HR Force International
About Us
We are hiring on behalf of one of our clients, a leading
RegTech SaaS company
serving global clients across industries including fintech, banking, gaming, and compliance. Their solutions help organizations address critical regulatory and compliance challenges at scale. They are now looking for a dynamic
Marketing Executive
to join their team and accelerate growth. Role Overview
As a Marketing Executive, you will be responsible for driving marketing initiatives that support brand visibility, lead generation, and customer engagement. You will work closely with the product, sales, and content teams to execute campaigns, optimize marketing channels, and measure performance across different regions. This role requires a strong understanding of the B2B SaaS ecosystem, digital marketing strategies, and customer acquisition funnels. Key Responsibilities
Plan and execute
digital marketing campaigns
across email, LinkedIn, PPC, and other relevant B2B channels. Support
content creation
(blogs, case studies, whitepapers, social media posts) aligned with product positioning and buyer personas. Assist in
lead generation and nurturing
through targeted campaigns, webinars, and events. Collaborate with the sales team to develop
account-based marketing (ABM)
initiatives. Monitor, analyze, and report on campaign performance using tools such as Google Analytics, HubSpot, or similar platforms. Contribute to
SEO/SEM strategy , improving organic visibility and inbound lead flow. Support
product launches , event participation, and partnership marketing initiatives. Research market trends, competitors, and customer needs to optimize marketing strategies. Requirements Bachelor’s degree in Marketing, Business, or a related field. 1–3 years of experience in
B2B marketing , preferably within SaaS or technology sectors. Strong understanding of
digital marketing, lead generation, and campaign management . Proficiency with tools like HubSpot, Google Ads, LinkedIn Campaign Manager, or similar. Excellent written and verbal communication skills. Ability to work cross-functionally with sales, product, and design teams. Data-driven mindset with experience in analyzing KPIs and making actionable recommendations.
We are hiring on behalf of one of our clients, a leading
RegTech SaaS company
serving global clients across industries including fintech, banking, gaming, and compliance. Their solutions help organizations address critical regulatory and compliance challenges at scale. They are now looking for a dynamic
Marketing Executive
to join their team and accelerate growth. Role Overview
As a Marketing Executive, you will be responsible for driving marketing initiatives that support brand visibility, lead generation, and customer engagement. You will work closely with the product, sales, and content teams to execute campaigns, optimize marketing channels, and measure performance across different regions. This role requires a strong understanding of the B2B SaaS ecosystem, digital marketing strategies, and customer acquisition funnels. Key Responsibilities
Plan and execute
digital marketing campaigns
across email, LinkedIn, PPC, and other relevant B2B channels. Support
content creation
(blogs, case studies, whitepapers, social media posts) aligned with product positioning and buyer personas. Assist in
lead generation and nurturing
through targeted campaigns, webinars, and events. Collaborate with the sales team to develop
account-based marketing (ABM)
initiatives. Monitor, analyze, and report on campaign performance using tools such as Google Analytics, HubSpot, or similar platforms. Contribute to
SEO/SEM strategy , improving organic visibility and inbound lead flow. Support
product launches , event participation, and partnership marketing initiatives. Research market trends, competitors, and customer needs to optimize marketing strategies. Requirements Bachelor’s degree in Marketing, Business, or a related field. 1–3 years of experience in
B2B marketing , preferably within SaaS or technology sectors. Strong understanding of
digital marketing, lead generation, and campaign management . Proficiency with tools like HubSpot, Google Ads, LinkedIn Campaign Manager, or similar. Excellent written and verbal communication skills. Ability to work cross-functionally with sales, product, and design teams. Data-driven mindset with experience in analyzing KPIs and making actionable recommendations.