ICONMA
Our Client, a Mass Media and Entertainment company, is looking for a Senior Business Analyst for their Burbank, CA/ Hybrid location. Responsibilities: Partner with Business Users and Product Teams to shape client State Engage with business stakeholders to understand current-state workflows, pain points, and unmet needs across financial forecasting, content planning, and monetization processes. Co-lead future-state design for processes aligned to product goals and platform capabilities, helping surface gaps, dependencies, and change impacts. Facilitate working sessions and structured interviews that move from "what users say is a requirement" to "what problems users need to solve", capturing business rules, exception handling, and operational constraints.Lead Cross-Workstream Business Analysis Perform program-level analysis that informs prioritization, sequencing, and cross-functional dependencies-working closely with product owners and program leadership. Support workstream and Product/Platform leads in breaking down large, ambiguous business needs into discrete, actionable stories and backlog items. Track open questions, process gaps, and business-side readiness items, coordinating resolution across stakeholder groups.Drive Data Quality and Clean-Up Alignment Collaborate with data owners, stewards, and product teams to identify and document data quality issues, duplication, mapping gaps, and legacy structures. Work with users and engineers to develop data clean-up requirements, acceptance criteria, and business validation checkpoints. Support semantic alignment efforts by helping users map business terms to canonical data definitions, taxonomy and highlight potential conflicts (e.g, conceptual mismatches, duplication risks, downstream reporting implications)Support Communication and Change Readiness Prepare clear documentation-process maps, decision logs, functional requirements, readiness trackers-that supports shared understanding across business and technical teams. Co-create materials and co-lead activities that support user onboarding and enablement activities by translating technical impacts into clear business-facing implications, preparing the business teams to absorb and adopt new ways of working. Monitor user readiness across domains and escalate blockers related to process ownership, data access, or capacity. Requirements: Ability to understand user needs and translate into functional requirements. 4-5+ years of experience; Confluence for documenting requirements, Jira for creating tasks and tickets, and Miro for collaboration and whiteboarding. Skill: Experience in business analysis, preferably supporting cross-functional technology and data transformation initiatives. Application: 8+ years of experience Why Should You Apply? Health Benefits Referral Program Excellent growth and advancement opportunities As an equal opportunity employer, ICONMA provides an employment environment that supports and encourages the abilities of all persons without regard to race, color, religion, gender, sexual orientation, gender identity or express, ethnicity, national origin, age, disability status, political affiliation, genetics, marital status, protected veteran status, or any other characteristic protected by federal, state, or local laws.