Los Angeles Center for Ear Nose Throat and Allergy
Marketing Manager
Los Angeles Center for Ear Nose Throat and Allergy, Los Angeles, California, United States, 90079
Job Type
Full-time
Description
About LACENTA
LACENTA (Los Angeles Center for Ear, Nose, Throat, and Allergy) is a leading ENT and Allergy practice currently with 14 locations across Southern California. Our multidisciplinary team delivers expert, compassionate, university-level care with a focus on accessibility, efficiency, and innovation. As we grow, we're investing in marketing as a strategic lever to expand our footprint, elevate patient experience, and deepen relationships with referring providers.
Position Overview
We are seeking an onsite Marketing Manager who thrives on execution, thrives in a fast-paced healthcare environment, and understands how to translate strategy into consistent daily action. This is not a passive role. You will serve as the operational engine of the marketing team, ensuring that campaigns, communications, and practice-building efforts are moving forward every single day. You'll be part project manager, part creative producer, part performance analyst, and part people wrangler.
Requirements
Key Responsibilities
Execution & Daily Oversight
Own the day-to-day marketing calendar across digital, print, in-clinic, and community channels. Track progress across active initiatives and campaigns, ensuring no ball is dropped. Coordinate across internal stakeholders (e.g. clinical ops, front desk, physician liaisons) and external partners (SEO, Google Ads, creative vendors, printers). Monitor performance dashboards (website traffic, lead volume, patient acquisition cost, etc.) and surface actionable insights. Maintain accountability on timelines, deliverables, and quality control for all marketing outputs. Content & Communication
Manage the production and distribution of ongoing patient communications (email, web, print). In collaboration with leadership, you will build content pillars and strategy for all social channels, and lead execution. Support development and execution of referral outreach materials, front-desk scripts, and location-specific marketing assets. Partner with physicians and staff to localize content and messaging by clinic. Brand & Presence
Ensure brand consistency across all locations, signage, brochures, swag, and online profiles. Help manage online reputation (Google reviews, Healthgrades, Yelp, etc.), and surface reputation trends. Support ongoing efforts to improve the in-clinic experience from a marketing POV-TV screens, printed materials, posters, etc. Ideal Candidate
You're not waiting to be told what to do-you own the execution. You get satisfaction from crossing things off the list and making progress visible. You've worked in a high-volume, multi-location environment (preferably healthcare). You're extremely organized, good with systems, and comfortable juggling multiple projects. You have high EQ and are comfortable working across clinical and non-clinical teams. You're not a strategist by title, but you bring strategic thinking to every task. Qualifications
3-5 years of experience in marketing execution, preferably in a healthcare or multi-site service business. Strong project management skills (Asana, Trello, or equivalent). Familiarity with email platforms (Mailchimp, etc.), CMS (WordPress), and analytics (Google Analytics, Search Console). Excellent written communication skills. Spanish language proficiency is a plus. Bachelor's degree in Marketing, Communications, or a related field preferred. Ability to drive to different locations across the greater Los Angeles / SoCal area.
Salary Description
$60,000-$80,000/yr
Full-time
Description
About LACENTA
LACENTA (Los Angeles Center for Ear, Nose, Throat, and Allergy) is a leading ENT and Allergy practice currently with 14 locations across Southern California. Our multidisciplinary team delivers expert, compassionate, university-level care with a focus on accessibility, efficiency, and innovation. As we grow, we're investing in marketing as a strategic lever to expand our footprint, elevate patient experience, and deepen relationships with referring providers.
Position Overview
We are seeking an onsite Marketing Manager who thrives on execution, thrives in a fast-paced healthcare environment, and understands how to translate strategy into consistent daily action. This is not a passive role. You will serve as the operational engine of the marketing team, ensuring that campaigns, communications, and practice-building efforts are moving forward every single day. You'll be part project manager, part creative producer, part performance analyst, and part people wrangler.
Requirements
Key Responsibilities
Execution & Daily Oversight
Own the day-to-day marketing calendar across digital, print, in-clinic, and community channels. Track progress across active initiatives and campaigns, ensuring no ball is dropped. Coordinate across internal stakeholders (e.g. clinical ops, front desk, physician liaisons) and external partners (SEO, Google Ads, creative vendors, printers). Monitor performance dashboards (website traffic, lead volume, patient acquisition cost, etc.) and surface actionable insights. Maintain accountability on timelines, deliverables, and quality control for all marketing outputs. Content & Communication
Manage the production and distribution of ongoing patient communications (email, web, print). In collaboration with leadership, you will build content pillars and strategy for all social channels, and lead execution. Support development and execution of referral outreach materials, front-desk scripts, and location-specific marketing assets. Partner with physicians and staff to localize content and messaging by clinic. Brand & Presence
Ensure brand consistency across all locations, signage, brochures, swag, and online profiles. Help manage online reputation (Google reviews, Healthgrades, Yelp, etc.), and surface reputation trends. Support ongoing efforts to improve the in-clinic experience from a marketing POV-TV screens, printed materials, posters, etc. Ideal Candidate
You're not waiting to be told what to do-you own the execution. You get satisfaction from crossing things off the list and making progress visible. You've worked in a high-volume, multi-location environment (preferably healthcare). You're extremely organized, good with systems, and comfortable juggling multiple projects. You have high EQ and are comfortable working across clinical and non-clinical teams. You're not a strategist by title, but you bring strategic thinking to every task. Qualifications
3-5 years of experience in marketing execution, preferably in a healthcare or multi-site service business. Strong project management skills (Asana, Trello, or equivalent). Familiarity with email platforms (Mailchimp, etc.), CMS (WordPress), and analytics (Google Analytics, Search Console). Excellent written communication skills. Spanish language proficiency is a plus. Bachelor's degree in Marketing, Communications, or a related field preferred. Ability to drive to different locations across the greater Los Angeles / SoCal area.
Salary Description
$60,000-$80,000/yr