Marketing Operations Manager Job at ZipRecruiter in New York

Job Description

We’re seeking a Marketing Operations Manager to own the systems, processes, and reporting infrastructure that power our marketing engine. In this role, you’ll work closely with leadership to design scalable workflows, optimize our marketing technology stack, and ensure that multi-channel campaigns are executed seamlessly and efficiently.

Responsibilities

• Operational Strategy & Process Design: Build and refine processes to improve marketing efficiency, scalability, and cross-channel alignment.
• Systems & Tools Management: Oversee and optimize the marketing tech stack — including CRM, ESP, analytics platforms, and integrations — ensuring smooth operations and accurate data flow.
• Cross-Functional Campaign Coordination: Manage execution of multi-channel marketing campaigns, aligning assets, timelines, and deliverables with strategic priorities.
• Analytics & Reporting: Define KPIs, build dashboards, and deliver actionable insights that guide leadership decisions and measure marketing impact.
• Collaboration & Vendor Oversight: Partner with the Head of Digital Marketing, Head of Marketing, and external vendors/consultants to ensure flawless execution.
• Email Campaign Management: Schedule, coordinate, and oversee design and implementation of email campaigns for both members and marketing efforts.
• Brand Consistency: Review copy, designs, social media content, ads, and other assets to ensure alignment with brand standards.
• Project Management: Plan monthly initiatives, delegate tasks, and ensure deadlines are met.

Qualifications

• 3+ years of experience in marketing operations, campaign management, or related roles with a focus on driving efficiency.
• Proven experience managing marketing technology platforms (CRM, ESP, analytics, integrations). Familiarity with ActiveCampaign is a plus.
• Strong analytical skills with experience creating dashboards and actionable reporting for leadership.
• Exceptional organizational and project management abilities; able to manage multiple cross-functional initiatives simultaneously.
• Excellent communication and collaboration skills across teams and stakeholders.
• Detail-oriented, proactive, and comfortable operating in a fast-paced, growth-focused environment.
• Experience in healthcare or medical cost sharing is a plus.
• Must be authorized to work in the United States and currently reside in the U.S.

Benefits

• Competitive salary of $100,000 per year
• Performance-based bonus plan tied to company and individual success
• Fully remote workplace
• Paid time off and holidays
• Professional development opportunities

Opportunity to directly shape the success of a fast-growing, mission-driven company

Company Description: Knew Health is on a mission to reinvent the way people experience healthcare. We’re building a community-driven, innovative alternative to health insurance — one that’s simple, friendly, and affordable. Our team values creativity, initiative, and collaboration, and we’re dedicated to helping our members feel supported, understood, and empowered.