TELUS Digital
Overview
Join to apply for the Growth Marketing Manager (Adobe) role at TELUS Digital. Location & flexibility: Hybrid capacity (Work From Near) in Charlottesville, VA; Durham, NC; Columbus, OH; Boston, MA, or Work From Anywhere (Remote) within the U.S. Who We Are
Welcome to TELUS Digital — where innovation drives impact at a global scale. TELUS Digital designs and delivers transformative customer experiences through cutting-edge technology, agile thinking, and a people-first culture. In January 2023, TELUS Digital acquired WillowTree, creating a combined firm offering eight core service areas: Digital Product Consulting, Digital Marketing Services, Data & AI, Strategy Consulting, Business Operations Modernization, Enterprise Applications, Cloud Engineering, and QA & Test Engineering. We support end-to-end experiences across mobile apps, websites, voice UI, chatbots, AI, customer service, and in-store solutions, backed by TELUS’ scale and security. The Opportunity
As a Growth Marketing Manager, you will leverage your expertise in Adobe Experience Platform applications (AEP, CDP, AJO, CJA) and Adobe Campaign to lead complex business/technical integrations and influence our clients’ products through data-driven decisions. You will help ensure clients successfully adopt and leverage Adobe technologies as we launch their digital marketing campaigns. Responsibilities
Lead complex strategy and execution projects across client apps and MarTech tools (e.g., Braze, Marketo, Segment, mParticle, Branch, Appsflyer, Amplitude, Salesforce Marketing Cloud, Punchh). Experience with Adobe Experience Platform (AEP) and Adobe Journey Optimizer (AJO) or Adobe Campaign is required. Drive ongoing client success by defining engagement scope and communicating with stakeholders. Coach project teams and mentor the Growth team to ensure client success, with emphasis on Adobe Experience Platform applications. Lead discovery engagements to learn clients’ goals and determine optimal marketing tech stacks focusing on Adobe Experience Platform. Train clients on their marketing stack, including Adobe tools, and advise on best practices for optimization and scaling. Lead ongoing marketing service engagements with campaigns, analytics, and data reporting to demonstrate ROI. Provide feedback to internal teams on creative assets and content development. Resolve inquiries related to Adobe Experience Platform applications from basic education to technical operations. Develop and launch multi-channel marketing strategies to improve engagement, conversion, and retention using Adobe technologies. Collaborate with technology vendors to develop customized marketing solutions focused on Adobe. Analyze marketing performance by audience segment and optimize customer experience and personalization using AEP insights. Travel to client offices as needed. Qualifications
3+ years in a client-facing marketing strategy role with extensive experience in Adobe Experience Platform applications (AEP, CDP, AJO, CJA). Proficiency deploying campaigns in customer engagement platforms. Experience leading multi-phase projects with diverse stakeholders, particularly involving Adobe Experience Platform. Experience guiding cross-functional teams and mentoring team members. Excellent written and verbal communication skills. Proficient in HTML/CSS for emails, landing pages, content cards, and in-app messages. Experience planning and deploying integrated digital marketing campaigns to drive acquisition, retention, or customer lifetime value using AEP. Strong knowledge of data-driven marketing: audience segmentation, personalization, retargeting, exclusions, etc., with emphasis on AEP. Ability to present complex ideas clearly to clients and team members. Empathetic to client needs and capable of proposing solutions, especially for AEP-related challenges. Equal Opportunity Employer
TELUS Digital is an equal opportunity employer. We are committed to a diverse and inclusive workplace. Hiring and promotion decisions are based on qualifications, merits, competence, and performance without regard to any characteristic related to diversity. What We’ll Offer
In addition to a great culture and opportunities for growth, the position includes the following benefits: Healthcare benefits – Medical, Vision, Dental (including option for 100% coverage of individual premiums) Life & Disability Insurance 401K matching Flexible paid time off and paid company holidays Parental leave Employee Assistance Program (EAP) And more Compensation is based on factors such as skill, experience, and qualifications; ranges are reviewed periodically to maintain pay equity. Salary range (USA): $95,000 — $127,000 USD
