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Moxie Theatre

Marketing and Sales Manager

Moxie Theatre, San Diego, California, United States, 92189

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Overview

The Marketing & Sales Manager develops and executes comprehensive marketing strategies to drive ticket sales, increase audience engagement, and build brand awareness for all MOXIE Theatre productions and events. This is the sole marketing position within the organization, requiring an independent, self-motivated professional who can manage all aspects of marketing and sales. This role combines creative marketing with data-driven sales approaches to maximize revenue and expand the theatres reach within the community while supporting our mission of amplifying women+s voices in theatre. This role is ideal for someone passionate about both marketing strategy and live performance who wants to make a meaningful impact on gender equity in the arts with the flexibility of hybrid work. Youll have the opportunity to promote groundbreaking theatrical work while building audiences for the classics of tomorrow. Join a dynamic team committed to amplifying women+s voices in theatre and creating more diverse representation in the arts. Key Responsibilities

Marketing & Promotion

Independently develop and implement integrated marketing campaigns for each production, including digital marketing, print advertising, social media, and community outreach Manage the theatres website, social media platforms, email marketing campaigns, and online presence as the sole marketing team member Build and maintain relationships with local media outlets and manage press releases, media kits, and review coordination Work closely with Director of Operations and Audience Engagement to coordinate special events, opening night celebrations, and donor appreciation events Sales & Revenue Generation

Work with Executive Artistic Director to develop sales strategy Oversee all box office operations and train volunteers/staff on sales techniques and customer service excellence Develop and manage group sales programs for schools, corporate clients, and community organizations Create and implement dynamic pricing strategies to optimize revenue across different productions Analyze sales data and audience demographics to identify trends and opportunities for growth Manage subscription and ticket programs, including renewal campaigns and new subscriber acquisition Budget & Analytics

Independently manage marketing and advertising budgets, tracking ROI on all marketing investments Prepare regular reports on sales performance, marketing effectiveness, and audience metrics for Executive Artistic Director Conduct post-production analysis to evaluate campaign success and inform future strategies Generate box office reports to send to licensing companies Monitor competitor activities and industry trends to stay current with best practices Analyze patron engagement data Audience Development

Research and identify target audiences for different productions and develop tailored marketing approaches Create and maintain customer databases and implement CRM strategies to improve patron retention Develop partnerships with local businesses, schools, and community organizations to expand audience reach Requirements

Education & Experience

Bachelors degree in Marketing, Communications, Theatre Arts, or related field, or equivalent combination of education and experience 2-3 years of experience in marketing and sales, preferably in arts, entertainment, or nonprofit sectors (preferred) Knowledge of the performing arts industry and appreciation for live theatre Skills & Qualifications

Proficiency in digital marketing tools, CRM systems, and analytics platforms Strong written and verbal communication skills Experience with social media management, email marketing platforms, and website content management Ability to work independently and manage multiple projects simultaneously as the sole marketing team member Strong collaboration skills Passion for the arts and commitment to supporting MOXIEs mission Commitment to gender equity and social justice in the arts Ability to work evenings and weekends during show runs and special events Working Conditions

Full-time hybrid position (30-40 hours per week) Evening and weekend work required during show runs and special events Hybrid work schedule available, with both on-site and remote work expected. Office located in the College Area of San Diego near SDSU How to Apply

Please submit your resume, cover letter, and two professional references to

careers@moxietheatre.com . In your cover letter, please explain your interest in MOXIEs mission and how your marketing experience relates to this position. Application Deadline:

Interviews will begin Sept. 8th and continue until a candidate is found

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