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Nashville Public Radio

Social Media Marketing Specialist

Nashville Public Radio, WorkFromHome

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Company Mission

We build and field-test practical autonomy and sensing systems using commercial off-the-shelf parts. You’ll contribute software that powers two live programs: a semi-autonomous ground rover (ArduPilot-based) and a solar-powered water-quality station (Arduino-based) — both designed for fast, repeatable deployments and dual-use relevance. (Rover scope reference.

We’re hiring an Entry-Level Social Media & Marketing Specialist to grow our audience, sharpen our brand voice, and turn product wins into compelling content across channels.

RESPONSIBILITIES

  • Own a weekly content calendar for LinkedIn (primary), plus X/Instagram/TikTok and our newsletter.
  • Create and publish posts, carousels, short videos/reels, and simple graphics (working with our design team when needed).
  • Write clear, on-brand copy: feature launches, user stories, behind-the-scenes, technical explainers (AI/geo) in human terms.
  • Run lightweight growth experiments (hooks, thumbnails, CTAs), track results, and iterate.
  • Manage community interactions: comments/DMs, partnerships, and creator/research outreach.
  • Maintain brand guidelines, coordinate with product/engineering on accurate messaging and approved assets.
  • Report weekly on KPIs (reach, engagement, click-through, lead quality) with actionable recommendations.
  • Support basic website/SEO updates (landing copy, blogs, simple keyword hygiene, UTM links).

QUALIFICATIONS

Must-haves

  • Strong writing and editing skills with a portfolio or samples (posts, threads, carousels, short video scripts).
  • Comfortable planning and shipping content on a tight cadence (you’re organized and reliable).
  • Familiarity with social tools and basics of analytics (native platform analytics, UTM links, simple dashboards).
  • Collaborative, feedback-friendly, and able to translate technical ideas into plain English.

Nice-to-haves (bonus, not required)

  • Experience with LinkedIn growth and B2B-style storytelling.
  • Light design/video skills (Canva/Figma; CapCut/Premiere/After Effects).
  • Blog/SEO basics (headlines, metadata, internal links); simple CMS editing.
  • Understanding of AI/LLM or geolocation concepts, or interest in learning.
  • Brand safety/OPSEC awareness for defense-adjacent communications.

EDUCATION

  • BA/BS in Marketing, Communications, Design, or related field (in progress or completed), or equivalent experience (freelance, clubs, creator work).

WHY JOIN US

  • $25/hr , and/or CPT/OPT letter upon request; entry-level; consistent hours and remote-friendly.
  • Real product impact—your work ships to users and appears in live launches and field demos.
  • Tight feedback loops with founders, engineers, and product—grow your skills quickly.
  • Defense-sector exposure & referrals available for top performers.
  • Build a portfolio across brand, product, and marketing that’s employer-ready.

March is an Equal Opportunity/Affirmative Action Employer. We consider applicants without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, disability, veteran status, or any other protected class.

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