Priori
Overview
Priori is looking for a detail-oriented and collaborative Growth Marketing Manager to support the execution of high-impact marketing programs that drive awareness, engagement, and pipeline within corporate legal departments. This role is ideal for a B2B marketer with legal industry experience who enjoys building multi-channel campaigns, collaborating cross-functionally, and executing event-based and digital initiatives. Priori transforms how legal teams find, engage, and manage outside counsel, connecting them with the right talent at the right price for any need. With over a decade of experience partnering with legal teams, we provide access to flexible talent, a global law firm marketplace, and cutting-edge software for managing law firm panels and legal RFP workflows. Our software is designed to improve efficiency and transparency in legal service procurement and management. What You’ll Do
Support Campaign Execution by working closely with the Director of Demand Generation to bring multi-channel campaigns to life, including email nurtures, webinars, paid media, content syndication, SEO/SEM, and more Coordinate Legal Industry Events through planning and executing Priori’s presence at key legal industry events, including trade shows, legal ops conferences, and regional field marketing activation Manage campaign execution through HubSpot and support lead routing, tracking, and reporting in Salesforce in partnership with Revenue Operations Align closely with Sales to ensure timely follow-up on marketing leads, share campaign insights, and refine lead hand-off processes to improve conversions Support product marketing by translating upcoming product launches, feature enhancements, and positioning updates into campaign messaging and content that drive engagement and educate prospective clients Optimize marketing performance by tracking key campaign metrics, analyzing performance across the funnel, and preparing insights for internal stakeholders You Have
5+ years of B2B marketing experience, including at least 2 years in a demand generation role Legal industry marketing experience REQUIRED (e.g., marketing to in-house counsel or legal ops professionals) Hands-on experience with marketing tools like HubSpot, Salesforce, Google Ads, and LinkedIn Campaign Manager Familiarity with core digital channels including email marketing, SEM, paid social, and content syndication Strong project management skills and attention to detail Data-driven mindset with reporting and campaign analysis capabilities
#J-18808-Ljbffr
Priori is looking for a detail-oriented and collaborative Growth Marketing Manager to support the execution of high-impact marketing programs that drive awareness, engagement, and pipeline within corporate legal departments. This role is ideal for a B2B marketer with legal industry experience who enjoys building multi-channel campaigns, collaborating cross-functionally, and executing event-based and digital initiatives. Priori transforms how legal teams find, engage, and manage outside counsel, connecting them with the right talent at the right price for any need. With over a decade of experience partnering with legal teams, we provide access to flexible talent, a global law firm marketplace, and cutting-edge software for managing law firm panels and legal RFP workflows. Our software is designed to improve efficiency and transparency in legal service procurement and management. What You’ll Do
Support Campaign Execution by working closely with the Director of Demand Generation to bring multi-channel campaigns to life, including email nurtures, webinars, paid media, content syndication, SEO/SEM, and more Coordinate Legal Industry Events through planning and executing Priori’s presence at key legal industry events, including trade shows, legal ops conferences, and regional field marketing activation Manage campaign execution through HubSpot and support lead routing, tracking, and reporting in Salesforce in partnership with Revenue Operations Align closely with Sales to ensure timely follow-up on marketing leads, share campaign insights, and refine lead hand-off processes to improve conversions Support product marketing by translating upcoming product launches, feature enhancements, and positioning updates into campaign messaging and content that drive engagement and educate prospective clients Optimize marketing performance by tracking key campaign metrics, analyzing performance across the funnel, and preparing insights for internal stakeholders You Have
5+ years of B2B marketing experience, including at least 2 years in a demand generation role Legal industry marketing experience REQUIRED (e.g., marketing to in-house counsel or legal ops professionals) Hands-on experience with marketing tools like HubSpot, Salesforce, Google Ads, and LinkedIn Campaign Manager Familiarity with core digital channels including email marketing, SEM, paid social, and content syndication Strong project management skills and attention to detail Data-driven mindset with reporting and campaign analysis capabilities
#J-18808-Ljbffr