Product Marketing Manager - Customer & UGC

About Nooks.ai : Nooks is the AI Sales Assistant Platform (ASAP) that automates the busywork so reps can focus on the human part of selling and generate more sales pipeline. Nooks has helped thousands of sales reps hit quota, saved customers hundreds of thousands of hours, and powered hundreds of millions of dollars in pipeline. Nooks is loved by sales teams at companies like 1Password, Fivetran, Greenhouse, and hundreds more. For more information, visit Nooks.ai. We are looking for a Product Marketing Manager who thrives on turning customer stories and community proof into market-winning narratives. This role will own how Nooks leverages customer voice, advocacy, and user-generated content to drive pipeline, win competitive deals, and lead our category. You'll work across marketing, sales, customer success, and community to make sure our happiest users are also our boldest champions. Their stories are fueling our brand, our growth, and their career growth. What you'll do Develop and execute a customer-led product marketing strategy that drives awareness, trust, and pipeline Source, package, and promote user-generated content (UGC) from customers, SDRs, and our community Create compelling case studies, ROI stories, and proof points for use across sales, SDR, and marketing channels Partner with the community and events teams to turn meetups, webinars, and local gatherings into content assets Collaborate with sales and SDR teams to ensure customer stories are woven into every stage of the buyer journey Support referral and advocacy programs with content that makes it easy for customers to introduce Nooks to their peers Maintain a library of competitive wins, customer quotes, and UGC assets for rapid use in campaigns and deals Align all customer content with the Nooks brand voice and positioning to strengthen our category leadership What you bring 4+ years in product marketing, customer marketing, or advocacy marketing in B2B SaaS Experience building customer-led and UGC-driven marketing programs that deliver measurable business impact Strong storytelling skills, with the ability to turn raw customer input into high-impact, market-ready assets Proven ability to collaborate with cross-functional teams including sales, SDR, CS, and community Understanding of how to measure the ROI of advocacy, referral, and UGC programs Creative mindset and a passion for amplifying customer voices in authentic, engaging ways We offer competitive compensation because we want to hire the best people and reward them for their contributions to our mission. We pay all employees competitively relative to the market. In compliance with pay transparency laws and in pursuit of pay equity and fairness, we publish salary ranges for our open roles. The target salary range for this role is $120,000 - $170,000. On top of this, we offer equity, generous perks, and comprehensive benefits. Equal Employment Opportunity Statement Nooks is an equal opportunity employer committed to fostering a diverse and inclusive workforce. We believe in providing equal employment opportunities to all individuals regardless of race, color, religion, gender, gender identity, sexual orientation, national origin, age, disability, veteran status, or any other characteristic protected by law. Nooks does not discriminate in hiring, promotion, compensation, or any other employment practices, and we are committed to ensuring a workplace that is free from discrimination, harassment, and retaliation. We encourage individuals from all backgrounds to apply and join our team.

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