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Presidio, Inc.

Marketing Operations Senior Manager

Presidio, Inc., Chicago, Illinois, United States, 60290

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Overview

Presidio, Where Teamwork and Innovation Shape the Future

At Presidio, we are at the forefront of a global technology revolution, transforming industries through cutting-edge digital solutions and next-generation AI. We empower businesses—and their customers—to achieve more through innovation, automation, and intelligent insights.

Making sure you fit the guidelines as an applicant for this role is essential, please read the below carefully. The Role: Marketing Operations Senior Manager We are seeking a dynamic Marketing Operations Senior Manager to join our newly formed marketing analytics and insights team, reporting directly to the VP of Marketing Analytics and Operations. This foundational role will be instrumental in building and executing the operational infrastructure that powers our marketing growth and performance measurement. You will be responsible for the day-to-day execution of marketing operations, campaign management, and process optimization while supporting the VP in building scalable systems and frameworks. This role offers the opportunity to shape marketing operations from the ground up in a fast-growing organization. This is a remote position for candidates in the Eastern or Central Time Zones of the United States. Core Responsibilities

Campaign Operations & Execution

Design, implement, and manage end-to-end campaign workflows across all marketing channels (email, digital advertising, events, content syndication) Execute lead management processes, including lead scoring, routing, and nurturing programs Manage campaign setup, testing, deployment, and performance tracking across marketing automation platforms Coordinate campaign calendars and ensure proper attribution and tracking implementation

Marketing Technology Management

Serve as hands-on administrator for key marketing technology platforms (Pardot/Marketo/HubSpot, Salesforce, analytics tools) Maintain data integrity across marketing systems and troubleshoot technical issues Implement and manage marketing automation workflows, lead scoring models, and segmentation strategies Support evaluation and implementation of new marketing technologies and integrations

Data Management & Quality Assurance

Ensure data accuracy and consistency across CRM, marketing automation, and analytics platforms Implement data hygiene processes, including deduplication, standardization, and enrichment Manage database segmentation and list management for targeted campaigns Create and maintain data documentation and standard operating procedures

Process Development & Optimization

Develop and document standardized marketing operations processes and workflows Identify bottlenecks and inefficiencies and implement solutions Create and maintain campaign request workflows and project management processes Establish quality control checkpoints and approval processes for campaign deployment

Performance Tracking & Reporting

Build and maintain campaign performance reports and dashboards for marketing leadership Track and analyze key marketing metrics including lead generation, conversion rates, and campaign ROI Support monthly business reviews with data preparation and analysis Collaborate with the analytics team on attribution modeling and advanced measurement initiatives

Partner Marketing & MDF Management

Work with partner marketing to track, measure, and report on ROI of MDF investments across events and campaigns Create and maintain partner dashboards for MDF utilization and performance metrics Develop standardized reporting templates and deliver monthly and quarterly MDF performance reports to partners

Cross-Functional Collaboration

Partner with Sales Operations to optimize lead handoff and follow-up Collaborate with partner marketing, demand generation, content, and field marketing teams to execute campaigns Coordinate with IT and data teams on system integrations and data flow optimization Support executive reporting with partner performance data and insights

Key Success Metrics

Campaign deployment accuracy and on-time delivery (95%+) Lead processing efficiency and data quality maintenance Marketing automation program performance and engagement rates System uptime and data integrity across the stack Process improvement implementation and team efficiency gains Partner MDF ROI reporting accuracy and timely delivery

Qualifications

10+ years of marketing operations experience, preferably in B2B technology with partner marketing Hands-on experience with marketing automation platforms (Marketo, HubSpot, Pardot) and CRM (Salesforce) Proven track record managing complex, multi-channel campaigns and partner-funded activities Experience with marketing analytics and reporting tools (Google Analytics, Tableau, Excel) and dashboards Strong project management skills with experience managing multiple initiatives and stakeholder reporting Technical Skills

Advanced proficiency in marketing automation and CRM administration Strong analytical skills with data analysis and reporting experience Working knowledge of HTML, basic SQL, and API integrations Experience with attribution and lead routing methodologies Familiarity with digital advertising platforms and tracking implementation Core Competencies

Attention to detail and a process-oriented mindset Strong problem-solving and troubleshooting abilities Excellent communication and collaboration across technical and non-technical teams Ability to work independently while supporting broader team objectives Adaptability in a fast-paced, evolving environment Preferred Qualifications

Bachelor's degree in Marketing, Business, or related field Experience building marketing operations functions in high-growth environments Knowledge of data privacy regulations (GDPR, CCPA) Certification in relevant marketing technology platforms Experience with ABM tools and strategies Growth Opportunities This role offers significant growth potential within our expanding marketing analytics organization. Opportunities include leadership as the team grows, advanced analytics projects, strategic planning ownership, cross-functional project leadership, and ongoing professional development in new technologies. What We Offer Join a newly formed, high-impact team with direct visibility to marketing leadership and the opportunity to build foundational systems that scale with our growth. You will work with the VP to establish best practices and gain hands-on experience across modern marketing operations. About Presidio Presidio is a trusted ally for organizations across industries with expertise in AI, automation, security, networking, digital transformation, and cloud computing. For more information, visit www.presidio.com. Applications are accepted on a rolling basis. Equal Opportunity Employer; protected veterans and individuals with disabilities are encouraged to apply. For accommodation requests, please contact recruitment@presidio.com. #LI-JM3

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