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OCTOPYD

Marketing Manager

OCTOPYD, San Francisco

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Octopyd is on a mission to revolutionize hiring. Our AI-powered recruitment platform helps companies hire smarter, faster, and more effectively by automating sourcing, evaluation, and outreach. We’re a fast-growing startup backed by leading investors, building the future of talent acquisition.

We’re seeking a Marketing Manager to take ownership of our marketing strategy and execution. This role will be pivotal in building awareness, driving qualified leads, and strengthening Octopyd’s position as a leader in AI-powered recruitment.

What You’ll Do

  • Own the Marketing Strategy – Develop and execute multi-channel marketing plans to drive awareness and lead generation.
  • Content & Campaigns – Create compelling content (blogs, case studies, whitepapers, social media, newsletters) to engage HR leaders, recruiters, and founders.
  • Brand Building – Strengthen Octopyd’s brand presence through thought leadership, PR, events, and partnerships.
  • Demand Generation – Plan and run digital campaigns (SEO, SEM, LinkedIn Ads, email marketing) to drive pipeline growth.
  • Product Marketing – Partner with product and sales teams to craft positioning, messaging, and go-to-market materials that resonate with target audiences.
  • Analytics & Optimization – Track, analyze, and report on campaign performance; optimize strategies for ROI and conversion.
  • Event & Community Engagement – Coordinate webinars, conference participation, and community-building activities to amplify Octopyd’s reach.

What You Bring

  • 5+ years of marketing experience, ideally in B2B SaaS, HR Tech, or AI-driven platforms .
  • Proven track record of building and executing marketing campaigns that drive measurable results.
  • Strong writing and storytelling skills with the ability to translate technical products into clear, compelling narratives.
  • Hands-on experience with SEO, SEM, LinkedIn Ads, Google Analytics, HubSpot/Marketo (or similar).
  • Ability to manage multiple projects, prioritize effectively, and thrive in a fast-paced startup environment.
  • Creative, data-driven, and customer-obsessed mindset.

Why Join Octopyd

  • Be part of a fast-growing AI startup redefining recruitment.
  • Work with a passionate, mission-driven team.
  • Opportunity to shape Octopyd’s brand and marketing strategy from the ground up.
  • Competitive compensation, equity, and benefits.

Seniority level

  • Seniority level

    Mid-Senior level

Employment type

  • Employment type

    Full-time

Job function

  • Job function

    Marketing

  • Industries

    Human Resources Services and Software Development

Referrals increase your chances of interviewing at OCTOPYD by 2x

Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

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