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Speks

Senior Marketing Manager

Speks, New York, New York, us, 10261

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What You’ll Do Lead the digital and content creation team (designers, videographers, freelancers) to deliver high-impact creative across all channels.

Manage agency partners across performance, retention, PR, influencer, Amazon, and wholesale marketing

Build and manage budgets for all marketing channels, ensuring ROI-positive spend

Track, analyze, and present campaign performance data to refine strategies

Collaborate with product development to create go-to-market strategies for every launch, ensuring timing, assets, and messaging are aligned

Oversee coordination of launch events, photo and video shoots, and media placements

Lead cross-functional marketing meetings to align campaigns across DTC, wholesale, and creative

Mentor and grow the marketing team as Speks scales

Leadership & Strategy

Creative & Brand Marketing

Shape and evolve brand positioning and messaging across all channels

Plan and execute integrated, multi-channel marketing campaigns

Lead creative direction for product launches including concepting, packaging input, launch videos, photography, and campaign messaging

Partner with PR, affiliate, and influencer agencies to expand brand visibility

Ensure consistent brand voice across packaging, website, digital, and retail assets

Oversee the content calendar and align creative, social, and digital outputs

Support in-store marketing initiatives with packaging copy, signage, and display assets

Digital Marketing

Manage our Shopify DTC business including site optimization, promotions, merchandising, and campaigns

Lead agencies managing performance marketing (Google, Meta, TikTok) and retention marketing (Klaviyo)

Manage our Amazon seller account and other 3rd-party platforms with the support of agencies

Own all marketing KPIs and provide clear reporting to leadership

Oversee email and SMS strategy including flows, campaigns, testing, and optimization

Collaborate with ops to sync inventory, pricing, and promotions with campaigns

Stay on top of emerging platforms and digital tools to keep our marketing ahead of the curve

Wholesale & In-Store Marketing

Lead in-store marketing efforts including POP displays, signage, endcaps, planograms, and retailer-specific activations

Build launch kits and marketing materials for retailers during new product rollouts

Oversee the design and execution of trade show booths, catalogs, and other sales materials

Collaborate with the sales team to develop co-branded marketing programs with key accounts

Drive marketing efforts to thousands of global retailers

Manage our B2B wholesale site and platforms like Faire

Coordinate with international distributors to localize wholesale and in-store marketing efforts

What We’re Looking For

7+ years in marketing with proven multi-channel experience (B2B and DTC)

Hands-on expertise with Shopify, Amazon Seller Central, Google Ads, Meta Ads, TikTok Ads, and Klaviyo

Strong ability to manage both people and agencies, plus lead an in-house digital and content creation team

Ability to develop big-picture marketing strategies while also rolling up your sleeves to execute

Equal parts data-driven and brand-savvy, with the ability to hit KPIs without losing sight of storytelling

Why You’ll Love Working Here At Speks, you’ll join a bright, passionate team in a sunny, vibrant DUMBO office. Along with competitive pay, you’ll enjoy:

Comprehensive benefits package

401(k) plan

A collaborative, creative work environment where you’ll make a visible impact

A kitchen stocked with snacks and Diet Coke

Ready to Apply? Send us your resume, cover letter, and one fun fact about yourself that isn’t on either of those. We’re excited to meet you and get started!

See more about us at www.getspeks.com and www.instagram.com/getspeks.

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