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nuuds

Director of Social Media

nuuds, Dallas, Texas, United States, 75201

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Director Of Social Media

We're looking for a strategic, creative, and experienced Director Of Social Media to lead nuuds' social presence across platforms. This role will own the full social media ecosystem

from high-level strategy to day-to-day execution

and will be instrumental in driving brand awareness, community engagement, and revenue growth. You will build and manage a talented in-house team and collaborate closely with Creative, Marketing, and Product to bring our brand to life online. Key Responsibilities

Develop and execute a comprehensive, brand-aligned social media strategy across all key platforms Lead and mentor the social media team; provide strategic direction, coaching, and performance feedback. Translate brand objectives into data-driven social campaigns that grow community, drive engagement, and increase conversions. Oversee end-to-end content production

from ideation and planning through creation, copywriting, publishing, and optimization. Ensure consistent brand voice, visual identity, and storytelling across channels. Collaborate cross-functionally with Photography and Video teams to develop content tailored to each platform. Own the monthly and quarterly social media calendar, aligning content with product launches, marketing initiatives, seasonal moments, and cultural trends. Launch and manage multi-channel social campaigns, influencer activations, and product teasers. Monitor performance metrics and platform analytics to inform strategy and drive continuous improvement. Identify trends, risks, and growth opportunities based on KPIs such as engagement, follower growth, CTR, and ROI. Qualifications

7+ years of experience in social media marketing, with a proven track record in leading social strategies for consumer brands. Deep, hands-on knowledge of all major social platforms, with the ability to adapt to emerging channels and trends. Experience managing and mentoring social media teams. Strong copywriting skills with a flair for storytelling, caption writing, and brand voice. Proven ability to craft engaging content and lead creative direction with an eye for visual detail. Comfortable working in a fast-paced, data-informed, test-and-learn environment. Experience in fashion, lifestyle, beauty, or DTC e-commerce strongly preferred. Bonus: Familiarity with social media tools such as Later, Sprout, Dash Hudson, or similar. Why Join nuuds?

Work at the intersection of fashion and innovation. Be part of a values-driven, people-first company with an energized, mission-led team. Contribute to shaping an iconic brand still in its early growth phase.