Logo
Horizon Media

VP, Client Analytics

Horizon Media, New York, New York, us, 10261

Save Job

Join to apply for the

VP, Client Analytics

role at

Horizon Media 4 days ago Be among the first 25 applicants Join to apply for the

VP, Client Analytics

role at

Horizon Media Get AI-powered advice on this job and more exclusive features. Who We Are

Job Description

Who We Are

Horizon Media , founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service. Renowned for its incredible culture, Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune, AdAge, Crain’s New York Business and Los Angeles Business Journal. Together we are building a place of belonging.

At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together.

Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.

What You’ll Do

The VP Director, Analytics, will help champion this agency initiative to streamline cross-channel analytics and insights offerings. The role will build client-specific solutions that inform campaign performance and drive institutional knowledge. The VP is charged with the responsibility of leading and mentor a team. Fostering talent is central to the evolution of this department and the VP is expected to help teams reach their greatest potential. A major responsibility of this role will be to build the Horizon Media approach and infrastructure for analytics on existing clients as well as provide measurement guidance on all new business pitches. This is a unique opportunity for motivated individuals to help drive innovation and thought leadership throughout a vibrant and dynamic organization.

5%- Help build the team to develop clear and concise dashboarding that will deliver information in an intelligent and digestible manner. 5%- Work closely across the media planning and brand strategy teams to develop KPIs and reporting methodologies / approaches that match back to campaign and brand goals and to communicate that based on client needs. 5%- Must be able to peel through the layers of reported data, disregarding the unnecessary, and deliver analysis and insight in a constructive and concise manner both internal and external client constituents. 85%- Must be able to manage client expectations successfully throughout multiple engagement

Supervisory Responsibilities

Manage and mentor the Analytics team.

Who You Are

You will go toe to toe with the client’s analytics team, as well as senior leadership potentially including the CMO. You will need to have a thorough understanding of digital and linear/traditional metrics; both from a brand and direct response perspective as well as a track record of successfully building analytic approaches across a broad mix of clients. A strong business acumen and superior client service skills are a must.

Key Behavioral Competencies

Strong analytical skills are required, including the ability to analyze raw data, draw conclusions, and summarize actionable recommendations and their forecasted outcomes/implications. Thought leadership on all aspects of digital advertising, digital media strategy and standard media measurement

Preferred Skills & Experience

Excellent verbal and written communication skills, with ability to convey and package technical findings in layman’s terms Prior experience building teams and managing, training and mentoring junior staff on all aspects of digital analytics / measurements and recommendations Expert knowledge of DoubleClick/DART, MediaMind, Omniture and Google Analytics Exposure to mobile, social, tablet measurement approaches as well as understanding of role of multi-touch attribution in media evaluation Proven track record identifying on-going opportunities to productize revenue generating analytic solutions and sell into internal and external clients Experience building customized multi-channel attribution models either internally built or leveraging leading platforms (VisualIQ, Adometry, Convertro, C3) Expertise in Microsoft Excel and Powerpoint Experience managing and coordinating efforts across various teams/offices Deep Sr. Level Relationships with qualitative digital metric companies preferred (Vizu, Dynamic Logic, ComScore, Dimestore, Symphony IRI) 10-15 years relevant experience

Certificates, Licenses and Registrations

N/A

Physical Activity and Work Environment

N/A

The statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.

Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Salary Range

$200,000.00 - $240,000.00

A successful applicant’s actual base salary may vary based on factors such as individual’s skill sets, experience, training, education, licensure/certifications, and qualifications for the role.

As an organization, we take an aptitude and competency-based hiring approach.

We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.

Seniority level

Seniority level Executive Employment type

Employment type Full-time Job function

Job function Business Development and Sales Industries Advertising Services Referrals increase your chances of interviewing at Horizon Media by 2x Sign in to set job alerts for “Vice President of Analytics” roles.

New York, NY $200,000.00-$240,000.00 5 months ago Vice President of Strategic Finance and Analytics

Analytics and Strategic Initiatives - Vice President

New York, NY $140,000.00-$190,000.00 2 weeks ago SVP, Insights - Digital Strategy & Insights, Marketing

New York, NY $185,000.00-$250,000.00 6 days ago New York, NY $310,000.00-$340,000.00 2 months ago New York, NY $120,000.00-$200,000.00 1 week ago New York, NY $193,000.00-$350,000.00 2 weeks ago New York, NY $200,000.00-$280,000.00 2 weeks ago New York, NY $180,000.00-$225,000.00 3 weeks ago New York, NY $225,000.00-$285,000.00 4 weeks ago New York, NY $184,800.00-$343,200.00 2 months ago New York, NY $225,000.00-$250,000.00 1 week ago New York, NY $138,000.00-$191,000.00 2 weeks ago New York City Metropolitan Area $208,000.00-$260,000.00 1 week ago New York, NY $150,000.00-$170,000.00 2 weeks ago New York, NY $195,000.00-$230,000.00 2 months ago Assistant Vice President of Enterprise AI

New York, NY $144,000.00-$180,000.00 1 week ago New York, NY $180,000.00-$266,500.00 1 week ago New York, NY $195,000.00-$235,000.00 1 week ago New York, NY $250,000.00-$285,000.00 2 days ago Vice President, Treasury Quantitative Analytics

New York, NY $146,000.00-$160,000.00 6 days ago New York, NY $184,800.00-$343,200.00 1 month ago Quantitative Research - Credit - Vice President

Jersey City, NJ $140,000.00-$238,000.00 1 month ago Vice President, Data Products, Decision Sciences

New York, NY $220,000.00-$325,000.00 1 day ago Quantitative Research - Credit - Vice President

New York, NY $170,000.00-$220,000.00 3 weeks ago New York, NY $200,000.00-$250,000.00 2 weeks ago New York, NY $180,000.00-$195,000.00 2 weeks ago Assistant Vice President, Business Analysis

New York, NY $180,000.00-$200,000.00 1 week ago VP - Treasury Product Control & Analytics Expert

New York City Metropolitan Area $143,000.00-$181,000.00 1 week ago New York, NY $195,000.00-$230,000.00 6 days ago New York, NY $180,000.00-$200,000.00 1 week ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

#J-18808-Ljbffr