Overview
Join to apply for the SVP of Political Sales and Coordination role at Entravision .
Washington, D.C. | Full Time
COMPENSATION RANGE: 250,000.00 - 300,000.00
About Entravision
Entravision is a leading global advertising, media and ad-tech solutions company connecting brands to consumers by representing top platforms and publishers. Our service portfolio enables high-performance campaigns while using highly competitive audience reach, cutting-edge mobile programmatic solutions, machine-learned bidding algorithms and demand-side platforms on a global scale. In the US, Entravision is a leader in Hispanic marketing & media solutions serving both local and national Clients for more than 25 years. Our unique portfolio includes primarily Spanish language TV & Radio broadcast assets across 35 markets, an exclusive audio network & streaming platform, and a robust mix of curated digital & social media content solutions.
Responsibilities
- Oversee and coordinate all aspects of political advertising sales within the organization.
- Develop and implement a sales strategy tailored to the political advertising sector by state and market for national, state, local and political proposition campaigns.
- Engage with political media agencies, target markets, parties, committees and PACs and campaigns.
- Coordinate with Entravision stations on targeted State and Federal government campaigns.
- Maintain and cultivate political connections with consultants, Committees, PACs and campaign managers; build partnerships with stakeholders to secure advertising contracts.
- Lead and develop the political sales team; provide guidance to maximize performance; generate weekly activity reports; maintain the political engagement database.
- Monitor market trends, political events and regulatory changes; forecast sales and provide regular reports on performance and insights.
- Identify and pursue new clients in the political advertising space (candidates, committees, PACs); ensure high levels of customer satisfaction and retention.
- Negotiate advertising rates and packages; collaborate with pricing leads to determine appropriate pricing; publish rate cards.
- Ensure compliance with political advertising regulations and FCC guidelines; manage budget for political sales and monitor expenses.
Qualifications
- Proven experience in political sales with a track record of achieving targets; extensive connections in the political advertising industry.
- Strong leadership, project management, negotiation, communication and presentation skills.
- Knowledge of political advertising regulations and compliance; ability to adapt to evolving political landscapes.
- Bachelor\'s degree in business, marketing, or related field or minimum 5 years of broadcasting and digital sales experience.
- Established relationships with committees, PACs and key decision-makers; ability to build and maintain relationships.
- Strong work ethic, organizational skills, ability to plan and meet tight deadlines; ability to work independently and in a team; entrepreneurial mindset.
- Proficiency with MS Office and Google Suite; willingness to travel and entertain clients.
- Based in the Washington, DC metropolitan area.
Position Type / Hours
This is a Full Time position. Actual schedule and hours may vary.
Supervisory Responsibility
Reports directly to Chief Government Affairs Officer.
Entravision Communications is an Equal Opportunity Employer. We encourage women and minorities to apply.
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