Logo
Live Nation

Manager, Digital Marketing & Strategy - Sports

Live Nation, New York, New York, us, 10261

Save Job

Manager, Digital Marketing & Strategy - Sports

Apply Locations: New York, NY, USA | Type: Full time | Posted: 2 Days Ago | Requisition ID: JR-81704

Job Summary: Title: Manager, Digital Marketing & Strategy - Sports

Reports to: Senior Manager, Digital Marketing and Strategy - Sports

The Role: Roc Nation is seeking a Digital Marketing Manager to support the Sports Digital team in digital marketing, social media, content development, and web/mobile properties for Roc Nation Sports clients. The candidate should have social media/advertising skills, strong relationship skills, and a passion for storytelling and industry trends.

Responsibilities:

Social Media:

Plan, create, and publish content across platforms like Instagram, Twitter, Facebook, TikTok, YouTube, and emerging platforms.

Content Coverage:

Provide real-time coverage of client events to generate engaging content for Roc Nation and client channels.

Content Support:

Assist in monitoring and publishing athlete-generated content and event coverage.

Digital Property Management:

Oversee client websites, RocNation.com, email lists, and other digital channels.

Content Management:

Track athlete and Roc Nation initiatives, and report weekly performance.

Reporting & Analysis:

Analyze and report on social media campaign performance.

Quality Assurance:

Ensure digital content aligns with brand guidelines.

Trend Setting & Industry Innovation:

Suggest new digital engagement strategies and scout industry partners.

Partner Collaboration:

Build relationships with key partners to enhance athlete and brand presence.

Digital Marketing:

Increase athlete awareness, site traffic, and social followers.

Task Management:

Support with calendar management and communications.

Qualifications:

Bachelor’s Degree required

3-5 years in creative marketing, digital content, or social media

Deep understanding of social media platforms, content creation, and industry trends

Experience with Adobe Creative Suite

Passion for sports

Strong copywriting skills

Proven relationship-building skills

Experience with online community management and campaign platforms

Detail-oriented

Self-motivated, collaborative, flexible

Applicants must have work authorization in the U.S. without sponsorship.

Benefits & Perks:

Health:

Medical, vision, dental, mental health benefits, FSA/HSA

Personal:

Free concert tickets, paid time off, holidays, sick days, floating days

Career:

Development programs with School of Live

Wealth:

401(k) with company match

Compensation: $70,000 - $85,000 USD. Pay depends on location, qualifications, skills, and experience.

About Us: Recognized as a Great Place to Work and one of Fortune’s Most Admired Companies, Live Nation Entertainment leads in live entertainment with Ticketmaster, Live Nation Concerts, and Media & Sponsorship. We offer extensive employee benefits, including healthcare, retirement, paid leave, tuition reimbursement, and exclusive event access. Join us to take your career to the next level.

#J-18808-Ljbffr