Vertex Pharmaceuticals
Director, Patient Marketing, US Kidney - Pove
Vertex Pharmaceuticals, Boston, Massachusetts, us, 02298
Join to apply for the
Director, Patient Marketing, US Kidney - Pove
role at
Vertex Pharmaceuticals
Want to apply Read all the information about this position below, then hit the apply button. Vertex is seeking a talented leader to join our US Kidney Business Unit to support our journey to bring Povetacicept to patients, a Phase 3 investigational therapy with the potential to transform lives across multiple serious diseases.
Job Description
As
Director, Patient Marketing, US Kidney - Pove , you will lead patient marketing efforts within the US Kidney Business Unit, managing a small team and preparing for potential commercialization of an investigational therapy for IgAN and other B cell-mediated diseases. Your role will focus on evolving our go-to-market model, emphasizing patient empowerment and centering the patient in our strategies. The ideal candidate has a strong track record in US commercial roles, leadership experience, and thrives in a fast-paced, innovative environment. This role reports to the Senior Director, Head of Pove Marketing for the US Kidney Business Unit.
Key Responsibilities
Lead and coach the Patient Pove Marketing team to deliver high performance.
Shape brand strategy and patient campaigns to address unmet needs.
Manage tactical execution, including brand planning, creative efforts, and agency partnerships.
Lead data and technology initiatives to support product uptake, including CRM and marketing automation.
Measure ROI and optimize investments; seek automation and efficiency improvements.
Gain market insights through patient learning and shape Vertex’s community positioning.
Develop cross-functional partnerships to support business goals and engage with field, HCP, and education teams.
Promote a culture of compliance, ethics, and integrity.
Required Education and Experience
Bachelor's degree.
10+ years in healthcare/biopharmaceutical marketing, consulting, or agency work, or equivalent experience.
3+ years of supervisory/management experience.
Experience in developing communications and managing agency efforts.
Preferred: Specialty product launch experience, experience in competitive markets, and kidney-related experience.
Required Skills
Experience in brand campaigns, insights generation, and applying insights to business strategies.
Leadership skills, team coaching, and fostering a positive team culture.
Analytical mindset for strategic decision-making and performance monitoring.
Innovative thinking, entrepreneurial spirit, and courage to challenge the status quo.
Strong communication skills for diverse audiences and senior stakeholders.
Ability to work collaboratively in a results-driven, learning environment.
Understanding of legal, regulatory, and compliance standards.
Travel availability: 20-30%.
Pay Range
$194,400 - $291,600
Additional Information
The salary range is an estimate; actual compensation depends on skills, experience, and other factors. The role includes bonuses, equity, benefits, and flexible work options.
Flex Designation
Hybrid-eligible or on-site options available, with details subject to company policy.
Company Information
Vertex is a global biotech investing in scientific innovation, committed to diversity, equity, and inclusion. We offer accommodations for applicants with disabilities and support a nondiscriminatory workplace.
#J-18808-Ljbffr
Director, Patient Marketing, US Kidney - Pove
role at
Vertex Pharmaceuticals
Want to apply Read all the information about this position below, then hit the apply button. Vertex is seeking a talented leader to join our US Kidney Business Unit to support our journey to bring Povetacicept to patients, a Phase 3 investigational therapy with the potential to transform lives across multiple serious diseases.
Job Description
As
Director, Patient Marketing, US Kidney - Pove , you will lead patient marketing efforts within the US Kidney Business Unit, managing a small team and preparing for potential commercialization of an investigational therapy for IgAN and other B cell-mediated diseases. Your role will focus on evolving our go-to-market model, emphasizing patient empowerment and centering the patient in our strategies. The ideal candidate has a strong track record in US commercial roles, leadership experience, and thrives in a fast-paced, innovative environment. This role reports to the Senior Director, Head of Pove Marketing for the US Kidney Business Unit.
Key Responsibilities
Lead and coach the Patient Pove Marketing team to deliver high performance.
Shape brand strategy and patient campaigns to address unmet needs.
Manage tactical execution, including brand planning, creative efforts, and agency partnerships.
Lead data and technology initiatives to support product uptake, including CRM and marketing automation.
Measure ROI and optimize investments; seek automation and efficiency improvements.
Gain market insights through patient learning and shape Vertex’s community positioning.
Develop cross-functional partnerships to support business goals and engage with field, HCP, and education teams.
Promote a culture of compliance, ethics, and integrity.
Required Education and Experience
Bachelor's degree.
10+ years in healthcare/biopharmaceutical marketing, consulting, or agency work, or equivalent experience.
3+ years of supervisory/management experience.
Experience in developing communications and managing agency efforts.
Preferred: Specialty product launch experience, experience in competitive markets, and kidney-related experience.
Required Skills
Experience in brand campaigns, insights generation, and applying insights to business strategies.
Leadership skills, team coaching, and fostering a positive team culture.
Analytical mindset for strategic decision-making and performance monitoring.
Innovative thinking, entrepreneurial spirit, and courage to challenge the status quo.
Strong communication skills for diverse audiences and senior stakeholders.
Ability to work collaboratively in a results-driven, learning environment.
Understanding of legal, regulatory, and compliance standards.
Travel availability: 20-30%.
Pay Range
$194,400 - $291,600
Additional Information
The salary range is an estimate; actual compensation depends on skills, experience, and other factors. The role includes bonuses, equity, benefits, and flexible work options.
Flex Designation
Hybrid-eligible or on-site options available, with details subject to company policy.
Company Information
Vertex is a global biotech investing in scientific innovation, committed to diversity, equity, and inclusion. We offer accommodations for applicants with disabilities and support a nondiscriminatory workplace.
#J-18808-Ljbffr