The Clorox Company
Brand Manager (Glad Business Unit)
The Clorox Company, San Francisco, California, United States, 94199
Overview
Clorox is the place that’s committed to growth – for our people and our brands. Guided by our purpose and values, and with people at the center of everything we do, we believe every one of us can make a positive impact on consumers, communities, and teammates. Join our team. #CloroxIsThePlace Your role at Clorox: Join the Glad team as Brand Manager, where you’ll help shape the strategic direction of a leading household brand. We’re looking for an experienced brand marketer to shape business direction, drive digital-first communication strategy and execution, lead commercial innovation and GTM execution, and manage business analytics and reporting. With a strong pulse on consumer behavior and a data-driven mindset, the Brand Manager will identify growth opportunities and risks, implement short- and long-term GTM strategies, and translate sales data into actionable insights. This role is crafted for a dynamic initiative-taker, who has a consumer-focused mindset, and thrives with cross-functional collaboration. In this role, you will: Lead breakthrough commercial innovation
Oversee brand packaging, claims development, and advertising execution. Track in-market initiatives, lead segment acceleration plans, and recommend in-market optimizations to maintain a clearly superior consumer experience. Drive digital-first creative strategy & execution
Brief creative agencies and collaborate to develop best-in-class Go-To-Market communication plans inclusive of digital-first creative development and execution. Lead with an external focus – track the competitive landscape and identify bold opportunities for our brand to lead in storytelling, cultural relevance, and media moments that matter. Own Business Analytics & Reporting
Leverage syndicated data and custom research to assess brand health and performance. Deliver clear business summaries and narratives to the Leadership team. Manage weekly, monthly, and quarterly consumption analysis, coordinating with Sales and Integrated Business Planners, to build business performance narrative. Own forward-looking share forecasts, identifying risks and opportunities to protect and/or over-deliver business goals. Execute Strategic Plan
Execute the 3-year consumer-led growth plan that helps deliver Net Customer Sales, profit, and margin targets, including segment level base and innovation projects. What we look for
5+ years’ experience in packaged goods or relevant marketing field 7+ years of industry experience is preferred Bachelor's degree in business, marketing, or a related field; MBA or Masters is a plus Demonstrated success in a Brand Manager role Results Driven: Consistent track record of exceeding objectives, taking initiative and leading independently Strong Analytical Skills & Data Driven Mindset: Ability to leverage business analytics to identify opportunities and craft actionable plans Strategic Mindset & Thought Leadership: Ability to influence leadership at director level and above Creative Strategy & Execution: Experience leading digital-first creative execution and cross-functional collaboration Critical Thinking & Decision Making: Ability to navigate ambiguity to shape and drive plans with an understanding of marketing priorities and KPIs Consumer Insight & Judgement: Transforms insights into growth opportunities and recommendations Communication: Strong written and verbal communication skills to drive conviction with stakeholders Cross-functional coaching & leadership: Ability to coach and develop junior teammates within the brand and cross-functional teams Workplace & Culture
Hybrid - 3 days in the office, 2 days WFH. We offer a values-based culture that connects to our purpose and empowers people to be their best, professionally and personally. We serve a diverse consumer base, and we foster an inclusive culture where every person can feel respected, valued, and fully able to participate and thrive. Compensation & Benefits (U.S.)
We offer comprehensive, competitive benefits prioritizing wellbeing, including robust health plans, a market-leading 401(k) with company match, flexible time off benefits, and inclusive fertility/adoption benefits. Salaries are disclosed with ranges by location and zone; actual starting pay depends on role, location, and experience. This role may be eligible for incentive plans, subject to plan documents and policies. To all recruitment agencies: Clorox does not accept agency resumes. Clorox is not responsible for fees related to unsolicited resumes.
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Clorox is the place that’s committed to growth – for our people and our brands. Guided by our purpose and values, and with people at the center of everything we do, we believe every one of us can make a positive impact on consumers, communities, and teammates. Join our team. #CloroxIsThePlace Your role at Clorox: Join the Glad team as Brand Manager, where you’ll help shape the strategic direction of a leading household brand. We’re looking for an experienced brand marketer to shape business direction, drive digital-first communication strategy and execution, lead commercial innovation and GTM execution, and manage business analytics and reporting. With a strong pulse on consumer behavior and a data-driven mindset, the Brand Manager will identify growth opportunities and risks, implement short- and long-term GTM strategies, and translate sales data into actionable insights. This role is crafted for a dynamic initiative-taker, who has a consumer-focused mindset, and thrives with cross-functional collaboration. In this role, you will: Lead breakthrough commercial innovation
Oversee brand packaging, claims development, and advertising execution. Track in-market initiatives, lead segment acceleration plans, and recommend in-market optimizations to maintain a clearly superior consumer experience. Drive digital-first creative strategy & execution
Brief creative agencies and collaborate to develop best-in-class Go-To-Market communication plans inclusive of digital-first creative development and execution. Lead with an external focus – track the competitive landscape and identify bold opportunities for our brand to lead in storytelling, cultural relevance, and media moments that matter. Own Business Analytics & Reporting
Leverage syndicated data and custom research to assess brand health and performance. Deliver clear business summaries and narratives to the Leadership team. Manage weekly, monthly, and quarterly consumption analysis, coordinating with Sales and Integrated Business Planners, to build business performance narrative. Own forward-looking share forecasts, identifying risks and opportunities to protect and/or over-deliver business goals. Execute Strategic Plan
Execute the 3-year consumer-led growth plan that helps deliver Net Customer Sales, profit, and margin targets, including segment level base and innovation projects. What we look for
5+ years’ experience in packaged goods or relevant marketing field 7+ years of industry experience is preferred Bachelor's degree in business, marketing, or a related field; MBA or Masters is a plus Demonstrated success in a Brand Manager role Results Driven: Consistent track record of exceeding objectives, taking initiative and leading independently Strong Analytical Skills & Data Driven Mindset: Ability to leverage business analytics to identify opportunities and craft actionable plans Strategic Mindset & Thought Leadership: Ability to influence leadership at director level and above Creative Strategy & Execution: Experience leading digital-first creative execution and cross-functional collaboration Critical Thinking & Decision Making: Ability to navigate ambiguity to shape and drive plans with an understanding of marketing priorities and KPIs Consumer Insight & Judgement: Transforms insights into growth opportunities and recommendations Communication: Strong written and verbal communication skills to drive conviction with stakeholders Cross-functional coaching & leadership: Ability to coach and develop junior teammates within the brand and cross-functional teams Workplace & Culture
Hybrid - 3 days in the office, 2 days WFH. We offer a values-based culture that connects to our purpose and empowers people to be their best, professionally and personally. We serve a diverse consumer base, and we foster an inclusive culture where every person can feel respected, valued, and fully able to participate and thrive. Compensation & Benefits (U.S.)
We offer comprehensive, competitive benefits prioritizing wellbeing, including robust health plans, a market-leading 401(k) with company match, flexible time off benefits, and inclusive fertility/adoption benefits. Salaries are disclosed with ranges by location and zone; actual starting pay depends on role, location, and experience. This role may be eligible for incentive plans, subject to plan documents and policies. To all recruitment agencies: Clorox does not accept agency resumes. Clorox is not responsible for fees related to unsolicited resumes.
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