City of Durango
As a
Marketing and Communications Specialist , you will develop and implement marketing, outreach, and communication strategies to
promote Parks & Recreation programs, services, and events . Your goal will be to raise community awareness, increase participation, and support consistent branding through digital platforms, print publications, and public engagement efforts. You will collaborate with staff, city partners, and the community to share the departments story and support its mission to enrich lives every day. The starting pay for this position is between $24.77 and $30.97 an hour, with opportunities for growth up to $37.16 per hour based on long-term growth and performance within the role. What Youll Do in This Role: Develop and execute marketing campaigns to promote Parks & Recreation initiatives, services, and events. Create and manage content for websites, social media, e-newsletters, advertisements, flyers, brochures, and other marketing materials, coordinating with staff and vendors as needed. Lead production of the bi-annual Parks & Recreation Enrichment Guide, including content planning, coordination with program staff, design layout, editing, and distribution (print and digital). Serve as the departments main contact for the Citys Public Information Office, coordinating press releases and feature stories. Maintain accurate, user-friendly, and updated website pages. Monitor social media channels and respond to public inquiries. Collect and analyze data on marketing efforts, such as social media engagement, event attendance, and website traffic. Develop outreach strategies for target populations to improve equity in participation and awareness of programs. Provide photography and videography support at department events for promotional use. Assist with on-site execution of events and promotional activities, collaborating with staff and community partners. Provide excellent customer service by assisting administrative staff with inquiries, registrations, and support.
You Have:
A bachelors degree in marketing, communications, journalism, public relations, or a related field. At least two years of experience in marketing, public communications, or content production.
You Will Succeed in This Role If You:
Have knowledge of media, graphic design, and marketing principles to create engaging promotional materials. Are proficient with design tools such as Adobe Creative Suite or Canva. Understand social media strategy and can manage content across multiple platforms. Can manage publication projects from start to finish, staying organized and on schedule. Are comfortable using CMS and email marketing tools. Communicate effectively in writing and speaking, and collaborate across departments and with the community.
What We Can Offer You:
Comprehensive medical, dental, and vision insurance. Generous paid time off and holidays. Retirement plans including 401(a) and deferred compensation options. Life insurance and AD&D coverage. Long-term disability coverage. Paid Family and Medical Leave (FMLA). Employee Assistance Program (EAP). Free access to recreation centers and facilities. Holistic Employee Wellness Program. Free transit passes and discounts for family members. Reimbursement for job-related classes for ongoing learning. Volunteer time off to support local non-profits.
To view the full job description, click here. #J-18808-Ljbffr
Marketing and Communications Specialist , you will develop and implement marketing, outreach, and communication strategies to
promote Parks & Recreation programs, services, and events . Your goal will be to raise community awareness, increase participation, and support consistent branding through digital platforms, print publications, and public engagement efforts. You will collaborate with staff, city partners, and the community to share the departments story and support its mission to enrich lives every day. The starting pay for this position is between $24.77 and $30.97 an hour, with opportunities for growth up to $37.16 per hour based on long-term growth and performance within the role. What Youll Do in This Role: Develop and execute marketing campaigns to promote Parks & Recreation initiatives, services, and events. Create and manage content for websites, social media, e-newsletters, advertisements, flyers, brochures, and other marketing materials, coordinating with staff and vendors as needed. Lead production of the bi-annual Parks & Recreation Enrichment Guide, including content planning, coordination with program staff, design layout, editing, and distribution (print and digital). Serve as the departments main contact for the Citys Public Information Office, coordinating press releases and feature stories. Maintain accurate, user-friendly, and updated website pages. Monitor social media channels and respond to public inquiries. Collect and analyze data on marketing efforts, such as social media engagement, event attendance, and website traffic. Develop outreach strategies for target populations to improve equity in participation and awareness of programs. Provide photography and videography support at department events for promotional use. Assist with on-site execution of events and promotional activities, collaborating with staff and community partners. Provide excellent customer service by assisting administrative staff with inquiries, registrations, and support.
You Have:
A bachelors degree in marketing, communications, journalism, public relations, or a related field. At least two years of experience in marketing, public communications, or content production.
You Will Succeed in This Role If You:
Have knowledge of media, graphic design, and marketing principles to create engaging promotional materials. Are proficient with design tools such as Adobe Creative Suite or Canva. Understand social media strategy and can manage content across multiple platforms. Can manage publication projects from start to finish, staying organized and on schedule. Are comfortable using CMS and email marketing tools. Communicate effectively in writing and speaking, and collaborate across departments and with the community.
What We Can Offer You:
Comprehensive medical, dental, and vision insurance. Generous paid time off and holidays. Retirement plans including 401(a) and deferred compensation options. Life insurance and AD&D coverage. Long-term disability coverage. Paid Family and Medical Leave (FMLA). Employee Assistance Program (EAP). Free access to recreation centers and facilities. Holistic Employee Wellness Program. Free transit passes and discounts for family members. Reimbursement for job-related classes for ongoing learning. Volunteer time off to support local non-profits.
To view the full job description, click here. #J-18808-Ljbffr