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Acosta Sales & Marketing

Insights Analyst

Acosta Sales & Marketing, Lewisville, Texas, us, 75029

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Overview

This position is open to Anywhere in the United States and follows a Hybrid work model requiring 3 days per week in the office. The role focuses primarily on Planogram development (90%) with a smaller portion dedicated to Analysis (10%). You will be responsible for generating data-driven insights and guiding the client on how to leverage those insights for business growth. This includes delivering actionable analysis from both internal and external data sources for key national customers, and playing a critical role in the sales planning process. RESPONSIBILITIES

Conduct a broad range of strategic business planning, including, but not limited to, category management, space management, product evaluation, promotion planning and evaluation, trade funds evaluation, and resource allocation. Analyze retailing and shopper/consumer behaviors, including building insights and data-driven strategies, leveraging macro-economic, consumer, and retail insights, leading to clear implications and recommendations. Identify, measure, and quantify our brands and competitors trends and opportunities. Includes creating and maintaining weekly/monthly reporting vehicles. Enhance business operations through the development of consultative insights and presentations directed towards generating increased sales. Manage the use and application of syndicated and non-syndicated data resources and

Blue Yonder

software. Strategically leverage analytical insights to further the growth of the category & identify merchandising growth opportunities. Understands

CROSSMARK

capabilities/processes and can recommend insights-based actions that generate incremental revenue for

CROSSMARK . Develops and shares best practices (templates/analyses/methodologies). Be recognized internally and externally as a thought leader in category management insights and trends. Coordinate efforts with the field Insights team to manage the completion of national client presentations and analyses. Analyze & present post-promotion analysis, quantifying impact to brand and category. This job description does not imply that the above functions are the only tasks that may be performed. Individuals will be expected to follow any other job-related instructions and perform any other job-related tasks as directed by management. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential duties. Responsibilities With Regard to Workers Compensation Claims: You are responsible for reporting any employment related injury you incur to your direct supervisor as soon as possible following an incident resulting in an injury. QUALIFICATIONS

Additional Requirements: Education/Experience:

2 years experience in analyzing and interpreting data and delivering actionable insights with strategic thinking

Relevant experience within the

CPG Industry

preferred Experience working with

sales

and/or customer development, including

channel development, merchandising, and trade relations

preferred Prior work experience in

data analysis

and systems, and demonstrate a fundamental knowledge of the technology involved in operating these systems. Specific Skills: Possess excellent written and verbal communication skills, and must be able to communicate with others effectively. Power BI development experience, including use of Power Query and DAX. Intermediate skills in

Excel . Organize and manage multiple, time-sensitive projects. Work well in a team setting and with various levels within the organization. Translate broad trends to specific implications . Experience working with sales and/or customer development, including channel development, merchandising, and trade relations, preferred. Storytelling

with information: the ability to look across the store, not just analyze a category. Knowledge of

statistics

and

quantitative

business analysis

is a plus. Computer Skills:

Proficient in MS Office,

Excel , and able to build dashboards using Power BI and other market data tools (Circana). Physical Demands

: While performing the duties of this position, the team member is regularly required to be able to: Sit, stand, talk, hear, and use hands and fingers to operate a computer keyboard, mouse, and/or other peripherals.

Listen to and understand information and ideas presented through spoken words and sentences.

Read and understand information and ideas presented in writing.

Communicate information and ideas in speaking so others will understand.

Identify and understand the speech of another person.

Communicate information and ideas in writing so others will understand.

Light to moderate lifting may be required from time to time

Supervisory Responsibilities:

None.

Working Environment:

Office environment; Travel for the purposes of presentation may be required.

Language Skills:

English is the primary language skill; however, bilingual skills may be required based on business necessity. ABOUT US

CROSSMARK is a part of Acosta Group a collective of the industrys most trusted retail, marketing and foodservice agencies reimagining the way people connect with brands at every point in their shopping journey. At CROSSMARK, we help leading brands grow by connecting them with shoppers where it matters mostin stores and online. As a trusted sales and marketing agency, we specialize in delivering tailored solutions to drive retail success through strategic merchandising, product demonstrations, and data-driven insights. We value our people by recognizing everyday wins and fostering a supportive, collaborative environmentboth in person and online. Here, achievements are celebrated, work-life balance is prioritized, and everyone feels valued. Diversity is our strengthit fuels innovation, unlocks our potential, and reinforces our commitment to fairness and inclusion. Above all, we foster a growth environment where every team member can connect, develop, and build a fulfilling career. Acosta Group is an equal opportunity employer and will ensure that applicants with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed, please contact AskHR@acosta.com. Be sure to include "Applicant Accommodation" in the subject of your email to expedite the request. Acosta Group believes in good faith that the minimum and maximum annual salary or hourly compensation range for this opportunity is accurate and reasonable at the time of posting. By applying, you agree to our Privacy Policy and Terms and Conditions of Use. #DiscoverYourPath Acosta, and its subsidiaries, is an Equal Opportunity Employer Job Category:

Marketing Position Type:

Full time Business Unit:

Sales Salary Range:

$56,000.00 - $65,000.00 Company:

Crossmark Inc. Req ID:

9457 Employer Description:

CROSSMARK_EMP_DESC #J-18808-Ljbffr