US Tech Solutions
Email Marketing Manager Job at US Tech Solutions in Seattle
US Tech Solutions, Seattle, WA, US, 98127
1 day ago Be among the first 25 applicants
This range is provided by US Tech Solutions. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range $46.00/hr - $49.00/hr
Duration: 12 months contract
Job Description
Develop and execute end-to-end email marketing campaigns, from conceptualization to delivery and analysis.
Identifying opportunities for email optimization and implementing A/B testing to analyze performance metrics to optimize campaign effectiveness and engagement rates.
Monitor and study email campaign key performance indicators (KPIs), such as email deliverability, open rates, click-through rates, and conversions.
Ensure emails follow industry policies and best practices
Email automation for Salesforce Automation Cloud
Job Responsibilities
Develop and execute end-to-end email marketing campaigns, from conceptualization to delivery and analysis
Weekly cycle – by end of week, plan for next week. Testing certain activations. Responsible for building emails
Set up the template in HTML
Build a campaign in Salesforce Marketing Cloud to prepare for next week's launch
The manager provides details, individuals look for optimizations
Mon/Tues pulling data/performance metrics for business review on Tuesday
Tues-Weds building and pivoting based on performance
Friday planning for next cycle
Create emails on a weekly basis, pulling reports
Some tickets, Asana, Quip, Knak (new tool for building emails, currently onboarding and will be the opportunity to learn this)
Highly collaborative role – driven by managers but room for ownership
3-5 ideas for tactical experimentation and implemented by individuals
5 campaigns/week
Requirements:
2+ years of experience as an email marketer or a marketing role.
Strong understanding of email marketing best practices, deliverability, GDPR, and CAN-SPAM compliance.
Proficiency in email marketing platforms such as Marketo, SFMC, Pardot, Mailchimp, HubSpot, Constant Contact, and other marketing automation tools.
Familiarity with HTML and CSS for email template customization.
Proficiency in data analysis and reporting using tools such as Google Analytics.
Strong attention to detail and organizational skills.
Ability to work effectively in a fast-paced and deadline-driven environment.
Comfortable with shifting and pivoting
Salesforce Marketing Cloud experience
Degree/Certification:
A Bachelor’s degree in marketing, communications or a related field
Would consider Associates with equal industry experience
Preferred:
3-4+ years of experience email marketer or a marketing role
Start up experience
Experience in Medical/Health marketing
Top 3 must-have hard skills
Salesforce Marketing Cloud Experience (SFMC)
2+ years of experience as an email marketer or a marketing role
Strong understanding of email marketing best practices, deliverability, GDPR and CAN-SPAM compliance
About US Tech Solutions:
US Tech Solutions is a global staff augmentation firm providing a wide range of talent on-demand and total workforce solutions. To know more about US Tech Solutions, please visit www.ustechsolutions.com .
US Tech Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Recruiter's Details:
Internal ID: 25-39392
Seniority level Seniority level Mid-Senior level
Employment type Employment type Contract
Job function Job function Marketing, Strategy/Planning, and Other
Industries Hospitals and Health Care, Retail, and Retail Apparel and Fashion
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