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Medtronic Plc

Marketing Program Manager , SH Digital Infrastructure

Medtronic Plc, Saint Paul, Minnesota, United States, 55112

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Digital Marketing Expert

At Medtronic you can begin a life-long career of exploration and innovation, while helping champion healthcare access and equity for all. You'll lead with purpose, breaking down barriers to innovation in a more connected, compassionate world. We are seeking a highly skilled digital marketing expert to join our Structural Heart (SH) Global Marketing Operations Team. This person will have comprehensive ownership and oversight of our digital landscape, ensuring seamless integration and optimization of our marketing technologies and data infrastructure. They will be responsible for leveraging marketing technologies and tools to automate processes, track performance, and optimize campaigns. The ideal candidate will be up to date on trends and platform innovation and possess deep systems expertise across Salesforce, Marketo, Allego, and a range of different marketing tech platforms. Strong cross-functional collaboration within our marketing team will be required for success. This candidate must be able to lead and mentor a group of individuals without direct reporting line, fostering a collaborative and innovative team approach to our digital efforts. Manage and optimize marketing tech platforms including Salesforce, Marketo, Allego, and other related systems to ensure seamless integration and functionality. Serve as a strategic advisor to digital campaigns that span various functions within the SH Marketing organization, ensuring accurate tracking, measurement, and reporting of key metrics to drive performance and insights. Connect systems and enable field operations through robust data infrastructure, facilitating smooth data flow and accessibility across the organization. Enhance customer engagement through personalized and targeted digital marketing initiatives. Leverage marketing technologies and tools to automate processes, track performance, and optimize campaigns. Oversee the SH digital landscape, from system integration to campaign execution, ensuring all digital initiatives align with business objectives and deliver value. Stay informed on the latest trends and innovations within digital platforms and marketing technologies and apply this knowledge to continually enhance our digital infrastructure. Bachelors degree and minimum of 5 years of relevant experience, or advanced degree with a minimum of 3 years of relevant experience. Proven experience managing marketing technology platforms. Expertise in Salesforce, Marketo, Allego, and other marketing tech systems. Strong understanding of digital campaign metrics and management. Experience in data infrastructure and connecting systems for field enablement. Excellent problem-solving skills and attention to detail. Ability to stay current with industry trends and platform innovations. Strong interpersonal and collaboration skills. Ability to communicate with individuals at varying levels in the organization. Self-managed and collaborative work style. Ability to manage multiple priorities and to execute and coordinate projects efficiently and effectively. Experience in the medical industry. Medtronic offers a competitive salary and flexible benefits package. A commitment to our employees lives at the core of our values. We recognize their contributions. They share in the success they help to create. We offer a wide range of benefits, resources, and competitive compensation plans designed to support you at every career and life stage.