Kaseya
Overview
Kaseya
is the leading provider of complete IT infrastructure and security management solutions for Managed Service Providers (MSPs) and internal IT organizations worldwide powered by AI. Kaseya’s best-in-breed technologies allow organizations to efficiently manage and secure IT to drive sustained business success. Founded in 2000, Kaseya serves customers in over 20 countries and manages over 15 million endpoints worldwide. For more information, visit www.Kaseya.com.
Are you the right applicant for this opportunity Find out by reading through the role overview below. Location: Miami, FL Sr. Manager, Product Marketing We are looking for a strategic and collaborative Sr. Manager, Product Marketing to lead the go-to-market strategy and execution for a key line of products. In this role, you will shape product narratives, define positioning and messaging, and ensure cross-functional alignment with Product and Go-to-Market (GTM) teams. A key part of your success will be enabling our sales organization with the tools, content, and insights needed to close deals and drive customer value. Key Responsibilities
Go-to-Market Ownership: Lead the development and execution of GTM strategies that drive awareness, adoption, and revenue for the product line. Messaging & Positioning: Craft clear, differentiated messaging and compelling product narratives that resonate with target audiences. Sales Enablement: Develop high-impact sales tools, presentations, competitive positioning, and training to empower sales and customer-facing teams. Cross-Functional Collaboration: Act as a strategic partner to Product, Sales, Customer Success, and other GTM teams, aligning product capabilities with market needs and business goals. Launch Planning: Own end-to-end planning and execution of product launches, ensuring readiness across all functions and channels. Market Intelligence: Gather and synthesize customer, competitor, and market insights to inform product strategy and GTM plans. Qualifications
6+ years of experience in product marketing, preferably in B2B SaaS or technology. Experience with Remote Management and Monitoring (RMM) is a plus. Proven success in crafting messaging, positioning, and go-to-market strategies that resonate with technical and business audiences. Experience driving product launches and sales enablement programs. Strong storytelling, communication, and strategic thinking skills. Skilled at turning technical features into clear, customer-focused benefits. Ability to analyse complex market data, customer insights, and usage trends to shape strategy. Strong project management skills. Bachelor’s degree in Marketing, Business, or a technical discipline (MBA is a plus). Certifications from Pragmatic Institute or Product Marketing Alliance a plus. Additional Information Kaseya provides equal employment opportunity to all employees and applicants without regard to race, religion, age, ancestry, gender, sex, sexual orientation, national origin, citizenship status, physical or mental disability, veteran status, marital status, or any other characteristic protected by applicable law.
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Kaseya
is the leading provider of complete IT infrastructure and security management solutions for Managed Service Providers (MSPs) and internal IT organizations worldwide powered by AI. Kaseya’s best-in-breed technologies allow organizations to efficiently manage and secure IT to drive sustained business success. Founded in 2000, Kaseya serves customers in over 20 countries and manages over 15 million endpoints worldwide. For more information, visit www.Kaseya.com.
Are you the right applicant for this opportunity Find out by reading through the role overview below. Location: Miami, FL Sr. Manager, Product Marketing We are looking for a strategic and collaborative Sr. Manager, Product Marketing to lead the go-to-market strategy and execution for a key line of products. In this role, you will shape product narratives, define positioning and messaging, and ensure cross-functional alignment with Product and Go-to-Market (GTM) teams. A key part of your success will be enabling our sales organization with the tools, content, and insights needed to close deals and drive customer value. Key Responsibilities
Go-to-Market Ownership: Lead the development and execution of GTM strategies that drive awareness, adoption, and revenue for the product line. Messaging & Positioning: Craft clear, differentiated messaging and compelling product narratives that resonate with target audiences. Sales Enablement: Develop high-impact sales tools, presentations, competitive positioning, and training to empower sales and customer-facing teams. Cross-Functional Collaboration: Act as a strategic partner to Product, Sales, Customer Success, and other GTM teams, aligning product capabilities with market needs and business goals. Launch Planning: Own end-to-end planning and execution of product launches, ensuring readiness across all functions and channels. Market Intelligence: Gather and synthesize customer, competitor, and market insights to inform product strategy and GTM plans. Qualifications
6+ years of experience in product marketing, preferably in B2B SaaS or technology. Experience with Remote Management and Monitoring (RMM) is a plus. Proven success in crafting messaging, positioning, and go-to-market strategies that resonate with technical and business audiences. Experience driving product launches and sales enablement programs. Strong storytelling, communication, and strategic thinking skills. Skilled at turning technical features into clear, customer-focused benefits. Ability to analyse complex market data, customer insights, and usage trends to shape strategy. Strong project management skills. Bachelor’s degree in Marketing, Business, or a technical discipline (MBA is a plus). Certifications from Pragmatic Institute or Product Marketing Alliance a plus. Additional Information Kaseya provides equal employment opportunity to all employees and applicants without regard to race, religion, age, ancestry, gender, sex, sexual orientation, national origin, citizenship status, physical or mental disability, veteran status, marital status, or any other characteristic protected by applicable law.
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