Brand Marketing Manager, US Premium Accounts
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Brand Marketing Manager, US Premium Accounts
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Compensation Range: $33 - 39 per hour
We are seeking a
Location: San Francisco, California
Job Type: Contract
Compensation Range: $33 - 39 per hour
We are seeking a Brand Marketing Manager to lead our client's marketing strategy for US Premium accounts. This is a highly impactful role responsible for developing and executing comprehensive, 360-degree marketing programs that drive brand equity, traffic, and sales for the client's denim brands within key retail partners.
You will manage a multi-million dollar marketing budget and serve as the primary point of contact for our premium account marketing teams, ensuring brand governance and flawless execution of all initiatives. This role requires a strategic thinker with a proven track record of managing integrated marketing programs and building strong external relationships.
Responsibilities:
- Lead Strategic Marketing: Develop and implement large-scale, custom marketing programs that support annual and seasonal business goals for our premium accounts.
- Manage Key Relationships: Act as the main point of contact for external marketing teams and serve as a core partner for our internal sales and merchandising teams in key meetings and strategy sessions.
- Drive Integrated Programs: Coordinate and execute compelling launch programs and strategic initiatives across multiple channels, including online placements, email marketing, in-store creative, PR, media, social, and demand generation.
- Analyze and Optimize: Manage and optimize the marketing mix to deliver a positive ROI. You will own the budget and monthly forecasts, and regularly recap, analyze, and share insights on all marketing programs.
- Champion the Brand: Ensure our brand's expression is elevated and consistent across all account channels through digital storytelling and on-floor execution, while identifying new opportunities for growth.
- Experience: 4-6 years of experience in marketing, with a strong preference for channel marketing and wholesale experience.
- Strategic Expertise: Proven experience in developing and managing 360-degree integrated marketing programs.
- Relationship Management: Strong experience in managing external relationships with key partners.
- Skills: Excellent written and verbal communication skills, a keen attention to detail, and a talent for managing multiple programs simultaneously in a fast-paced environment.
- Personal Traits: You are a team-oriented, solution-driven, and energetic individual who takes initiative and has a strong point of view.
- Achieve annual financial plans (AFP) for premium accounts.
- Deliver a positive ROI on the marketing mix at each account.
- Strengthen and nurture marketing relationships with key accounts.
- Elevate brand expression and presence across all account channels.
#PL
Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.
At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact
Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).
This posting is open for thirty (30) days.
Seniority level
Seniority level
Mid-Senior level
Employment type
Employment type
Contract
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Job function
Marketing and SalesIndustries
Staffing and Recruiting
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