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Pump.co

Demand Generation Manager (SEO + Paid Ads Experience)

Pump.co, San Francisco, California, United States, 94199

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Demand Generation Manager (SEO + Paid Ads Experience)

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Demand Generation Manager (SEO + Paid Ads Experience)

role at

Pump.co . Pump.co is building smarter, more accessible ways for companies to optimize their cloud costs. As we grow, we’re looking for a

Demand Generation Manager

to own the execution of scalable, full-funnel marketing campaigns across paid and organic channels. This role is ideal for someone who loves performance marketing, understands both the art and science of acquisition, and wants to roll up their sleeves in a fast-moving startup environment. Responsibilities: Plan, launch, and manage high-performing

paid media campaigns

across Google, Meta, LinkedIn, and other platforms Own and optimize our

SEO strategy

— including technical improvements, content targeting, and backlink growth Drive qualified traffic to key landing pages, with a focus on

conversions and pipeline impact Build and manage testing frameworks (A/B tests, copy/creative experiments, bidding strategies) Collaborate with sales, content, and design teams to build compelling landing pages, ad creatives, and funnel assets Monitor campaign performance daily and report on key metrics like CAC, CPL, ROAS, and pipeline contribution Manage a monthly paid budget (starting at $100K/month) with a focus on ROI and scalable growth Maintain a consistent rhythm of reporting, learning, and iterating on what works Research competitors and stay up to date on industry benchmarks and trends Ability to work 5 days a week in office Qualifications: Have

3–5 years

of experience in demand generation, growth marketing, or performance marketing Have managed an annual budget of at least

$1M

or a monthly budget of

$50K Know how to run and optimize campaigns across

Google Ads, Meta Ads, LinkedIn Ads , etc. Are familiar with

SEO best practices

and tools (Ahrefs, SEMrush, Screaming Frog, etc.) Are comfortable owning both strategy and hands-on execution Love working with numbers and know your way around Google Analytics, GA4, and attribution tools Are highly organized and love optimizing for efficiency and outcomes Thrive in a fast-paced, highly collaborative environment Benefits (for U.S.-based full-time employees) Competitive salary and equity as an early member of our marketing team. Full benefits package, including premium healthcare coverage for you Continuous learning and professional development reimbursements. Quarterly company-paid team retreats Compensation: $80,000 USD - $130,000 USD Seniority level

Mid-Senior level Employment type

Full-time Job function

Marketing and Sales Industries: Technology, Information and Internet Referrals increase your chances of interviewing at Pump.co by 2x Get notified about new Demand Generation Manager jobs in

San Francisco, CA .

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