Services
Specialties
- privileged access management
- privileged identity management
- cybersecurity
- cyber security
- pam
- cloud identity
- and privileged access
About the Role
The Company is in search of a Vice President of Product Marketing to spearhead its global product marketing, technical marketing, and competitive intelligence initiatives. The successful candidate will be a strategic and dynamic leader with a proven track record in B2B SaaS marketing, particularly in the areas of product and technical marketing. This executive will be responsible for driving a buyer-centric go-to-market strategy, developing differentiated positioning and messaging, and leading product launch strategies. Collaboration with cross-functional teams, including marketing, product management, sales, and customer success, is essential to ensure market-leading positioning and consistent storytelling that resonates with executive, economic, and technical buyers. Key responsibilities for the VP of Product Marketing include leading a high-performing team, overseeing the creation of high-impact technical content, and maintaining a competitive intelligence program. The role demands an individual with exceptional communication, storytelling, and presentation skills, who can translate complex technical capabilities into clear messaging for both technical and business audiences. A deep understanding of cybersecurity, IT infrastructure, and identity and access management is strongly preferred. The ideal candidate will have at least 12 years of experience in B2B SaaS marketing, with a minimum of 5 years in a senior leadership role, and a proven ability to work closely with executive leadership, product teams, analysts, and enterprise sales organizations. Experience with Forrester Decisions or Pragmatic Institute frameworks is also a strong preference.
Hiring Manager Title
Chief Marketing Officer
Travel Percent
Less than 10%
Functions
- Product Marketing