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IMCS Group

Product Marketing Manager Job at IMCS Group in New York

IMCS Group, New York, NY, United States, 10261

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This range is provided by IMCS Group. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$40.00/hr - $44.00/hr

Direct message the job poster from IMCS Group

Senior Technical Recruiter at IMCS Group

Location: New York City or San Francisco (In Office Tu/W/Th) – Hybrid

Duration: 6 Months

About the role:

Client is looking for an industry Product Marketing Manager for client’s growing healthcare business. This role will work cross-functionally across Partnership, Sales, and Marketing teams to to craft B2B narratives and be responsible for developing high-performing pitch materials. This role will also conduct comprehensive market research for new target personas to inform messaging and GTM plans.

What you’ll do:

• Partner closely with Sales and Partnerships teams to develop best-in-class B2B messaging and sales enablement materials

• Conduct market research on new target audiences to clearly define user personas and journeys, understand our competitive landscape, and develop product positioning and messaging to inform GTM strategies

• Work autonomously and cross-functionally in a fast-paced, rapidly growing environment

Basic Qualifications:

• 5+ years demonstrated experience in B2B product marketing; B2B2C experience is preferred but not required

• Excellent people and communication skills to interact with colleagues, cross-functional teams, and external third parties

• Bachelor’s degree in business, marketing, or healthcare; MBA preferred

Seniority level

  • Seniority level

    Mid-Senior level

Employment type

  • Employment type

    Contract

Job function

  • Job function

    Health Care Provider and Marketing
  • Industries

    Technology, Information and Media and Information Services

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