Confidential
Vice President, Growth Marketing
About the Company
Popular manufacturer & marketer of apparel for babies & children
Industry Apparel & Fashion
Type Public Company
Founded 1865
Employees 10,001+
Categories
E-Commerce Retail Apparel
Business Classifications
E-Commerce
About the Role
The Company is seeking a Vice President of Growth Marketing to join their team. The successful candidate will be an innovative leader with a strong background in marketing, particularly in the retail sector. The role is pivotal in driving the strategy and execution of a wide range of marketing initiatives aimed at acquiring and retaining customers. This includes the development of data-driven growth marketing strategies and programs that align with business objectives, enhance brand engagement, and ultimately drive retail sales. The VP will be responsible for leading the media, personalization, email and SMS marketing, and loyalty, app, and credit card marketing efforts, with a focus on creating and executing effective campaigns across all channels.
Applicants must have a minimum of 15 years' of progressive leadership experience in fast-paced marketing organizations, with a preference for those with a retail background. The role requires an advanced understanding of media, personalization, consumer segmentation, and the ability to analyze and impact retail metrics. The ideal candidate will be a decisive individual with excellent communication, organizational, and problem-solving skills, and a proven track record of creating and executing successful retail marketing plans. A strong financial acumen, the ability to influence and build partnerships, and a passion for developing others are also essential. The VP will be expected to be a visionary leader, driving innovation in loyalty offerings and leading cross-functional efforts to achieve growth.
Hiring Manager Title Chief Marketing Officer
Travel Percent Less than 10%
Functions
Marketing
About the Company
Popular manufacturer & marketer of apparel for babies & children
Industry Apparel & Fashion
Type Public Company
Founded 1865
Employees 10,001+
Categories
E-Commerce Retail Apparel
Business Classifications
E-Commerce
About the Role
The Company is seeking a Vice President of Growth Marketing to join their team. The successful candidate will be an innovative leader with a strong background in marketing, particularly in the retail sector. The role is pivotal in driving the strategy and execution of a wide range of marketing initiatives aimed at acquiring and retaining customers. This includes the development of data-driven growth marketing strategies and programs that align with business objectives, enhance brand engagement, and ultimately drive retail sales. The VP will be responsible for leading the media, personalization, email and SMS marketing, and loyalty, app, and credit card marketing efforts, with a focus on creating and executing effective campaigns across all channels.
Applicants must have a minimum of 15 years' of progressive leadership experience in fast-paced marketing organizations, with a preference for those with a retail background. The role requires an advanced understanding of media, personalization, consumer segmentation, and the ability to analyze and impact retail metrics. The ideal candidate will be a decisive individual with excellent communication, organizational, and problem-solving skills, and a proven track record of creating and executing successful retail marketing plans. A strong financial acumen, the ability to influence and build partnerships, and a passion for developing others are also essential. The VP will be expected to be a visionary leader, driving innovation in loyalty offerings and leading cross-functional efforts to achieve growth.
Hiring Manager Title Chief Marketing Officer
Travel Percent Less than 10%
Functions
Marketing