#J-18808-Ljbffr
Join to apply for the Growth Marketing Manager (Adobe) role at TELUS Digital. Location & flexibility: Hybrid capacity (Work From Near) in Charlottesville, VA; Durham, NC; Columbus, OH; Boston, MA, or Work From Anywhere (Remote) within the U.S. Who We Are
Welcome to TELUS Digital — where innovation drives impact at a global scale. TELUS Digital designs and delivers transformative customer experiences through cutting-edge technology, agile thinking, and a people-first culture. In January 2023, TELUS Digital acquired WillowTree, creating a combined firm offering eight core service areas: Digital Product Consulting, Digital Marketing Services, Data & AI, Strategy Consulting, Business Operations Modernization, Enterprise Applications, Cloud Engineering, and QA & Test Engineering. We support end-to-end experiences across mobile apps, websites, voice UI, chatbots, AI, customer service, and in-store solutions, backed by TELUS’ scale and security. The Opportunity
As a Growth Marketing Manager, you will leverage your expertise in Adobe Experience Platform applications (AEP, CDP, AJO, CJA) and Adobe Campaign to lead complex business/technical integrations and influence our clients’ products through data-driven decisions. You will help ensure clients successfully adopt and leverage Adobe technologies as we launch their digital marketing campaigns. Responsibilities
Lead complex strategy and execution projects across client apps and MarTech tools (e.g., Braze, Marketo, Segment, mParticle, Branch, Appsflyer, Amplitude, Salesforce Marketing Cloud, Punchh). Experience with Adobe Experience Platform (AEP) and Adobe Journey Optimizer (AJO) or Adobe Campaign is required. Drive ongoing client success by defining engagement scope and communicating with stakeholders. Coach project teams and mentor the Growth team to ensure client success, with emphasis on Adobe Experience Platform applications. Lead discovery engagements to learn clients’ goals and determine optimal marketing tech stacks focusing on Adobe Experience Platform. Train clients on their marketing stack, including Adobe tools, and advise on best practices for optimization and scaling. Lead ongoing marketing service engagements with campaigns, analytics, and data reporting to demonstrate ROI. Provide feedback to internal teams on creative assets and content development. Resolve inquiries related to Adobe Experience Platform applications from basic education to technical operations. Develop and launch multi-channel marketing strategies to improve engagement, conversion, and retention using Adobe technologies. Collaborate with technology vendors to develop customized marketing solutions focused on Adobe. Analyze marketing performance by audience segment and optimize customer experience and personalization using AEP insights. Travel to client offices as needed. Qualifications
3+ years in a client-facing marketing strategy role with extensive experience in Adobe Experience Platform applications (AEP, CDP, AJO, CJA). Proficiency deploying campaigns in customer engagement platforms. Experience leading multi-phase projects with diverse stakeholders, particularly involving Adobe Experience Platform. Experience guiding cross-functional teams and mentoring team members. Excellent written and verbal communication skills. Proficient in HTML/CSS for emails, landing pages, content cards, and in-app messages. Experience planning and deploying integrated digital marketing campaigns to drive acquisition, retention, or customer lifetime value using AEP. Strong knowledge of data-driven marketing: audience segmentation, personalization, retargeting, exclusions, etc., with emphasis on AEP. Ability to present complex ideas clearly to clients and team members. Empathetic to client needs and capable of proposing solutions, especially for AEP-related challenges. Equal Opportunity Employer
TELUS Digital is an equal opportunity employer. We are committed to a diverse and inclusive workplace. Hiring and promotion decisions are based on qualifications, merits, competence, and performance without regard to any characteristic related to diversity. What We’ll Offer
In addition to a great culture and opportunities for growth, the position includes the following benefits: Healthcare benefits – Medical, Vision, Dental (including option for 100% coverage of individual premiums) Life & Disability Insurance 401K matching Flexible paid time off and paid company holidays Parental leave Employee Assistance Program (EAP) And more Compensation is based on factors such as skill, experience, and qualifications; ranges are reviewed periodically to maintain pay equity. Salary range (USA): $95,000 — $127,000 USD
#J-18808-Ljbffr