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Lasell University

Executive Director of Conference and Event Services

Lasell University, Newton

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Overview

The Executive Director of Conference and Event Services provides strategic leadership and operational oversight for all campus events, conferences, and external rentals. This role is responsible for enhancing the institution’s visibility and revenue through high-quality event experiences, while ensuring alignment with institutional goals and brand standards. The Executive Director leads a team of professionals and collaborates across departments to deliver seamless, impactful events for internal and external stakeholders.

Job Details

  • Location: Lasell University - Newton, MA
  • Position Type: Full Time
  • Education Level: Bachelor\'s Degree
  • Salary Range: $82,000.00 - $90,000.00 Salary/year
  • Job Category: Staff

Key Responsibilities

  • Develop and implement a comprehensive strategy for conference and event services that supports institutional priorities.
  • Lead planning and execution of signature events including commencement, Board of Trustee meetings, and VIP visits.
  • Establish and monitor revenue goals, marketing strategies, and client engagement plans.
  • Oversee scheduling, logistics, and execution of all campus events, including summer camps, academic conferences, and external rentals.
  • Ensure compliance with university policies, risk management protocols, and local/state regulations.
  • Manage department budget.
  • Develop pricing structures and provide cost estimates for events.
  • Oversee processes related to contracts, insurance requirements, and vendor relationships.

Team Leadership

  • Supervise and mentor a Manager of Conference and Events Services and a team of student employees.
  • Provide training and professional development opportunities.

Client & Campus Relations

  • Serve as the primary liaison for internal departments and external clients.
  • Foster a culture of service excellence, collaboration, and continuous improvement across key stakeholders including Facilities, Housekeeping, Campus Police, and Dining Services.
  • Coordinate with facilities, dining, IT, and public safety to ensure event success.
  • Resolve issues promptly and maintain high client satisfaction.

Technology & Data Management

  • Optimize use of event management system (EMS).
  • Generate reports regarding campus utilization, client growth/retention and client satisfaction.
  • Analyze event data to inform decision-making and improve services.

Qualifications

Required
  • Bachelor’s degree in Hospitality, Business Administration, or related field.
  • Minimum 3-5 years of progressive experience in event or conference services, preferably in a higher education setting.
  • Demonstrated leadership and supervisory experience.
  • Keen attention to detail
  • Strong organizational skills
  • Excellent communication and negotiation skills.
  • Proficient use of spreadsheet applications such as Excel or Google Sheets
  • Proficient use of Microsoft Office Suite
Preferred
  • Master’s degree.
  • Experience with event management software (e.g., EMS, 25Live).
  • Knowledge of auxiliary services and revenue generation in higher education.

Work Conditions

  • Evening and weekend work required.
  • Ability to lift up to 25 lbs and walk across campus venues.

Equal Opportunity

Lasell University is committed to equal opportunity in every aspect of hiring and employment. Lasell proactively reviews its policies and practices to assure that decisions with respect to every dimension of employment are made without regard to age, color of skin, disability, gender expression and identity, genetic predisposition, marital status, national origin, race, ethnicity, religion, sex, sexual orientation, veteran\'s status, status as a victim of domestic violence, and all other protected groups and classes under Federal and State Laws and executive orders.

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