TikTok Shop SpecialistNew York City | In-Office Mon-ThursWe're a fast-growing brand accelerator looking for a TikTok Shop Specialist to help drive growth across our portfolio of brands. You'll be at the forefront of TikTok commerce-managing storefronts, overseeing creator communities, running paid ads, and driving campaigns that convert.This role is ideal for a candidate with hands-on experience in TikTok Shop, influencer marketing, UGC strategy, and TikTok paid ads.What You'll Do:Manage and optimize TikTok Shop storefronts across multiple brandsPlan and execute creator campaigns, including commission bursts, product seeding, livestream support, and paid media initiatives (GMV Max & Shop Ads)Oversee UGC strategy-source, review, and deploy content to support paid, organic, and affiliate growthHost and support TikTok Shop live sessions to drive conversions and affiliate engagementOversee creator communities via WhatsApp and/or Discord, ensuring regular communication, updates, and campaign alignmentManage and optimize TikTok Ads, including GMV Max and Shop Ads, in partnership with marketing and performance teamsWork with affiliate programs (e.g. TikTok Shop and Shopify Collabs) to drive creator engagement and performancePlan and execute product promotions and campaigns, aligning timing and messaging with creator pushes and platform featuresAnalyze performance data, creator metrics, and campaign ROI to continuously improve strategyWhat We're Looking For:2-4 years of hands-on experience with TikTok Shop and creator managementStrong understanding of short-form content, UGC, and TikTok trendsExperience running livestreams and supporting live selling activationsSkilled in campaign planning, creator outreach, and relationship managementExperience managing TikTok Ads (GMV Max / Shop Ads) and understanding of attribution and platform metricsComfortable engaging and managing creator communities across group chats and online forumsHighly organized, collaborative, and results-oriented with a pulse on what's working on the platform
Hawkeye Search Group