Curve Global
Overview
About the Role Curve USA is looking for a highly skilled and strategic Social Media Manager to lead the digital presence for a newly acquired corporate account (confidential during transition). This role requires someone with a deep understanding of the U.S. market, advanced expertise in content strategy, analytics, and paid campaigns, and a proven track record of driving engagement, growth, and measurable ROI across platforms. The Social Media Manager will be responsible for building and executing a comprehensive social media strategy, managing brand voice, overseeing content production, and ensuring campaigns align with the client’s business goals.
Responsibilities
Develop and implement a results-driven social media strategy. Manage day-to-day operations of all major platforms (LinkedIn, Instagram, Facebook, TikTok, X, YouTube, etc.). Create and oversee high-quality content calendars, ensuring consistency with brand guidelines. Collaborate with creative, copywriting, and video production teams to deliver engaging, on-brand content. Lead paid social media campaigns from strategy to execution and optimization. Monitor performance metrics, analyze KPIs, and provide detailed reports with actionable insights. Engage with online communities, foster meaningful interactions, and maintain a strong brand presence. Stay ahead of social media trends, competitor strategies, and emerging digital technologies. Manage budgets for paid campaigns and ensure maximum ROI. Provide thought leadership and guide junior team members where applicable.
Top Qualifications
Bachelor’s degree in Digital Media, Journalism, Marketing, Communications, or related fields (Master’s degree is a plus). Professional social media management experience, preferably in an agency setting. Proven track record of scaling social media presence and achieving measurable business outcomes (engagement, follower growth, conversions, brand awareness). Strong knowledge of digital marketing strategy, paid campaigns, analytics, and brand storytelling. Deep understanding of the U.S. audience and cultural trends in social media consumption. Experience working with corporate, B2B, or industrial clients is a strong advantage. Advanced proficiency in social media management and analytics tools (e.g., Sprout Social, Hootsuite, Later, HubSpot, Meta Business Suite). Skilled in using ad platforms (Meta Ads Manager, LinkedIn Ads, TikTok Ads, Google Ads integration for social). Ability to craft engaging narratives across different platforms while maintaining a consistent brand voice. Exceptional written, verbal, and visual communication skills.
Requirements
Must be based in Columbia, Maryland, or the nearby DMV area (Washington, D.C., Maryland, Virginia), with the ability to attend in-person meetings as required. Strong strategic thinking and ability to align social media with broader marketing objectives. Excellent project management and multitasking skills. Creative thinker with a data-driven mindset. Comfortable leading high-profile corporate accounts with professionalism and discretion. Ability to work independently while collaborating effectively with cross-functional and global teams. Highly adaptable, staying calm under pressure in a fast-paced, deadline-driven environment.
Portfolio Requirement
Applicants must submit a portfolio of past social media work, including: Examples of content calendars or campaigns they managed. Case studies showing measurable results (engagement, growth, conversions). At least 2–3 examples of paid social campaigns (strategy, execution, and results). To be considered for this role, please include a link to your online portfolio or work samples in your resume. Candidates without a portfolio or proven track record will not be considered.
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About the Role Curve USA is looking for a highly skilled and strategic Social Media Manager to lead the digital presence for a newly acquired corporate account (confidential during transition). This role requires someone with a deep understanding of the U.S. market, advanced expertise in content strategy, analytics, and paid campaigns, and a proven track record of driving engagement, growth, and measurable ROI across platforms. The Social Media Manager will be responsible for building and executing a comprehensive social media strategy, managing brand voice, overseeing content production, and ensuring campaigns align with the client’s business goals.
Responsibilities
Develop and implement a results-driven social media strategy. Manage day-to-day operations of all major platforms (LinkedIn, Instagram, Facebook, TikTok, X, YouTube, etc.). Create and oversee high-quality content calendars, ensuring consistency with brand guidelines. Collaborate with creative, copywriting, and video production teams to deliver engaging, on-brand content. Lead paid social media campaigns from strategy to execution and optimization. Monitor performance metrics, analyze KPIs, and provide detailed reports with actionable insights. Engage with online communities, foster meaningful interactions, and maintain a strong brand presence. Stay ahead of social media trends, competitor strategies, and emerging digital technologies. Manage budgets for paid campaigns and ensure maximum ROI. Provide thought leadership and guide junior team members where applicable.
Top Qualifications
Bachelor’s degree in Digital Media, Journalism, Marketing, Communications, or related fields (Master’s degree is a plus). Professional social media management experience, preferably in an agency setting. Proven track record of scaling social media presence and achieving measurable business outcomes (engagement, follower growth, conversions, brand awareness). Strong knowledge of digital marketing strategy, paid campaigns, analytics, and brand storytelling. Deep understanding of the U.S. audience and cultural trends in social media consumption. Experience working with corporate, B2B, or industrial clients is a strong advantage. Advanced proficiency in social media management and analytics tools (e.g., Sprout Social, Hootsuite, Later, HubSpot, Meta Business Suite). Skilled in using ad platforms (Meta Ads Manager, LinkedIn Ads, TikTok Ads, Google Ads integration for social). Ability to craft engaging narratives across different platforms while maintaining a consistent brand voice. Exceptional written, verbal, and visual communication skills.
Requirements
Must be based in Columbia, Maryland, or the nearby DMV area (Washington, D.C., Maryland, Virginia), with the ability to attend in-person meetings as required. Strong strategic thinking and ability to align social media with broader marketing objectives. Excellent project management and multitasking skills. Creative thinker with a data-driven mindset. Comfortable leading high-profile corporate accounts with professionalism and discretion. Ability to work independently while collaborating effectively with cross-functional and global teams. Highly adaptable, staying calm under pressure in a fast-paced, deadline-driven environment.
Portfolio Requirement
Applicants must submit a portfolio of past social media work, including: Examples of content calendars or campaigns they managed. Case studies showing measurable results (engagement, growth, conversions). At least 2–3 examples of paid social campaigns (strategy, execution, and results). To be considered for this role, please include a link to your online portfolio or work samples in your resume. Candidates without a portfolio or proven track record will not be considered.
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