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Jobright.ai

Senior Head of Marketing

Jobright.ai, Boca Raton, Florida, us, 33481

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Jobright.ai Get AI-powered advice on this job and more exclusive features. Jobright is an AI-powered career platform that helps job seekers discover the top opportunities in the US. We are NOT a staffing agency. Jobright does not hire directly for these positions. We connect you with verified openings from employers you can trust. Job Summary: Integrated Dermatology of Fairfax is a company focused on developing EHR, practice management, and revenue cycle management solutions for medical practices. They are seeking a dynamic Marketing Manager to drive lead generation, brand awareness, and customer engagement through various marketing channels, requiring both strategic and hands-on execution. Responsibilities: • Develop and execute a comprehensive omnichannel marketing strategy to drive product adoption and brand awareness. • Own and manage social media marketing, including content creation, engagement, and paid social campaigns. • Plan and execute email and SMS marketing campaigns, leveraging segmentation and automation tools to maximize reach and engagement. • Design and implement content marketing strategies, including blog posts, whitepapers, case studies, and video content. • Optimize marketing funnels, landing pages, and conversion pathways for lead generation and customer retention. • Collaborate with product teams to align marketing initiatives with business goals. • Analyze and report on key performance indicators (KPIs) to track marketing effectiveness and ROI. • Stay ahead of industry trends, competitive landscape, and best practices in healthcare AI digital marketing. Qualifications: Required: • Proven track record in omnichannel marketing, including social media, email, SMS, and content marketing. • Strong expertise in marketing automation tools. • Experience with SEO, SEM, PPC, and paid social campaigns. • Ability to develop compelling messaging and positioning tailored to different audiences (healthcare providers, administrators, etc.). • Data-driven mindset with proficiency in analytics tools (Google Analytics, HubSpot, social media insights, etc.). • Excellent communication and storytelling skills. • Entrepreneurial mindset with a passion for AI-driven healthcare solutions. • 5+ years of experience in B2B marketing in healthcare and AI-driven technology (Required) • Omnichannel, marketing automation tools, digital marketing & analytics (Required) Company: Integrated Dermatology of Fairfax specializes in dermatological care and manages acne, rashes, and rosacea. Founded in 2015, the company is headquartered in Fairfax, Virginia, USA, with a team of 11-50 employees. The company is currently Early Stage. Seniority level

Seniority levelMid-Senior level Employment type

Employment typeFull-time Job function

Job functionMarketing IndustriesSoftware Development Referrals increase your chances of interviewing at Jobright.ai by 2x Inferred from the description for this job Medical insurance Vision insurance 401(k) Get notified when a new job is posted. Sign in to set job alerts for “Head of Marketing” roles.Vice President, Strategic Communication and Marketing Fort Lauderdale, FL $150,000.00-$185,000.00 3 weeks ago Vice President of Marketing & Communications Davie, FL $140,000.00-$160,000.00 6 days ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

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