Coca-Cola HBC
Senior Manager, Commercial Strategy & Operations
Coca-Cola HBC, Chicago, Illinois, United States, 60290
Overview
The Senior Manager, Commercial Strategy & Operations
oversees a large portfolio within our U.S. Juice business, shaping and executing commercial strategies rooted in consumer insights, category trends, and customer dynamics. This role requires a deep understanding of the U.S. beverage market and the ability to navigate complex commercial operations to drive sustained growth. Key Responsibilities
Develop and execute integrated commercial strategies that address consumer/shopper needs, category growth, and competitive positioning. Lead commercialization of new innovations, ensuring successful market launches and adoption. Define and deploy AMPS (Availability, Merchandising, Pricing, Space) strategies to maximize product presence and performance across channels and accounts. Partner with brand teams to ensure strategies align with market realities and customer expectations. Serve as liaison between brand, channel strategy, and supply chain, balancing priorities to strengthen category growth. Conduct order-of-entry and SKU productivity analyses to optimize portfolio performance for both the company and customers. Leverage market insights to forecast trends, identify growth opportunities, and anticipate competitive moves. Collaborate with sales, marketing, and category management for a unified approach to business objectives. Partner with Channel & Customer Strategy to embed category strategies into channel and customer plans. Qualifications
Bachelor’s degree in Business, Marketing, or related field; MBA preferred. 5+ years in commercial strategy/operations, sales, brand marketing, or category management. Proven track record creating and executing successful CPG commercial strategies. Strong analytical skills to translate insights into actionable plans. Excellent communication and presentation skills with ability to influence at all levels. Demonstrated leadership and cross-functional collaboration abilities. What We Can Do For You
Iconic & Innovative Brands:
Be part of a portfolio of over 20 billion-dollar brands, including Coca-Cola, Sprite, and Powerade. Exposure to Leaders:
Access global leaders and cutting-edge technologies. Career Development:
Take advantage of global learning and leadership development programs. Skills: Brand Strategy Annual Operating Plan Cross-Functional Teamwork Storytelling Category Strategy Growth Strategies Channels Strategy
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The Senior Manager, Commercial Strategy & Operations
oversees a large portfolio within our U.S. Juice business, shaping and executing commercial strategies rooted in consumer insights, category trends, and customer dynamics. This role requires a deep understanding of the U.S. beverage market and the ability to navigate complex commercial operations to drive sustained growth. Key Responsibilities
Develop and execute integrated commercial strategies that address consumer/shopper needs, category growth, and competitive positioning. Lead commercialization of new innovations, ensuring successful market launches and adoption. Define and deploy AMPS (Availability, Merchandising, Pricing, Space) strategies to maximize product presence and performance across channels and accounts. Partner with brand teams to ensure strategies align with market realities and customer expectations. Serve as liaison between brand, channel strategy, and supply chain, balancing priorities to strengthen category growth. Conduct order-of-entry and SKU productivity analyses to optimize portfolio performance for both the company and customers. Leverage market insights to forecast trends, identify growth opportunities, and anticipate competitive moves. Collaborate with sales, marketing, and category management for a unified approach to business objectives. Partner with Channel & Customer Strategy to embed category strategies into channel and customer plans. Qualifications
Bachelor’s degree in Business, Marketing, or related field; MBA preferred. 5+ years in commercial strategy/operations, sales, brand marketing, or category management. Proven track record creating and executing successful CPG commercial strategies. Strong analytical skills to translate insights into actionable plans. Excellent communication and presentation skills with ability to influence at all levels. Demonstrated leadership and cross-functional collaboration abilities. What We Can Do For You
Iconic & Innovative Brands:
Be part of a portfolio of over 20 billion-dollar brands, including Coca-Cola, Sprite, and Powerade. Exposure to Leaders:
Access global leaders and cutting-edge technologies. Career Development:
Take advantage of global learning and leadership development programs. Skills: Brand Strategy Annual Operating Plan Cross-Functional Teamwork Storytelling Category Strategy Growth Strategies Channels Strategy
#J-18808-Ljbffr