Blue Acorn iCi
Adobe Campaign Classic Developer
Blue Acorn iCi, Raleigh, North Carolina, United States, 27601
Adobe Campaign Developer
Responsible for designing, developing, and implementing innovative digital marketing campaigns. Leverage the power of Adobe Campaign to create and execute personalized and targeted marketing initiatives. Key Responsibilities
Campaign Creation and Management: Design, develop, and execute multi-channel marketing campaigns (email, SMS, push notifications, direct mail) Create and manage campaign workflows, including segmentation, personalization, and automation Implement A/B testing and optimization strategies Data Integration and Management: Integrate data from various sources (CRM, ERP, analytics) into Adobe Campaign Cleanse, transform, and enrich data for campaign targeting and personalization Manage data flows and ensure data quality Technical Implementation: Develop custom workflows and scripts to automate campaign processes Configure and customize Adobe Campaign to meet specific business requirements Troubleshoot and resolve technical issues related to campaign execution Reporting and Analytics: Set up tracking and reporting to measure campaign performance Analyze campaign data to identify trends and optimize future campaigns Generate insightful reports and dashboards to share with stakeholders Required Skills and Experience: Strong understanding of Adobe Campaign Classic or Standard Proficiency in JavaScript, SQL, and HTML Experience with data integration and data quality management Knowledge of digital marketing principles and best practices Strong analytical and problem-solving skills Excellent communication and collaboration skills Ability to work independently and as part of a team About Blue Acorn iCi: Blue Acorn iCi, a business unit of Infosys Nova Holdings, LLC, is a digital experience partner helping global brands design, build, and optimize the future of customer engagement. We blend data, design, and technology to deliver connected commerce and content solutions that drive measurable results. Specializing in the Adobe Experience Cloud, we provide end-to-end services across commerce, content, analytics, and customer insights. Backed by Infosys, we're growing fastand we're looking for exceptional talent to grow with us. Our teams work at the intersection of strategy and executionsolving complex challenges for industry leaders in healthcare, retail, manufacturing, and beyond. From large-scale digital transformation programs to platform implementations and ongoing optimization, we bring deep expertise and a collaborative mindset to every engagement. Why Join Us? Blue Acorn iCi is a place for curious thinkers, smart builders, and digital pioneers. We're more than a consultancywe're a team of innovators helping the world's top brands shape the future of digital. Here, you won't just contribute to a projectyou'll drive meaningful outcomes, collaborate with cross-disciplinary teams, and grow your skills in a high-impact, high-growth environment. We believe great work starts with great people, and we're committed to creating a culture where talent thrives, ideas spark change, and results speak for themselves.
Responsible for designing, developing, and implementing innovative digital marketing campaigns. Leverage the power of Adobe Campaign to create and execute personalized and targeted marketing initiatives. Key Responsibilities
Campaign Creation and Management: Design, develop, and execute multi-channel marketing campaigns (email, SMS, push notifications, direct mail) Create and manage campaign workflows, including segmentation, personalization, and automation Implement A/B testing and optimization strategies Data Integration and Management: Integrate data from various sources (CRM, ERP, analytics) into Adobe Campaign Cleanse, transform, and enrich data for campaign targeting and personalization Manage data flows and ensure data quality Technical Implementation: Develop custom workflows and scripts to automate campaign processes Configure and customize Adobe Campaign to meet specific business requirements Troubleshoot and resolve technical issues related to campaign execution Reporting and Analytics: Set up tracking and reporting to measure campaign performance Analyze campaign data to identify trends and optimize future campaigns Generate insightful reports and dashboards to share with stakeholders Required Skills and Experience: Strong understanding of Adobe Campaign Classic or Standard Proficiency in JavaScript, SQL, and HTML Experience with data integration and data quality management Knowledge of digital marketing principles and best practices Strong analytical and problem-solving skills Excellent communication and collaboration skills Ability to work independently and as part of a team About Blue Acorn iCi: Blue Acorn iCi, a business unit of Infosys Nova Holdings, LLC, is a digital experience partner helping global brands design, build, and optimize the future of customer engagement. We blend data, design, and technology to deliver connected commerce and content solutions that drive measurable results. Specializing in the Adobe Experience Cloud, we provide end-to-end services across commerce, content, analytics, and customer insights. Backed by Infosys, we're growing fastand we're looking for exceptional talent to grow with us. Our teams work at the intersection of strategy and executionsolving complex challenges for industry leaders in healthcare, retail, manufacturing, and beyond. From large-scale digital transformation programs to platform implementations and ongoing optimization, we bring deep expertise and a collaborative mindset to every engagement. Why Join Us? Blue Acorn iCi is a place for curious thinkers, smart builders, and digital pioneers. We're more than a consultancywe're a team of innovators helping the world's top brands shape the future of digital. Here, you won't just contribute to a projectyou'll drive meaningful outcomes, collaborate with cross-disciplinary teams, and grow your skills in a high-impact, high-growth environment. We believe great work starts with great people, and we're committed to creating a culture where talent thrives, ideas spark change, and results speak for themselves.